Mintel On-Demand Overview

Mintel delivers a robust platform for market intelligence, offering comprehensive consumer and market research. It provides detailed industry expertise and data insights, enabling businesses to make informed decisions. Mintel's solutions cater to diverse industry needs, offering tailored insights that help companies understand market trends and consumer behavior. The platform's extensive data resources support strategic planning and competitive analysis, making it a valuable tool for businesses seeking to enhance their market positioning. With a focus on delivering actionable intelligence, Mintel empowers organizations to navigate complex market landscapes confidently.

Use Cases

Customers recommend International Marketing, Lead Analytics, Generation Of New Leads, as the business use cases that they have been most satisfied with while using Mintel On-Demand.

Other use cases:

  • Forecasting
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Business Priorities

Enhance Customer Relationships is the most popular business priority that customers and associates have achieved using Mintel On-Demand.

Other priorities:

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Mintel On-Demand Use-Cases and Business Priorities: Customer Satisfaction Data

Mintel On-Demand, belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Mintel's field service management system offers expert research and analysis. Businesses gain a competitive edge through detailed reports and IT insights.

Popular Business Setting

for Mintel On-Demand

Top Industries

  • Entertainment

Popular in

  • Large Enterprise

Mintel On-Demand is popular in Entertainment, and is widely used by Large Enterprise,

Mintel On-Demand Customer wins, Customer success stories, Case studies

How can Mintel On-Demand optimize your International Marketing Workflow?

Lime Insurance - Insurance

Lime Insurance used Mintel's health insurance and consumer research. They used the report often to plan their future roadmap. Lime Insurance is very focused on consumers. The report helped them impro...ve their product design. The company found the research helpful for making better decisions.

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Deutsch LA - Marketing And Advertising

Mintel Reports help Deutsch LA, a full-service advertising agency, quickly understand new business categories. The team uses Mintel's analyst services and reports to prepare for client pitches and bu...siness development. Deutsch LA relies on Mintel for fast, clear insights across many industries. This support helps them deliver innovative ideas to both new and existing clients. Mintel is their first stop for background information in high-pressure situations.

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VocaLink - Financial Services

Mintel Reports help VocaLink track trends in financial services and e-commerce. VocaLink processes over 10 billion transactions worth 6 trillion pounds yearly. The company uses Mintel to spot market ...opportunities and risks. Mintel insights support product development and market analysis. VocaLink values fast access to consumer behavior data. This helps them stay ahead in payment systems innovation.

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University of Massachusetts Amherst - Education

Mintel Academic and Mintel Market Dynamics help University of Massachusetts Amherst students access over 1,000 consumer market reports. Before Mintel, students could not easily use market data for pr...ojects. Since 2005, the university uses Mintel to support research and teaching. Students save time and get up-to-date consumer trends. Faculty value the executive summaries for quick insights.

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Whirlpool - Household

Whirlpool uses Mintel reports to help its marketing and commercial teams. The reports give key insights that are easy to share with different teams. The consumer research section is the most useful f...or many people at Whirlpool. The product team also finds value in the brand section for new ideas. Whirlpool uses these insights to make stories for retail partners and find new chances in the market.

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Superflora - Retail

Mintel reports help Superflora with strategic planning. Superflora uses Mintel's market research and insights to track trends in the floral category. The data supports their account team and benefits... their UK customers. Mintel's research adds value by providing a solid view of market developments. Superflora combines Mintel insights with other data for better decisions.

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Mintel On-Demand Features

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FEATURE RATINGS AND REVIEWS
Analytics

3.63/5 ★

Read Reviews (12)
Custom Reports

3.52/5 ★

Read Reviews (23)
CAPABILITIES RATINGS AND REVIEWS
Analytics

3.63/5 ★

Read Reviews (12)
Custom Reports

3.52/5 ★

Read Reviews (23)

Software Failure Risk Guidance

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for Mintel On-Demand

Top Failure Risks for Mintel On-Demand

Mintel Group Ltd. News

M&A

Mintel Acquires Black Swan Data, revolutionizing predictive intelligence and reshaping the future of insight

Mintel has acquired Black Swan Data, integrating Black Swans predictive analytics and AI-driven consumer insight technology into its market intelligence platform. This acquisition strengthens Mintels capabilities in predictive intelligence, enabling clients to anticipate market trends and consumer behavior with greater accuracy. The move positions Mintel as a leader in advanced data-driven insights for global brands.

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Product

Mintel Launches 'Mintel Spark' As CPG Product Innovation Slumps - Beauty Packaging

Mintel introduces 'Mintel Spark' to boost product innovation in the consumer packaged goods sector.

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Product

Mintel launches AI CPG concept tool - Research Live

Mintel has introduced a new AI tool for creating consumer packaged goods concepts.

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Mintel Group Ltd. Profile

Company Name

Mintel Group Ltd.

Company Website

https://www.mintel.com/

HQ Location

London, England

Employees

1-10

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Financials

PRIVATE