Kantar Retail IQ Overview
RetailIQ by Kantar specializes in Marketing Data Intelligence. It delivers actionable insights by leveraging extensive market data and analytics. This tool empowers retailers to make informed decisions, addressing key challenges in consumer behavior analysis and market trends. RetailIQ integrates seamlessly with existing systems, offering a comprehensive view of market dynamics. Its data analytics capabilities support strategic planning and competitive benchmarking, crucial for businesses aiming to optimize their market positioning.
Use Cases
Customers recommend Forecasting, Market Research, Competitive Intelligence, as the business use cases that they have been most satisfied with while using Kantar Retail IQ.
Business Priorities
Establish Thought Leadership is the most popular business priority that customers and associates have achieved using Kantar Retail IQ.
Kantar Retail IQ Use-Cases and Business Priorities: Customer Satisfaction Data
Reviews
"...Usually you are running market research with different companies that run their studies in different ways and it's not easy to move from insights to action...." Peer review by Verified Reviewer, Food & Beverages
Kantar Retail IQ, belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Kantar-Retail-IQ offers forward-looking insights to understand evolving retail landscapes and changing retailer strategies. Businesses are guided on actions to drive competitive advantage using the latest research and data forecasts.
Popular Business Setting
for Kantar Retail IQ
Top Industries
- Food & Beverages
Popular in
- Large Enterprise
Kantar Retail IQ is popular in Food & Beverages, and is widely used by Large Enterprise,
Comprehensive Insights on Kantar Retail IQ Use Cases
How does Kantar Retail IQ facilitate Forecasting?
Case Studies
CASE STUDY Iceland
CASE STUDY Dr. Scholl's
CASE STUDY Tassal
Kantar Retail IQ Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (1) |
| Analytics | Read Reviews (20) |
| Custom Reports | Read Reviews (8) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (1) |
| Analytics | Read Reviews (20) |
| Custom Reports | Read Reviews (8) |
Software Failure Risk Guidance
?for Kantar Retail IQ
Top Failure Risks for Kantar Retail IQ
Kantar LLC News
Kantar Extends Partnership with Cint, Leveraging the New Cint Exchange to better understand people everywhere.
Kantar has extended its partnership with Cint, integrating its platforms with the Cint Exchange to enhance data collection and analytics capabilities. This multi-year agreement allows Kantar to access Cint's global network, improving efficiency and client insights delivery through AI-powered quality and scalable infrastructure.
Kantar develops CX benchmarking offer
Kantar has launched the 'ExperienceEvaluator' tool as part of its Kantar Marketplace platform. This tool helps brands benchmark and optimize customer experiences using feedback from consumer access panels. It evaluates customer experience through NPS and MDX scores, linking them to business outcomes. Telecoms company Orange is using these metrics to assess the impact of its CX programs.
Kantar adds to consulting practice
Kantar has strengthened its consulting practice by hiring Lloyd Burdett as a senior partner and Allan Solomon as head of commercial strategy. Burdett returns to Kantar after previous roles at Given and Anthesis, while Solomon brings experience from Sony and Carlsberg. These appointments aim to enhance Kantar's consulting capabilities and address client challenges in a dynamic market.
Senior North American Appointments for Kantar
Kantar has appointed Jeremy Coen as Chief Brand Solutions Officer and Aaron Smith as Managing Partner, Strategic Consulting, in North America. Coen, with extensive experience at Kantar and other firms, will lead the Brand Performance business. Smith, with a background in brand transformation, will enhance Kantar's Consulting practice. Both appointments aim to strengthen Kantar's brand and consulting capabilities.
Kantar LLC Profile
Company Name
Kantar LLC
Company Website
https://retailiq.kantar.com/HQ Location
24-28 Bloomsbury Way, London, WC1A 2PX, GB
Employees
NA
Social
Financials
NA
