Latest Product Updates and Feature Enhancements on MoEngage

 

Introducing MoEngage MCP Server: Supporting Context-Aware AI in Customer Engagement

MoEngage has launched the MCP Server, a secure connector that bridges the gap between standalone AI models and MoEngage's customer engagement platform. This server allows AI tools to access real-time... marketing data, enabling context-aware AI interactions. Marketers can now seamlessly analyze campaign performance and receive data-driven insights, enhancing customer engagement strategies.

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MoEngage Makes Migration Effortless with "MoUpgrade" - Longview News-Journal

MoEngage introduces "MoUpgrade" to simplify migration processes for users.

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MoEngage Makes Migration Effortless with "MoUpgrade" - PR Newswire

MoEngage introduces "MoUpgrade," a tool designed to simplify the migration process for users.

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MoEngage Introduces MoUpgrade to Expedite Cross-channel Customer Engagement Platform Migrations

MoEngage introduces MoUpgrade, highlighting its capabilities in AI-driven marketing, cross-channel connectivity, and real-time alerts. It offers solutions for various industries, including financial ...services and retail, and provides resources like customer stories and webinars.

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Strategic Partnerships and Integrations of MoEngage

 

Richer Profiles, Better Personalization and Activating Customer Data with Databricks and MoEngage

MoEngage and Databricks have formed a partnership to enhance customer data utilization for personalized marketing. This integration combines Databricks' data lakehouse architecture with MoEngage's an...alytics and engagement tools, enabling real-time, AI-driven customer journeys. The collaboration aims to improve marketing ROI, streamline data governance, and reduce campaign activation times.

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Appinventiv Teams Up With MoEngage To Transform Banking Customer Experience

Appinventiv and MoEngage have formed a strategic partnership to enhance the banking customer experience by addressing data fragmentation and retention issues. Their solution integrates existing banki...ng systems, improving customer targeting, cross-selling, and regulatory reporting. This collaboration leverages MoEngage's customer engagement expertise and Appinventiv's fintech knowledge to offer scalable, secure digital infrastructure for banks.

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EaseMyTrip Partners with MoEngage to Elevate Customer Engagement Strategies

EaseMyTrip has partnered with MoEngage to enhance its customer engagement strategies. This collaboration aims to shift from broad-based communication to personalized traveler engagement, leveraging M...oEngage's Customer Data and Engagement Platform. The partnership will enable EaseMyTrip to unify customer insights for real-time, cross-channel journeys, enhancing customer satisfaction and lifetime value.

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Mergers, Acquisitions, and Business Moves by MoEngage

 

MoEngage receives NCLT nod for reverse merger ahead of potential IPO

MoEngage has received approval from the National Company Law Tribunal (NCLT) for the reverse merger of its US entity, MoEngage Inc, with its Indian subsidiary, MoEngage India Pvt Ltd. This corporate ...restructuring is a key step towards a potential IPO, allowing the Indian subsidiary to inherit all assets and operations of the US entity.

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Awards, Recognitions, and Industry Achievements of MoEngage

 

MoEngage Recognized as a Visionary in the 2026 Gartner Magic Quadrant for Personalization Engines

MoEngage has been recognized as a Visionary in the 2026 Gartner Magic Quadrant for Personalization Engines. This recognition highlights MoEngage's commitment to building customer-centric personalizat...ion solutions, leveraging AI decisioning and warehouse-native data activation. The platform empowers brands to create real-time, personalized customer experiences by integrating analytics and predictive insights.

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MoEngage is the only vendor recognized as a Customers?? Choice in the 2025 Gartner Peer Insights? Voice of the Customer for Email Marketing Report

MoEngage has been recognized as the sole Customers' Choice in the 2025 Gartner Peer Insights Voice of the Customer for Email Marketing report. This distinction highlights MoEngage's superior user int...erest, adoption, and overall experience scores. The platform's high "Willingness to Recommend" score of 97% underscores its strong customer satisfaction and enterprise readiness, validating its role in powering customer engagement for global brands.

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MoEngage is the only vendor recognized as a Customers' Choice in the 2025 Gartner Peer Insights Voice of the Customer for Email Marketing - Yahoo Finance

MoEngage has been recognized as the only vendor named a Customers' Choice in the 2025 Gartner Peer Insights Voice of the Customer for Email Marketing. The company achieved a 97% "Willingness to Recom...mend" score and a 4.7/5 rating for its email marketing capabilities. This accolade highlights MoEngage's commitment to customer satisfaction and product excellence.

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MoEngage is the only vendor recognized as a Customers' Choice in the ...

MoEngage has been recognized as the only vendor named a Customers' Choice in the 2025 Gartner Peer Insights Voice of the Customer for Email Marketing. It achieved a 97% "Willingness to Recommend" sco...re and a 4.7/5 rating for its email marketing capabilities. This recognition highlights MoEngage's commitment to customer satisfaction and product excellence, featuring advanced segmentation and AI-powered features.

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MoEngage Recognized as "Customers' Choice" in Gartner Peer Insights Voice of the ...

MoEngage has been named a "Customers' Choice" in the Gartner Peer Insights Voice of the Customer report. This recognition highlights strong customer satisfaction and positive reviews for MoEngage's i...nsights-led customer engagement platform among enterprise users.

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MoEngage Recognized as "Customers' Choice" in Gartner Peer Insights Voice of the Customer for Multichannel Marketing Hubs - Yahoo Finance

MoEngage has been named a "Customers' Choice" in the 2024 Gartner Peer Insights Voice of the Customer report for Multichannel Marketing Hubs. This recognition is based on positive feedback and high r...atings from verified end users, highlighting MoEngage's strengths in customer engagement, product capabilities, and support for multichannel marketing strategies.

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