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Marketing and Advertising Case Studies and Customer Success Stories with Index Exchange

Smart Supply by AI Digital - Marketing And Advertising - Medium

Smart Supply by AI Digital used Index Marketplaces to boost video ad performance. They activated supply intelligence technology for real-time... optimization and better inventory targeting. This led to a 19% increase in video completion rate and a 10% decrease in cost per completed view. The campaign ran longer due to strong results. The platform helped Smart Supply deliver consistent, efficient programmatic advertising.

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Smart Supply by AI Digital - Marketing And Advertising - Small

New York, USA

Smart Supply by AI Digital used Index Marketplaces to improve video ad performance. They activated supply intelligence technology for better... inventory and real-time decisioning. This led to a 19% increase in video completion rate and a 10% drop in cost per completed view. The campaign ran longer due to strong results. The team rebuilt client trust in programmatic advertising.

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KINESSO - Marketing And Advertising

Index Exchange helped KINESSO lower carbon emissions for a digital ad campaign by 35%. KINESSO used Index Exchange to run... a month-long display campaign for a global nonprofit. The campaign compared Index Exchange to nine other SSPs. Index Exchange also delivered a 6% higher attention rate. There was no difference in CPM or conversion rate, showing strong performance and sustainability.

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