Ethnio Overview

Ethnio streamlines user research processes for product and research teams. This User Research Management CRM simplifies the recruitment of participants, scheduling of sessions, and payment handling. It supports global incentive payments with over 80 methods, catering to diverse user bases. The platform is tailored for teams focusing on continuous discovery, enhancing their ability to gather insights efficiently. Ethnio is trusted by leading research teams for its high-touch scheduling capabilities and smarter research intercepts. This tool is positioned to deliver tangible ROI by optimizing user research workflows, ensuring teams can focus on deriving actionable insights.

Use Cases

Customers recommend Public Relations, Engagement Management, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using Ethnio.

Other use cases:

  • Lead Qualification: Technographic
  • Advertisement
  • Sales Incentive Management
  • Workflow Management
  • Market Research
  • Training & Onboarding
  • Customer Feedback Management
See all use cases See less use cases

Ethnio Use-Cases and Business Priorities: Customer Satisfaction Data

Ethnio works with different mediums / channels such as Offline. Causes And Charity. and E-Mail.

Ethnio's features include Feedback Surveys, Rewards, Gamification, etc. and Ethnio support capabilities include 24/7 Support, Phone Support, AI Powered, etc. also Ethnio analytics capabilities include Custom Reports, and Analytics.

Reviews

"...A cornerstone of our winning strategy was using technology to reach people just learning about the President's platform, engaged supporters, and our most committed volunteers...." Peer review by Jason Kunesh, Director of UX Research, Obama for America

Peer review evidence (same sources as the product rating summary)

"...(S o Tom e Pr ncipe)..." UX Research Recruiting, User Research Recruiting, and Usability Recruiting
"...You ve probably seen the Post Preview that pulls an image, title, and description before so your post gets more engagement...." Ethnio Integrations
"...PLOS is a nonprofit, Open Access publisher for science and medicine which is AWESOME...." UX Research Recruiting, User Research Recruiting, and Usability Recruiting

Ethnio, belong to a category of solutions that help Customer Feedback Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Ethnio streamlines user research by recruiting participants, scheduling sessions, and handling payments. It supports product and research teams in boosting continuous discovery.

Popular Business Setting

for Ethnio

Top Industries

  • Financial Services
  • Insurance
  • Internet

Popular in

  • Mid Market
  • Large Enterprise
  • Enterprise

Ethnio is popular in Financial Services, Insurance, and Internet and is widely used by Mid Market, Large Enterprise, and Enterprise.

Ethnio Customer wins, Customer success stories, Case studies

What Are the key features of Ethnio for Engagement Management?

What Are the key features of Ethnio for Sending & Publishing Communications?

11 buyers and buying teams have used Cuspera to assess how well Ethnio solved their Customer Feedback Management needs. Cuspera uses 224 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Feedback Management needs.

 

Intuit - Financial Services - Very Large

How Intuit enables customer obsession across product teams using Ethnio

Mountain View, USA

Intuit uses Ethnio's intercept-based participant recruiting to enhance customer insights for its TurboTax product. This approach allows Intuit to understand real customer intent and improve product d...evelopment by observing users in real-life scenarios. Ethnio's tool helps Intuit scale its research operations, providing valuable insights into customer behavior and preferences.

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Udemy - Online Education - Very Large

How Ethnio Helped Udemy Streamline Large-Scale Global Recruitment with Over One Million Invites

San Francisco, USA

Ethnio supported Udemy's large-scale global recruitment by enabling the distribution of over one million survey invites. Ethnio's platform provided scalable email distribution and participant databas...e management, crucial for Udemy's segmentation study across eight markets. This collaboration enhanced Udemy's research capabilities and operational efficiency, allowing them to gather insights from a diverse user base effectively.

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Toyota - Automotive - Very Large

Toyota trusts Ethnio for brand surveys via web intercepts

Aichi, Japan

Toyota uses Ethnio's web intercepts to capture real-time brand sentiment for the new Land Cruiser. This tool helps Toyota understand customer reactions to design and features, informing marketing str...ategies and enhancing product launches. Ethnio's solution provides targeted insights without disrupting user experience, aligning with Toyota's brand identity.

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CarMax - Automotive - Very Large

Richmond, USA

CarMax uses Ethnio to get live feedback from real customers on carmax.com. The team runs monthly "fishing trips" to intercept users and ask about their experience. No interviews are scheduled in adva...nce, so feedback is spontaneous and honest. CarMax streams these sessions live to the whole company, helping everyone understand customer needs. This approach led to insights for their finance app, improving user confidence and user experience.

 

The Zebra - Insurance - Medium

Austin, USA

The Zebra used Ethnio to manage all research tasks in one place. They uploaded, filtered, and surveyed participants faster than before. The team used creative NPS surveys with emojis to boost respons...e rates. Ethnio let them email thousands of respondents in minutes and sync opt-outs for compliance. They quickly found patterns in open-ended survey data, leading to business and UX improvements.

 

ITHAKA - Non Profit Organization Management - Medium

New York, USA

ITHAKA used Ethnio to reach mobile users for live interviews. They needed to understand how people used JSTOR across devices. Ethnio's targeted mobile intercepts let them talk to users in real time. ...This revealed that users often switch between mobile and desktop. As a result, ITHAKA chose not to build a separate app. Instead, they focused on a consistent interface and user accounts for cross-device research.

Google Verification in Ethnio

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Ethnio Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.73/5 ★

Read Reviews (31)
Analytics

2.90/5 ★

Read Reviews (2)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.73/5 ★

Read Reviews (31)
Analytics

2.90/5 ★

Read Reviews (2)

Ethnio Integrations

Ethnio integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import
Data Export

Software Failure Risk Guidance

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for Ethnio

Overall Risk Meter

Low Medium High

Top Failure Risks for Ethnio

Ethnio, Inc News

Company

Ethnio has a new look ðŸ’

Ethnio has unveiled a new logo and visual identity to better represent its evolution from a participant recruiting tool to a comprehensive research platform. The updated logo features three diagonal lines symbolizing recruitment, research management, and operations, reflecting the dynamic nature of research processes. This rebranding includes new typography and a refined color palette, aiming to align Ethnio's brand with its expanded capabilities.

Product

Two smart features: Ask Ethnio AI + DOB Question Type

Ethnio introduces two new features: Ask Ethnio AI, an AI tool trained on internal and external resources for quick user assistance, and a Date of Birth question type for capturing and calculating participant ages in UX research studies.

Ethnio, Inc Profile

Company Name

Ethnio, Inc

Company Website

https://ethn.io/

HQ Location

6121 Sunset Blvd., Los Angeles, CA 90028, US

Employees

1-10

Social

Financials

PRIVATE