Forrester Launches Forrester AI Agent For Microsoft 365 Copilot To ...
Forrester has introduced the Forrester AI Agent for Microsoft 365 Copilot, enhancing productivity tools with AI-driven insights. This launch aims to integrate Forrester's expertise into Microsoft 365..., providing users with advanced analytics and decision-making capabilities.
Forrester Launches Forrester AI Agent For Microsoft 365 Copilot To Deliver Research-Driven Insights Into Leaders Workflows
Forrester has launched the Forrester AI agent for Microsoft 365 Copilot, allowing users to access Forrester's research and insights directly within their workflows. This integration aims to enhance d...ecision-making by embedding research-driven advice into daily tasks. The tool is available at no extra cost for existing license holders and supports over 200 languages, boosting productivity and global access.
Forrester: The GTM Singularity Is Collapsing Traditional Go-To-Market Approaches
Forrester unveiled its latest research on the GTM singularity at the B2B Summit North America, urging B2B leaders to adopt an ARC (augmented, resilient, collaborative) approach. This new strategy add...resses the complexities of AI-enabled buyer behavior, emphasizing customer obsession and collaboration across sales, marketing, and product teams. The research highlights the need for personalized content and a shift from traditional metrics to a return on objective approach.
Forrester's Top 10 Emerging Technologies For 2026: AI Is No Longer ...
Forrester released its "Top 10 Emerging Technologies In 2026" report, highlighting AI's shift from digital to physical applications, impacting sectors like financial services and healthcare. The repo...rt categorizes technologies by their potential benefits over different time horizons, aiding businesses in strategic investment planning.
Forrester's Top 10 Emerging Technologies For 2026: AI Is No Longer ...
Forrester has released its "Top 10 Emerging Technologies In 2026" report, highlighting AI's transition from digital to physical applications, impacting sectors like robotics and vehicles. The report ...categorizes technologies by their expected benefits over different time horizons, helping enterprises prioritize investments. Key areas include agentic commerce, AI security, and quantum computing.
Forrester Continues To Use AI To Transform How Research And Advisory ...
Forrester has announced the certification of its generative AI tool, Forrester AI, for Microsoft Teams, now available as a free app for existing clients on Microsoft Marketplace. This tool provides a...ccess to Forrester's proprietary research and insights, enhancing decision-making for business and technology leaders. The app ensures data confidentiality and is part of Forrester's ongoing AI expansion efforts.
Human Insight, Amplified: How Forrester Is Reinventing Research For The ...
Forrester has launched the Forrester AI app on Microsoft Teams, marking a significant step in integrating AI-driven insights directly into clients' workspaces. This innovation enhances decision-makin...g by providing real-time, actionable guidance based on Forrester's proprietary data and expertise. The app represents Forrester's commitment to embedding research into everyday business tools, reinforcing its role as a leader in AI-enhanced advisory services.
Forrester Continues To Use AI To Transform How Research And Advisory ...
Forrester has launched the Forrester AI Teams app, certified for Microsoft Teams and available on Microsoft Marketplace, enhancing client access to proprietary research and insights. This app, free f...or Forrester clients, integrates generative AI capabilities, enabling data-driven decision-making without compromising data confidentiality. The initiative marks a significant expansion of Forrester's AI capabilities, with client adoption and usage growing significantly.
Forecast: AI And Automation Will Take 6% Of US Jobs By 2030 - Forrester
Forrester forecasts that AI and automation will eliminate 6.1% of US jobs by 2030, impacting 10.4 million positions. The report highlights the growing influence of generative AI, which is expected to... affect 20% of jobs, reshaping roles rather than replacing them. Forrester advises companies to adopt a human-centered AI strategy to enhance productivity and employee experience.
Forrester Announces Full Conference Agenda For Security ... - Morningstar
RPost has launched SideNote, a new feature in its Registered Email service, designed to enhance email communication by allowing private notes to be sent to CC and BCC recipients without altering the ...primary recipient's message. This tool aims to reduce inbox clutter and improve efficiency, particularly for business users managing high email volumes. SideNote is now available at no extra cost.
Forrester Introduces The Total Experience Score: A New Metric For ...
Forrester has launched the Total Experience Score, a new metric that integrates its Brand Experience Index and Customer Experience Index to measure the impact of brand perceptions across the customer... lifecycle. This tool helps companies align brand and customer experiences, potentially driving up to 3.5x revenue growth and higher customer loyalty.
New Forrester Metric Connects CX and Brand Experience
Forrester has introduced the Total Experience Score, a unified metric combining its CX Index and new Brand Experience (BX) Index. This tool, available through Forrester Decisions, measures how both c...ustomers and non-customers perceive brands. The launch follows analysis of 413 brands across ten industries and thirteen countries, leveraging feedback from over 360,000 consumers.
Forrester Research acquires FeedbackNow and GlimpzIt - Campaign Asia
Forrester Research has acquired FeedbackNow and GlimpzIt to enhance its customer experience consulting practice and transition towards being a technology owner. This move is part of Forrester's plan ...to launch a CX Cloud platform, integrating real-time analytics capabilities. The acquisitions, valued under $5 million, aim to open new subscription-based software revenue streams and improve real-time customer experience monitoring.
Forrester lifts revenue outlook despite Q1 loss, expands AI reach
Forrester has raised its revenue outlook for the year, despite reporting a loss in the first quarter. The company is expanding its reach in artificial intelligence, indicating a strategic focus on AI...-driven solutions to enhance business growth.
Forrester Research Reports 2026 First-Quarter Financial Results
Forrester Research announced its 2026 first-quarter financial results, reporting a total revenue of $85.5 million, down from $89.9 million in the previous year. The company recorded a net loss of $21....8 million, which included a $10.8 million goodwill impairment charge. Forrester highlighted improvements in its AI capabilities, aiming to enhance service delivery and offer AI-focused research to boost client productivity.
Forrester Research Reports 2025 Fourth-Quarter And Full-Year Financial ...
Forrester Research announced its 2025 fourth-quarter and full-year financial results, reporting a 6% decline in contract value to $292.4 million. The company experienced a net loss of $33.9 million i...n Q4, including a $26.8 million goodwill impairment charge. Forrester plans restructuring to enhance cost efficiency and focus on contract value growth, leveraging AI across its product portfolio.
Forrester Research To Broadcast Its 2025 Fourth-Quarter And Full-Year Earnings Conference Call - Yahoo Finance
Forrester Research will broadcast its 2025 fourth-quarter and full-year earnings conference call on February 12, 2026, at 4:30 p.m. ET. The call will be accessible on Forrester.com, with a replay ava...ilable for those unable to attend live.
Forrester's Q2 2025 revenue fell 8.3% year-over-year to $111.7 million, surpassing analyst expectations. Adjusted earnings per share were $0.51, down 25% from the previous year. The company faced cha...llenges in recurring contract value and client retention, despite improvements in cost controls and AI investments, particularly in its Izola tool.
Awards, Recognitions, and Industry Achievements of Forrester Analytics
How Philip Morris Internationals Outcome?Driven EA Practice Won The 2025 Forrester EA Award In EMEA
Philip Morris International (PMI) won the 2025 Forrester EA Award in EMEA for its outcome-driven enterprise architecture practice. PMI's EA&TT team successfully scaled AI adoption by establishing an ...AI Factory and governance framework, enabling 35,000 employees to use generative AI tools. This approach reduced development effort and improved business outcomes, aligning with Forrester's Outcome-Driven Architecture model.
iTWire - Celonis named a leader by Forrester in Process Intelligence Software
Forrester named Celonis a leader in its Process Intelligence Software report, highlighting Celonis' innovation and AI integration. The report praised Celonis for its sophisticated platform, high cust...omer feedback, and pioneering use of graph databases. Celonis' platform supports enterprise-wide process intelligence, enabling operational improvements and AI-driven recommendations.
Forrester Evolves Its Global Events Portfolio In Response To How Business Leaders Want To Learn, Connect, And Engage Today - Forrester
Forrester has updated its global events portfolio to offer more flexible, intimate, and engaging formats. The new strategy includes shorter forums and enhanced networking opportunities, allowing lead...ers to gain actionable insights and validate decisions. The events are tailored for B2B marketing, sales, CX, and technology leaders, emphasizing in-person connections and peer networking.
