Kantar Retail IQ Overview
RetailIQ by Kantar specializes in Marketing Data Intelligence. It delivers actionable insights by leveraging extensive market data and analytics. This tool empowers retailers to make informed decisions, addressing key challenges in consumer behavior analysis and market trends. RetailIQ integrates seamlessly with existing systems, offering a comprehensive view of market dynamics. Its data analytics capabilities support strategic planning and competitive benchmarking, crucial for businesses aiming to optimize their market positioning.
Use Cases
Customers recommend Forecasting, Market Research, Competitive Intelligence, as the business use cases that they have been most satisfied with while using Kantar Retail IQ.
Business Priorities
Establish Thought Leadership is the most popular business priority that customers and associates have achieved using Kantar Retail IQ.
Kantar Retail IQ Use-Cases and Business Priorities: Customer Satisfaction Data
Reviews
"...Global retail insights solution designed to improve market benchmarking, strategic planning, and competitor analysis...." Peer review from Kantar Consulting
Kantar Retail IQ, belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Kantar-Retail-IQ offers forward-looking insights to understand evolving retail landscapes and changing retailer strategies. Businesses are guided on actions to drive competitive advantage using the latest research and data forecasts.
Popular Business Setting
for Kantar Retail IQ
Top Industries
- Food & Beverages
Popular in
- Large Enterprise
Kantar Retail IQ is popular in Food & Beverages, and is widely used by Large Enterprise,
Comprehensive Insights on Kantar Retail IQ Use Cases
What solutions does Kantar Retail IQ provide for Forecasting?
Case Studies
CASE STUDY Iceland
CASE STUDY Dr. Scholl's
CASE STUDY Tassal
Kantar Retail IQ Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (1) |
| Analytics | Read Reviews (20) |
| Custom Reports | Read Reviews (8) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (1) |
| Analytics | Read Reviews (20) |
| Custom Reports | Read Reviews (8) |
Software Failure Risk Guidance
?for Kantar Retail IQ
Top Failure Risks for Kantar Retail IQ
Kantar LLC News
MD joins Kantar Finland
Kantar has appointed Christoffer Hultin as the new managing director for Kantar Finland. Hultin, with extensive experience in advertising and technology, previously served as country lead at Acceleration Nordic and held leadership roles at GroupM Finland and OMD Finland. He replaces Hande Beceren, who will now focus solely on Turkey.
HIG Capital Expands Media Portfolio with Kantar Acquisition, Adds Morgan Stanley Secondaries Team
HIG Capital has acquired Kantar Media from the Kantar Group, enhancing its media portfolio with the addition of this media measurement leader. Kantar Media, known for its audience measurement and AI-powered analytics, operates in over 60 markets. This acquisition aligns with HIG Capital's strategy of expanding its technology and media investments.
Barb starts reporting TV set viewing of YouTube channels in world - first initiative | News
Barb and Kantar Media have launched a world-first initiative to report YouTube channel viewership on TV sets. This new weekly report provides insights into the most-watched channels, including demographic data, using audio-matching technology. The initiative aims to enhance understanding of YouTube's audience, particularly among children, and is part of Barb's broader effort to innovate audience measurement beyond traditional platforms.
Kantar Launches BrandSustainability Consumer Sentiment Tool
Kantar has launched BrandSustainability, a tool designed to help brands assess their sustainability efforts and their impact on brand equity. This tool integrates Kantar's proprietary framework to provide insights into consumer perceptions of sustainability and its influence on brand growth. Diageo is among the companies using this tool to enhance its sustainability strategies.
Kantar LLC Profile
Company Name
Kantar LLC
Company Website
https://retailiq.kantar.com/HQ Location
24-28 Bloomsbury Way, London, WC1A 2PX, GB
Employees
NA
Social
Financials
NA
