Mintel On-Demand Overview

Mintel delivers a robust platform for market intelligence, offering comprehensive consumer and market research. It provides detailed industry expertise and data insights, enabling businesses to make informed decisions. Mintel's solutions cater to diverse industry needs, offering tailored insights that help companies understand market trends and consumer behavior. The platform's extensive data resources support strategic planning and competitive analysis, making it a valuable tool for businesses seeking to enhance their market positioning. With a focus on delivering actionable intelligence, Mintel empowers organizations to navigate complex market landscapes confidently.

Use Cases

Customers recommend International Marketing, Lead Analytics, Generation Of New Leads, as the business use cases that they have been most satisfied with while using Mintel On-Demand.

Other use cases:

  • Forecasting
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships is the most popular business priority that customers and associates have achieved using Mintel On-Demand.

Other priorities:

See all business priorities See less business priorities

Mintel On-Demand Use-Cases and Business Priorities: Customer Satisfaction Data

Mintel On-Demand, belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Mintel's field service management system offers expert research and analysis. Businesses gain a competitive edge through detailed reports and IT insights.

Popular Business Setting

for Mintel On-Demand

Top Industries

  • Entertainment

Popular in

  • Large Enterprise

Mintel On-Demand is popular in Entertainment, and is widely used by Large Enterprise,

Mintel On-Demand Customer wins, Customer success stories, Case studies

What makes Mintel On-Demand ideal for International Marketing?

Wunderman Thompson - Marketing And Advertising

Wunderman Thompson uses Mintel Reports, Mintel Trends, Mintel GNPD, and Mintel Market Dynamics to stay ahead in marketing and advertising. The agency relies on Mintel for competitor analysis, sector ...insights, and pitch preparation. Mintel helps their teams adapt to changing market needs and supports evidence-based brainstorming. Wunderman Thompson values Mintel's expert analysts for focused, actionable information.

Read on →

Whirlpool - Household

Whirlpool uses Mintel reports to help its marketing and commercial teams. The reports give key insights that are easy to share with different teams. The consumer research section is the most useful f...or many people at Whirlpool. The product team also finds value in the brand section for new ideas. Whirlpool uses these insights to make stories for retail partners and find new chances in the market.

Read on →

Coram - Insurance

Coram used Mintel's market reports to help make important business decisions. The insights from Mintel helped Coram find trends and new opportunities. These reports also supported Coram in shaping th...eir sales process for both B2B and B2C markets. Coram found Mintel's data to be credible and essential for their work. The information helped them communicate better with wider markets and resellers.

Read on →

Gorilla Glue - Household

Gorilla Glue wanted to launch in the Italian market in August 2020. They used Mintel's Impact of Covid-19 DIY report for Italy to help with their launch. The report showed a shift in consumer demand ...to online shopping. This led Gorilla Glue to launch on Amazon earlier than planned. The report also helped them choose which DIY retailers to target for distribution in 2021. The market data supported their sales presentations to buyers.

Read on →

Mediacom - Marketing And Advertising

Mintel Reports and Mintel Trends help Mediacom understand consumer behavior and media use. Mediacom uses these tools to track how people adopt new technology and use social media. The agency relies o...n Mintel to keep up with fast changes in data and media. Mediacom's insight team uses Mintel to support planning and deliver deep market research for clients. This helps Mediacom influence the consumer journey and improve campaign results.

Read on →

Solvay Home and Personal Care - Consumer Goods

Mintel GNPD, Reports, Market Sizes, and Trends help Solvay Home and Personal Care track market trends and product launches. Solvay uses Mintel to support product introductions and marketing in home a...nd personal care. The team receives trend presentations and reports that improve customer access and relationships. Solvay values Mintel's service and insights for global growth, especially in hair care and cleaning products.

Read on →

Mintel On-Demand Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

3.63/5 ★

Read Reviews (12)
Custom Reports

3.52/5 ★

Read Reviews (23)
CAPABILITIES RATINGS AND REVIEWS
Analytics

3.63/5 ★

Read Reviews (12)
Custom Reports

3.52/5 ★

Read Reviews (23)

Software Failure Risk Guidance

?

for Mintel On-Demand

Top Failure Risks for Mintel On-Demand

Mintel Group Ltd. News

M&A

Mintel Acquires Black Swan Data, revolutionizing predictive intelligence and reshaping the future of insight

Mintel has acquired Black Swan Data, integrating Black Swans predictive analytics and AI-driven consumer insight technology into its market intelligence platform. This acquisition strengthens Mintels capabilities in predictive intelligence, enabling clients to anticipate market trends and consumer behavior with greater accuracy. The move positions Mintel as a leader in advanced data-driven insights for global brands.

Read more →
Product

Mintel Launches 'Mintel Spark' As CPG Product Innovation Slumps - Beauty Packaging

Mintel introduces 'Mintel Spark' to boost product innovation in the consumer packaged goods sector.

Read more →
Product

Mintel launches AI CPG concept tool - Research Live

Mintel has introduced a new AI tool for creating consumer packaged goods concepts.

Read more →

Mintel Group Ltd. Profile

Company Name

Mintel Group Ltd.

Company Website

https://www.mintel.com/

HQ Location

London, England

Employees

1-10

Social

Facebook Linkedin Twitter

Financials

PRIVATE