inPowered Overview

inPowered AI optimizes media outcomes for agencies and brands by leveraging AI-powered Private Marketplaces (PMPs). It enhances programmatic performance across Display, Video, and Connected TV (CTV) channels. The platform's unique selling point lies in its ability to use proprietary data and industry-first partnerships to curate every impression, ensuring precise targeting and improved ROI. By offering turnkey activation, inPowered AI simplifies campaign management, allowing users to quickly implement AI-driven strategies. This approach not only streamlines the advertising process but also empowers agencies to achieve superior media performance.

Use Cases

Customers recommend Engagement Management, Content Management, Segmentation And Targeting, as the business use cases that they have been most satisfied with while using inPowered.

Other use cases:

  • Lead Engagement
  • Generation Of New Leads
  • Product Marketing
  • Lead Analytics
  • Competitive Intelligence
  • Identify Target Customers
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Business Priorities

Improve ROI and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using inPowered.

Other priorities:

  • Launch New Products
  • Scale Best Practices
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inPowered Use-Cases and Business Priorities: Customer Satisfaction Data

inPowered works with different mediums / channels such as User Generated Content. Blogs. and E-Mail.

Reviews

"...Guaranteed engagement with promoted content...." Peer review

inPowered, belong to a category of solutions that help Content Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

InPowered AI optimizes DSP and Native Advertising channels. Campaign performance is maximized through direct integration.

Popular Business Setting

for inPowered

Top Industries

  • Accounting

Popular in

  • Small Business

inPowered is popular in Accounting, and is widely used by Small Business,

inPowered Customer wins, Customer success stories, Case studies

What Are the key features of inPowered for Engagement Management?

What Are the key features of inPowered for Content Management?

12 buyers and buying teams have used Cuspera to assess how well inPowered solved their Content Marketing needs. Cuspera uses 197 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Content Marketing needs.

Soft drink brand - Consumer Goods - Very Large

inPowered AI helped a soft drink brand boost targeted reach by 53% using sell-side AI decisioning. The brand wanted to reach adventure-seeking consumers but struggled with niche targeting and cost co...ntrol. inPowered AI's custom model in Index Exchange enabled real-time, impression-level targeting and efficient spend. The campaign cut CPMs in half and delivered strong ROI for the brand.

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The Ascent - Financial Services

inPowered AI helped The Ascent lower their cost per acquisition by 73% on Taboola and Outbrain. The Ascent is an online resource for personal finance advice and tools. They struggled to meet CPA goal...s due to manual campaign optimization and a crowded ad market. With inPowered AI, they used AI creative testing and bidding to improve results. The solution led to a 30% better conversion rate and saved over 15 hours per week.

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The Motley Fool - Publishing

inPowered AI helped The Motley Fool improve their ad campaigns on Taboola and Outbrain. The Motley Fool faced high customer acquisition costs and manual campaign management. With inPowered AI, they t...ested more creatives and optimized bids in real time. This led to a 5x increase in ROAS, a 20% reduction in cost per lead, and saved over 15 hours per week. The Motley Fool saw better results and more efficient campaigns.

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Visit Idaho - Government Administration

inPowered AI helped Visit Idaho attract more travelers. The AI optimized ads on Taboola and Outbrain. Visit Idaho saw a 46% reduction in cost per pageview. Average time per session increased by 80%. ...Over 500 visitor guides were downloaded. This improved campaign performance and engagement.

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Leading consumer tech brand - Consumer Electronics

inPowered AI helped a leading consumer tech brand improve their click-through rate. The brand faced low CTR despite strong creative. They used inPowered AI's sell-side AI to optimize programmatic buy...ing. The AI model used real-time data to target high-value audiences. CTR increased by 77%, rising from 0.35% to 0.62%.

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Leading CPG Brand - Consumer Goods

inPowered AI helped a leading CPG brand use Sell-Side AI to improve their video campaign. The brand wanted to reach more people without high costs. inPowered AI built a custom model using Index Excha...nge data to target the right audience. The campaign saw a 37% decrease in CPM. Media efficiency increased by 59%.

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lightning

Peers used inPowered for engagement management and content management

inPowered Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.44/5 ★

Read Reviews (27)
Custom Reports

4.24/5 ★

Read Reviews (11)
Analytics

3.97/5 ★

Read Reviews (7)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.44/5 ★

Read Reviews (27)
Custom Reports

4.24/5 ★

Read Reviews (11)
Analytics

3.97/5 ★

Read Reviews (7)

Software Failure Risk Guidance

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for inPowered

Top Failure Risks for inPowered

inPowered, Inc News

Product

inPowered AI: inPowered AI Becomes the Fastest-Growing Containerized Solution on Index Marketplaces Since Its Launch | Press Release

inPowered AI has rapidly become the fastest-growing containerized solution on Index Marketplaces since its launch. This growth highlights increasing demand for its on-exchange AI platform, which enhances programmatic intelligence by enabling real-time decision-making within the exchange. This approach optimizes private marketplace deals, improving performance for advertisers, agencies, and publishers.

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inPowered, Inc Profile

Company Name

inPowered, Inc

Company Website

https://inpowered.ai/

HQ Location

425 2nd St, Suite 300, San Francisco, California 94107, US

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