Latest Product Updates and Feature Enhancements on Meltwater Consumer Intelligence

 

Meltwater Unveils 2026 Mid-Year Release

Meltwater has announced its 2026 Mid-Year Product Release, introducing enhancements to its GenAI Lens and AI assistant Mira. The release includes AI-powered recommendations, LLM-generated reporting, ...and new integrations like Mira Agent for Slack and Mira Mobile. Additionally, Meltwater has expanded its Trends Center, added new data sources, and introduced AI-enhanced media relations capabilities to provide deeper intelligence and faster decision-making for PR, communications, and marketing teams.

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Meltwater Expands YouTube Integration to Improve ...

Meltwater has expanded its integration with YouTube, incorporating first-party, authenticated data through YouTube's Creator Partnerships API into its platform. This enhancement allows brands to mana...ge creator campaigns more efficiently by centralizing discovery, evaluation, and performance measurement. The integration aims to improve decision-making and campaign effectiveness by providing verified insights into YouTube creator performance.

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Meltwater Expands YouTube Integration to Improve Creator Decisions and Campaign Performance

Meltwater has expanded its integration with YouTube, utilizing the Creator Partnerships API to provide verified YouTube data within its platform. This enhancement enables brands to manage creator cam...paigns more efficiently by consolidating discovery, evaluation, and performance measurement into a single workflow. The integration aims to improve decision-making and campaign outcomes by offering consistent, trusted insights into YouTube performance.

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Meltwater, YouGov Release Report on Consumer Perception of GenAI

Meltwater and YouGov released a report titled "Trust in the Age of Generative AI," analyzing consumer perceptions of AI-generated content. The study highlights the importance of transparency and auth...enticity for brands using AI, with 86% of consumers advocating for disclosure of AI-generated content. The report suggests that brands can build stronger trust by being transparent and intentional in their AI usage.

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Meltwater and YouGov released a global report on consumer perceptions of generative AI, highlighting the importance of transparency and trust in AI-generated content. The study, based on insights fro...m nearly 10,000 consumers, reveals that brands leading with transparency can build stronger relationships. Key findings include consumer skepticism about AI, concerns over misinformation, and the impact of AI in various sectors.

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Meltwater achieves ISO 27001 Certification, elevating data security for the companys 27, 000 customers globally

Meltwater has achieved ISO 27001 certification, enhancing data security for its 27,000 customers worldwide. This certification validates Meltwater's commitment to top-tier information security and re...gulatory compliance. It underscores the company's dedication to continuous improvement and maintaining trust with customers and partners.

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Meltwater Achieves SOC 2 Type II Certification, Reinforcing Commitment ...

Meltwater has achieved SOC 2 Type II certification, highlighting its commitment to data security and trust. This certification confirms that Meltwater's systems effectively protect customer data, mee...ting enterprise-grade security requirements. It complements Meltwater's existing ISO certifications and underscores its proactive approach to data privacy and security.

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Meltwater Achieves SOC 2 Type

Meltwater has achieved SOC 2 Type II certification, reinforcing its commitment to data security. This certification validates the effectiveness of Meltwater's security controls, ensuring customer dat...a protection and compliance with enterprise-grade security standards. This achievement complements Meltwater's existing ISO certifications and highlights its proactive approach to data privacy and security.

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Meltwater achieves ISO 27001 Certification, elevating data security for the companys 27,000 customers globally - AsiaOne

Meltwater achieves ISO 27001 Certification, elevating data security for the companys 27,000 customers globally - AsiaOne

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Meltwater Debuts Industry-First GenAI Lens, Unlocking Enhanced Brand Insights

Meltwater has launched GenAI Lens, a tool that offers companies insights into how their brand and competitors are discussed across major AI platforms like ChatGPT and Gemini. This solution helps busi...nesses monitor brand perception, detect misinformation, and refine communication strategies by analyzing AI-generated content. It provides a comprehensive view of brand representation and competitive intelligence in AI environments.

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Strategic Partnerships and Integrations of Meltwater Consumer Intelligence

 

Meltwater Boosts YouTube Integration for Creators

Meltwater has expanded its partnership with YouTube, integrating verified YouTube data into its platform via the Creator Partnerships API. This enhancement allows brands to streamline creator campaig...n management, offering insights from creator discovery to performance measurement. The integration aims to simplify workflows and provide comprehensive insights, reinforcing Meltwater's commitment to delivering unified brand and market intelligence.

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Meltwater Joins Reddit's Official Data Partner Programme

Meltwater has joined Reddit's Official Data Partner Programme, enhancing its access to Reddit's APIs for improved consumer and market intelligence. This partnership allows Meltwater to leverage Reddi...t's data to deliver insights into consumer behavior and trends, supporting strategic growth initiatives. The collaboration integrates Reddit data with Meltwater's AI-driven analytics to enrich brand and market intelligence.

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Reddit Meltwater Deal Highlights Growing Push Into Data Monetization

Meltwater has been named an Official Data Partner by Reddit, granting it enterprise access to Reddit's data for analytics and market intelligence. This partnership will enable Meltwater to use Reddit...'s enterprise data APIs to offer clients insights into consumer sentiment, trend tracking, and brand intelligence. The collaboration highlights Reddit's push into data monetization and strengthens its position in the AI-driven analytics space.

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Meltwater Earns Official Data Partner Status with Reddit

Meltwater has been designated as an Official Data Partner by Reddit, enhancing its access to Reddit's enterprise data APIs. This partnership allows Meltwater to provide deeper insights into consumer ...behavior by analyzing Reddit's vast content, aiding brands in understanding trends and audience sentiment. The collaboration aims to leverage Reddit's influence in product research and consumer insights.

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Meltwater announces new partnership with Dow Jones

Meltwater announces new partnership with Dow Jones

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Meltwater and Dow Jones Join Forces to Deliver Premium Business News to PR Professionals The Indian Awaaz

Meltwater has formed a strategic partnership with Dow Jones to provide PR professionals access to premium content from publications like The Wall Street Journal and Barrons. This collaboration enhanc...es Meltwaters media intelligence offerings, allowing users to monitor news with greater depth. The integration supports Meltwater's mission to offer comprehensive intelligence tools for communications and branding strategies.

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Meltwater announces new content partnership with Dow Jones Factiva, unlocking premium content for PR, communications and marketing professionals

Meltwater has formed a new content partnership with Dow Jones Factiva, granting PR, marketing, and communication professionals access to premium content from top publications like The Wall Street Jou...rnal and MarketWatch. This collaboration enhances Meltwater's offerings, allowing users to track and analyze critical news alongside Meltwater's existing data and technology.

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Meltwater and 8x8 partner to elevate customer support through social intelligence

Meltwater and 8x8 have partnered to enhance customer support by integrating Meltwater's social intelligence into 8x8's Contact Center. This collaboration enables businesses to efficiently engage with... customers on social media, improving service operations and customer experiences. The integration offers advanced filtering, streamlined workflows, and boosts brand reputation by allowing faster, personalized responses.

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Meltwater and 8x8 partner to elevate customer support through social intelligence - The Manila Times

Meltwater and 8x8 have formed a technology partnership to integrate Meltwaters social intelligence capabilities into the 8x8 Contact Center platform. This collaboration enables 8x8 customers to monit...or, analyze, and respond to social media interactions directly within their contact center workflows, improving customer engagement and support efficiency through real-time social insights.

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Leadership and Executive Team Updates at Meltwater Consumer Intelligence

 

Tres Thompson joins Meltwater as Chief Financial Officer - The Manila Times

Tres Thompson has been appointed as the Chief Financial Officer at Meltwater, a company specializing in media, social, and consumer intelligence.

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Cousins Joins Meltwater to Drive AI Adoption

Antony Cousins has joined Meltwater as VP of Product, focusing on enhancing the firm's AI capabilities, particularly the Mira AI interface. Cousins will drive the integration of generative AI into Me...ltwater's media monitoring and social media listening services.

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Awards, Recognitions, and Industry Achievements of Meltwater Consumer Intelligence

 

Meltwater Wins 2026 PRWeek Global Award for Best PR Software or AI Platform

Meltwater has won the 2026 PRWeek Global Award for Best PR Software or AI Platform. This award highlights Meltwater's leadership in creating AI-powered solutions that transform media, social, and AI ...signals into actionable intelligence. Their innovations, including Mira, Explore+, and GenAI Lens, help teams reduce reporting time and make faster decisions.

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Meltwater Recognised In G2's 2026 Best Software Awards

Meltwater has been recognized in G2's 2026 Best Software Awards, highlighting its leadership in media monitoring and PR analytics. The award, based on verified user reviews, underscores Meltwater's s...trong customer satisfaction and impact in media, social, and consumer intelligence.

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Meltwater Named to G2's 2026 Best Software Awards

Meltwater has been named to G2's 2026 Best Software Awards, recognizing its leadership in media, social, and consumer intelligence. This accolade, based on verified user reviews, highlights Meltwater...'s consistent customer satisfaction and performance across key product categories. The recognition underscores Meltwater's impact in helping PR, communications, and marketing teams make informed decisions.

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Meltwater Named to G2's 2026 Best Software Awards

Meltwater has been named to G2's 2026 Best Software Awards, highlighting its leadership in media intelligence. The recognition is based on verified user reviews, reflecting customer satisfaction and ...performance. Meltwater continues to excel in media monitoring, PR analytics, and media & influencer targeting, reinforcing its impact on PR, communications, and marketing teams.

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Meltwater VP Of Product Named To PRWeek's AI Top 25

Meltwater's VP of Product, Antony Cousins, has been named to PRWeek's AI Top 25 list for 2026, marking his third inclusion. Cousins has significantly advanced AI integration at Meltwater, contributin...g to innovations like the Mira user experience and Microsoft Teams integration. Meltwater is also shortlisted for the 2026 PRWeek Global Awards in the "Best PR Software or AI Platform" category.

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Meltwaters Antony Cousins Named to PRWeeks AI 25: Class of 2026

Antony Cousins, Meltwater's VP of Product, has been named to PRWeek's AI 25: Class of 2026, highlighting his contributions to AI advancements in PR. Cousins has driven key innovations at Meltwater, i...ncluding the launch of Mira and integration with Microsoft Teams. This recognition underscores Meltwater's leadership in AI for communications.

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Meltwater's Antony Cousins Named to PRWeek's AI 25: Class of 2026

Antony Cousins, Meltwater's VP of Product, has been named to PRWeek's AI Top 25 list for 2026. This recognition highlights his contributions to advancing AI in communications, including innovations l...ike Mira and integrations with Microsoft Teams. Meltwater's leadership in AI is further emphasized by its shortlisting for the 2026 PRWeek Global Awards in the "Best PR Software or AI Platform" category.

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Meltwater's Antony Cousins Named to PRWeek's AI 25

Meltwater's VP of Product, Antony Cousins, has been named to PRWeek's AI Top 25 list for 2026, highlighting his contributions to advancing AI in communications. This recognition underscores Meltwater...'s leadership in AI innovation, with Cousins playing a key role in integrating AI across Meltwater's solutions, including the launch of the Mira user experience and integration with Microsoft Teams.

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Meltwater's Doug Balut named to CRN 2026 Channel Chiefs list

Doug Balut, Meltwater's Senior VP of Global Alliances and Partnerships, has been named to CRN's 2026 Channel Chiefs list for the fifth time. This recognition highlights his role in building Meltwater...'s Global Partner Program, which has expanded to over 70 global partners and generated significant value through multi-partner deals.

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Meltwater's Doug Balut Named to CRN 2026 Channel ...

Doug Balut, Meltwater's SVP of Global Alliances and Partnerships, has been named to CRN's 2026 Channel Chiefs list for the fifth time. This recognition highlights his success in scaling Meltwater's G...lobal Partner Program, which now includes over 70 partners and has driven significant value through multi-partner deals. The program enhances Meltwater's AI-powered intelligence solutions and market reach.

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Meltwaters Doug Balut Named to CRN 2026 Channel Chiefs List as Partner Program Scales Globally

Doug Balut, Meltwater's SVP of Global Alliances and Partnerships, has been named to CRN's 2026 Channel Chiefs list. This recognition highlights his role in scaling Meltwater's Global Partner Program ...to over 70 partners, enhancing AI-powered intelligence solutions through collaborations with companies like Microsoft and AWS. The program has driven significant growth and innovation for Meltwater.

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FinancialContent - Meltwater Earns Three Comparably Awards for ...

Meltwater received three Comparably Awards for Best CEOs, Best Company Culture, and Best Company Compensation, based on anonymous employee feedback. This recognition highlights Meltwater's dedication... to fostering a collaborative and inclusive workplace culture, led by CEO John Box. The company emphasizes employee growth and support across its global presence.

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Meltwater Named a Leader in IDC MarketScape : Worldwide Influencer Marketing Platforms for Large Enterprises 2025 - 2026 Vendor Assessment

Meltwater has been recognized as a Leader in the IDC MarketScape for Influencer Marketing Platforms for Large Enterprises 2025-2026. The evaluation highlighted Meltwater's strengths in creator reach,... suite integration, and relationship management. The company plans to enhance its influencer marketing solutions with AI tools for better personalization and strategy.

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Meltwater Recognized with Three Comparably Awards for Employee Happiness and Wellbeing

Meltwater received three Comparably Awards for employee happiness, perks, and work-life balance, highlighting its commitment to a positive workplace culture. These awards are based on anonymous emplo...yee feedback across various metrics, reflecting Meltwater's dedication to employee well-being and satisfaction.

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Meltwater Sweeps Six Comparably Awards for Growth, Leadership

Meltwater received six Comparably Awards in 2025, including honors for best career growth and best leadership teams. These recognitions, based on employee feedback across 20 culture metrics, highligh...t Meltwaters strong leadership and commitment to a high-performance, people-focused workplace in the media, social, and consumer intelligence software sector.

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Meltwater wins six Comparably Awards, including Best Career Growth and Best Leadership Teams

Meltwater received six Comparably Awards in 2025, including Best Career Growth and Best Leadership Teams. These accolades, based on anonymous employee feedback, highlight Meltwater's commitment to fo...stering a high-performing, inclusive culture. CEO John Box emphasized the awards' reflection of the company's innovative and supportive environment, which empowers employees to grow and make an impact.

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