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Influ2 is popular in Information Technology And Services, Computer Software, and Marketing And Advertising industries and is widely used by Small Business, Mid Market.

Influ2 Product Overview

Influ2 transforms advertising by focusing on contact-level engagement, ensuring your ads reach decision-makers directly. This approach shifts the focus from broad account-level targeting to individuals who drive purchasing decisions. By integrating contact-level advertising into sales strategies, Influ2 empowers revenue teams to engage potential clients more effectively. A unique feature is its ability to act as a sales multiplier, enhancing the impact of your advertising efforts. This strategy not only personalizes ad delivery but also aligns closely with sales conversations, leading to more meaningful interactions and improved conversion rates.

How satisfied the customers are with Influ2 use-cases

Reviews

"...Person-based ad turned out to be an amazing reinforcement to our account-based marketing tactics...." Peer review by Zhanna T, PR Manager/Outreach , Marketing and Advertising

Influ2 Customer Insights, Testimonials and Case Studies

Hexaware - Information Technology And Services - Very Large

Influ2 helped Hexaware boost sales-ready leads by 4x using Contact-Level Advertising. Hexaware used person-level campaign analytics to target decision-makers with tailored ads. They reached tens of t...housands of prospects monthly. Targeted ad frequency increased by 10x. This strategy improved sales velocity and engagement in IT consulting.

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StarTree - Information Technology And Services - Medium

Influ2 helped StarTree boost conversion rates by 3.17x in pipeline generation. StarTree used contact-level advertising to target decision-makers and align sales and marketing. The team built personal...ized buyer journeys with tailored content at each funnel stage. Sales received real-time engagement signals from ad interactions. This approach let StarTree focus on high-potential prospects and improve marketing ROI.

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StarTree - Information Technology And Services - Medium

Influ2 helped StarTree boost conversion rates by 3.17x in pipeline generation. StarTree used contact-level advertising to target decision-makers and align sales and marketing. The team built personal...ized buyer journeys with tailored content for each funnel stage. Sales received real-time engagement signals to prioritize outreach. This approach led to more efficient ad spend and higher quality leads.

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Quantexa - Information Technology And Services - Medium

Influ2 helped Quantexa boost pipeline by 5.2x and achieve a 4.53x higher conversion rate compared to cold outreach. Quantexa used Influ2's contact-level advertising and integrated it with HubSpot to ...target decision-makers. The team ran deal-based marketing campaigns and used intent data from Bombora to refine outreach. This approach delivered an 837% ROI and accelerated deal cycles. Influ2 became a key part of Quantexa's ABM strategy, driving revenue growth.

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Capgemini - Information Technology And Services

Influ2 helped Capgemini use contact-level advertising for account-based marketing. Capgemini reached 16,000 contacts from 1,218 accounts. They got 1,992 clicks and 1,321 website visits, with 194 visi...ts from ads. Sales teams received actionable insights and better targeting. Integrations with Salesforce, HubSpot, and Pardot improved campaign tracking.

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One Door - Retail - Medium

Influ2 helped One Door boost product demos by 21% year-over-year. One Door used contact-level advertising to target key decision-makers at large retailers. Personalized ads increased click-through ra...tes by 340%, reaching 1.10%. Marketing qualified leads rose by 62%, and branded searches grew by 66%. Seventy percent of the pipeline was influenced by marketing efforts using Influ2.

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How to Double Meeting Attendance with Person-Based Ads

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Peers used Influ2 for advertisement and engaging and following up

Influ2 Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.53/5

Read Reviews (18)
Custom Reports

2.98/5

Read Reviews (17)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.53/5

Read Reviews (18)
Custom Reports

2.98/5

Read Reviews (17)

Software Failure Risk Guidance

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for Influ2

Overall Risk Meter

Low Medium High

Top Failure Risks for Influ2

Influ2 Inc News

Product
 

Influ2 brings contact-level intent to buying groups. Heres why thats important

Influ2 has introduced new features to enhance contact-level engagement in B2B buying groups. The Signals Center provides a comprehensive view of buying group engagement, offering insights into individual interactions. Audienscope adds intent signals from search, social posts, and job changes. These features integrate with CRM and marketing systems, aiding sales teams in targeted outreach. Signals Center is available now, with Audienscope launching in October.

Product
 

Influ2 Introduces Contact-Level Buyer Intent Capabilities

Influ2 has launched two new products, Signals Center and Audienscope, to enhance contact-level buyer intent capabilities. Signals Center, available now, uses AI to unify buyer signals and account details, providing actionable insights for sales teams. Audienscope, launching on Oct. 1, will offer contact-level search, social listening, and demographic change signals, enabling precise targeting for account-based marketing programs.

Influ2 Inc Profile

Company Name

Influ2 Inc

Company Website

https://www.influ2.com/

HQ Location

1250 Borregas Avenue #44, Sunnyvale, CA 94089, US

Employees

11-50

Social

Financials

SEED