Latest Product Updates and Feature Enhancements on MessageGears

 

New segmentation capabilities give more autonomy and flexibility

MessageGears has introduced two new product features, dynamic data variables and nested data filters, to enhance marketers' ability to create complex audience segments independently. These innovation...s reduce reliance on engineering support, allowing for real-time data updates and sophisticated targeting strategies. The features aim to improve efficiency, scalability, and flexibility for enterprise marketing teams, enabling more precise and autonomous campaign management.

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MessageGears Introduces Multi-Destination External Campaigns

MessageGears Introduces Multi-Destination External Campaigns

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MessageGears Launches Multi-Destination External Campaigns

MessageGears has launched a new feature allowing marketers to configure multi-destination external campaigns within a single campaign setup. This enhancement reduces time and cost by allowing a singl...e audience extraction to be sent to multiple platforms like Meta, Google Ads, and Microsoft Ads simultaneously. It streamlines operations, reduces redundant tech, and ensures data consistency across marketing channels.

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MessageGears Announces Enterprise Campaign Efficiencies for Data-Driven Brands

MessageGears has introduced new enterprise campaign efficiency features designed for data-driven brands. The enhancements focus on streamlining campaign management, improving audience segmentation, a...nd enabling real-time personalization at scale. These updates aim to help large organizations activate customer data more effectively, reduce operational complexity, and accelerate omnichannel marketing execution.

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Strategic Partnerships and Integrations of MessageGears

 

MessageGears partners with Databricks to power native data activation in enterprise ...

MessageGears has become a Validated Partner of Databricks, enabling direct integration with the Databricks Data Intelligence Platform. This partnership allows enterprise marketing teams to activate a...nd personalize campaigns without moving or copying data, improving speed, security, and access to customer attributes for large consumer brands.

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MessageGears partners with Databricks to power native data activation in enterprise marketing campaigns

MessageGears and Databricks have formed a partnership to enable native data activation for enterprise marketing campaigns. This collaboration integrates MessageGears composable customer engagement pl...atform with Databricks data and AI capabilities, allowing marketers to access and activate live customer data directly within their existing data infrastructure. The joint solution aims to improve campaign personalization, speed, and scalability for large brands.

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Leadership and Executive Team Updates at MessageGears

 

MessageGears appoints Eugene Yukin to accelerate product innovation and customer-centric growth

MessageGears has appointed Eugene Yukin as Vice President of Product to enhance product innovation and customer-centric growth. Yukin, with 15 years of experience in B2C and B2B marketing technology,... will lead the product vision and roadmap, focusing on warehouse-native solutions. His expertise in personalization and data-driven marketing will support MessageGears' mission to optimize data activation and customer engagement for enterprise clients.

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Eugene Yukin Joins MessageGears to Drive Innovation

Eugene Yukin has joined MessageGears as Vice President of Product. With 15 years of experience in B2C customer experience and marketing technology, Yukin will lead the company's product vision and ro...admap. His expertise in personalization and martech will support MessageGears' mission to enhance data activation and customer engagement for enterprise brands.

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Awards, Recognitions, and Industry Achievements of MessageGears

 

MessageGears Recognized as "One to Watch" in Snowflakes Modern Marketing Data Stack Report

MessageGears has been recognized as "One to Watch" in Snowflake's Modern Marketing Data Stack report. The company is highlighted for its capabilities in audience segmentation, cross-channel message c...reation, and real-time data access. This recognition underscores MessageGears' integration with Snowflake, enabling AI-powered personalization and efficient data activation for enterprise brands like OpenTable, which achieved significant improvements in campaign automation and conversion rates.

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MessageGears named Best B2C Email Marketing Solution

MessageGears won the "Best B2C Email Marketing Solution" award in the 2025 MarTech Breakthrough Awards. This recognition highlights MessageGears' innovative approach in enabling real-time, personaliz...ed campaigns using live data from enterprise data warehouses. The platform empowers enterprises to efficiently engage customers across multiple channels without data copying or syncing, enhancing campaign speed and precision.

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MessageGears wins "Best B2C Email Marketing Solution" in 2025 MarTech Breakthrough Awards Program

MessageGears has been awarded the "Best B2C Email Marketing Solution" in the 2025 MarTech Breakthrough Awards. This recognition highlights MessageGears' innovative approach to email marketing, enabli...ng real-time, personalized campaigns using live data from platforms like Snowflake and BigQuery. The platform allows enterprises to engage customers across multiple channels efficiently, without data syncing delays.

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