Miappi Overview

Miappi addresses the need for enterprise brands to connect with their superfans. It facilitates insights, lead generation, and sales by leveraging user-generated content (UGC). The platform simplifies the curation of high-quality UGC at scale, reducing media spend and time. Miappi builds a community of content creators, enhancing marketing efforts by tapping into authentic fan experiences. This approach not only enriches brand content but also fosters a sense of community among users, driving engagement and loyalty. Brands benefit from a dedicated platform tailored for enterprise needs, unlocking the potential of UGC to drive meaningful interactions and business growth.

Use Cases

Customers recommend Content Management, Engaging And Following Up, Channel Marketing, as the business use cases that they have been most satisfied with while using Miappi.

Other use cases:

  • Advertisement
  • Scheduling Post To Social Media
  • Generation Of New Leads
  • International Marketing
  • Sending & Publishing Communications
  • Rating And Review Management
  • Social Media Marketing
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Business Priorities

Improve Brand Engagement and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using Miappi.

Other priorities:

  • Improve Digital And Social Presence
  • Acquire Customers
  • Build Brand Awareness
  • Improve ROI
  • Reduce Bounce
  • Improve Internal Communications
  • Launch New Products
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Miappi Use-Cases and Business Priorities: Customer Satisfaction Data

Miappi works with different mediums / channels such as Social Media. Website. and User Generated Content.

Miappi's features include Personalization. and Miappi support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Miappi analytics capabilities include Custom Reports, and Analytics.

Miappi, belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Miappi increases engagement and conversions by displaying user-generated content across various marketing channels, saving time and reducing media spend. Key features include content curation, high-quality production, and community building.

Popular Business Setting

for Miappi

Top Industries

  • Retail
  • Hospitality

Popular in

Miappi is popular in Retail, and Hospitality, and is widely used by

Miappi Customer wins, Customer success stories, Case studies

How can Miappi optimize your Content Management Workflow?

What Are the key features of Miappi for Engaging And Following Up?

How can Miappi optimize your Channel Marketing Workflow?

How can Miappi optimize your Scheduling Post To Social Media Workflow?

27 buyers and buying teams have used Cuspera to assess how well Miappi solved their Social Media Marketing needs. Cuspera uses 232 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

Dove Men+Care USA - Consumer Goods

Dove Men+Care USA used Miappi technology to run a wellness campaign with Headspace. The challenge was to collect and validate proof of purchase images from customers. Miappi provided a platform with ...direct upload and OCR to verify receipts. This made it easy for customers to join and for Dove Men+Care to manage the process. The campaign collected almost 1,000 submissions and helped increase sales, brand awareness, and support for mental health.

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ITV - Entertainment

Miappi helped ITV run The People’s Ad Break during the UK COVID-19 lockdown. ITV needed a way to keep brands on TV when filming new ads was not possible. Miappi powered a user-generated content compe...tition, letting viewers recreate famous ads and upload them online. The best videos became a new TV commercial. The remakes scored 73% to 84% on brand recall, higher than the UK average of 65%. ITV plans to work with Miappi again.

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Sprite - Consumer Goods

Miappi helped Sprite run a campaign to encourage young voters to share their political opinions using the hashtag #getvocal. Sprite wanted to inspire youth engagement in the midterm elections and nee...ded a platform to make it easy for fans to participate. Using Miappi, Sprite let fans submit freestyle raps and curated the best content for a campaign website. In less than a month, Sprite collected over 2,500 posts with Miappi, helping boost campaign engagement.

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The London Eye - Entertainment

Miappi helped The London Eye boost customer engagement and ticket sales using a user-generated content platform. The challenge was to create an interactive social wall that increased website engageme...nt and conversions. Miappi's dashboard enabled easy curation and display of customer photos and videos on the London Eye website. After implementation, website traffic rose by 168%, basket size increased by 90%, brand engagement went up by 28%, and email click-through rates improved by 72%.

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Canon Finland - Consumer Electronics

Canon Finland used the Miappi platform to launch the Canon M50 camera. They encouraged users to rent the camera and share photos with the hashtag #rentacanon. Miappi helped Canon find, moderate, and ...display the best user content on their website. This made it easy to reward customers and show real stories. The campaign inspired more people to try the Canon M50.

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Diageo - Consumer Goods

Miappi helped Diageo boost engagement on Malts.com, their whisky website. Diageo wanted to see if social media could increase user engagement and e-commerce basket size. Using Miappi’s visual marketi...ng engine, Diageo embedded a social wall on their homepage. This led to a 225% increase in dwell time and a 2.3x higher click-through rate compared to industry online ads. The solution drove more repeat traffic and improved digital ROI for Diageo.

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lightning

Peers used Miappi for content management and engaging and following up

Miappi Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

2.93/5 ★

Read Reviews (1)
Custom Reports

4.25/5 ★

Read Reviews (51)
Analytics

2.24/5 ★

Read Reviews (5)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

2.93/5 ★

Read Reviews (1)
Custom Reports

4.25/5 ★

Read Reviews (51)
Analytics

2.24/5 ★

Read Reviews (5)

Software Failure Risk Guidance

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for Miappi

Overall Risk Meter

Low Medium High

Top Failure Risks for Miappi

Miappi Limited Profile

Company Name

Miappi Limited

Company Website

//miappi.com

HQ Location

22 Upper Ground, London, SE1 9PD, GB

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