Lexer CDP Overview

This is a summary of the comprehensive capabilities and benefits of Lexer CDP based on over 468 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Lexer CDP, belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Lexer CDP is right for your needs? Our Cuspera AI engine can evaluate how Lexer CDP fits your specific business needs, industry, and context. Get your personalized assessment report today.

Lexer CDP supports business activities such as:

  • Lifetime Value Management
  • Engagement Management
  • Identify Target Customers
  • Segmentation And Targeting
  • Contact List Management

Lexer CDP can help you with many business goals, such as Acquire Customers, Increase Customer Life Time Value, Increase Sales & Revenue, Enhance Customer Relationships, Improve ROI, etc. It can help manage these activities if you use E-Mail for these needs. As a solution, Lexer CDP's capabilities include Personalization, Micro Customer Segmenting, Recording, etc.

Reviews

"It is the simplest integration I’ve ever done in over 10 years of experience. When you balance the cost, ease of integration, and ease for the end-user, I think Lexer is an excellent choice. " - Matt Smith

Cuspera Reviews

104 buyers and buying teams have used Cuspera to assess how well Lexer CDP solved their Customer Data Platform needs. Cuspera uses 468 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.

Business Priorities

Acquire Customers and Increase Customer Life Time Value are the most popular business priorities peers achieved using Lexer CDP.

Other priorities:

  • Increase Sales & Revenue
  • Enhance Customer Relationships
  • Improve ROI
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Increase Average Basket Value
  • Improve Efficiency
See all business priorities See less business priorities

Use Cases

Peers recommend Lifetime Value Management , Engagement Management , Identify Target Customers , as the business use cases that they have been most satisfied while using Lexer CDP.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Lifetime Value Management

4.90/5 ★

Read Reviews (38)

"...Identify and engage high value customer segments and lookalike audiences...."
Engagement Management with E-Mail

4.85/5 ★

Read Reviews (34)

"...3 STRATEGIES CUSTOMER INSIGHTS LED TO 3 STRATEGIES: ACQUISITION, RE-ENGAGEMENT & HIGH-LIFETIME VALUE With their data in one place, ..." Case study Mountain Khakis
engaging and following up

4.81/5 ★

Read Reviews (24)

"...The information held in each source includes demographics, purchase histories, customer service interactions, web and mobile browsing activities, email engagement, and more...."
Identify Target Customers with E-Mail

4.62/5 ★

Read Reviews (9)

"...1,101% increase in revenue per email when targeting lapsed customers...." Case study Black Diamond
PEER EXPERIENCES
Lifetime Value Management

4.90/5 ★

Read Reviews (38)

"...Identify and engage high value customer segments and lookalike audiences...." Peer review
Engagement Management with E-Mail

4.85/5 ★

Read Reviews (34)

"...3 STRATEGIES CUSTOMER INSIGHTS LED TO 3 STRATEGIES: ACQUISITION, RE-ENGAGEMENT & HIGH-LIFETIME VALUE With their data in one place, ..." Case study Mountain Khakis
engaging and following up

4.85/5 ★

Read Reviews (24)

Identify Target Customers with E-Mail

4.62/5 ★

Read Reviews (9)

"...1,101% increase in revenue per email when targeting lapsed customers...." Case study Black Diamond

24+ more Business Use Cases

Our AI advisor, Wyz, harnessed 468 insights from peers and experts to help you assess how these Lexer CDP use cases fit your Customer Data Platform needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Matt Smith

General Manager of IT & Supply Chain

kikki.K

It is the simplest integration I’ve ever done in over 10 years of experience. When you balance the cost, ease of integration, and ease for the end-user, I think Lexer is an excellent choice. Testimonial By Matt Smith

Sam Hopgood

Digital Marketing Manager

Rip Curl

The connection and input of data were vast. Lexer is relatively easy to onboard and connect—you don’t need to be a massive tech head to use it. Testimonial By Sam Hopgood
CUSTOMERS TESTIMONIALS

Matt Smith

General Manager of IT & Supply Chain

kikki.K

It is the simplest integration I’ve ever done in over 10 years of experience. When you balance the cost, ease of integration, and ease for the end-user, I think Lexer is an excellent choice. Testimonial By Matt Smith

Sam Hopgood

Digital Marketing Manager

Rip Curl

The connection and input of data were vast. Lexer is relatively easy to onboard and connect—you don’t need to be a massive tech head to use it. Testimonial By Sam Hopgood

Case Studies

COMPANY CASE STUDIES
Case study Black Diamond

Black Diamond climbs higher with the Lexer CDP

Read More
Case study Spyder

Spyder, the world’s largest specialty snowsports brand, used Lexer to gain an unprecedented view of their best customers

Read More
Case study Vinomofo

Vinomofo Grows Low-Cost Acquisition, Retention, and Lifetime Value with the Lexer CDP

Read More

Peers used Lexer CDP to Acquire customers and Increase customer life time value

Peer and Expert Opinion on Features

for Lexer CDP

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.50/5 ★

Read Reviews (21)
Micro customer segmenting

4.65/5 ★

Read Reviews (8)
Recording

3.78/5 ★

Read Reviews (8)
SEM

4.05/5 ★

Read Reviews (7)
FEATURES RATINGS AND REVIEWS
Personalization

4.50/5 ★

Read Reviews (21)
Micro customer segmenting

4.65/5 ★

Read Reviews (8)
Recording

3.78/5 ★

Read Reviews (8)
SEM

4.05/5 ★

Read Reviews (7)

IT and Other Capabilities

for Lexer CDP

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.23/5 ★

Read Reviews (29)
Data Export

4.13/5 ★

Read Reviews (15)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.23/5 ★

Read Reviews (29)
Data Export

4.13/5 ★

Read Reviews (15)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.36/5 ★

Read Reviews (17)
Chat Support

3.13/5 ★

Read Reviews (1)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.36/5 ★

Read Reviews (17)
Chat Support

3.13/5 ★

Read Reviews (1)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.53/5 ★

Read Reviews (4)
Analytics

4.51/5 ★

Read Reviews (63)
Custom Reports

4.38/5 ★

Read Reviews (46)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.53/5 ★

Read Reviews (4)
Analytics

4.51/5 ★

Read Reviews (63)
Custom Reports

4.38/5 ★

Read Reviews (46)

Software Failure Risk Guidance

?

for Lexer CDP

Overall Risk Meter

Low Medium High

Top Failure Risks for Lexer CDP

Vendor Profile Details

Company Name

Lexer

Company Website

https://www.lexer.io/

HQ Location

86 Inkerman St, St Kilda, Melbourne, Victoria 3182, AU

Employees

51-100

Social

Financials

SERIES B