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CustomerLabs CDP: Use-Cases, Insights and Reviews | 2025 Cuspera

4.47 5

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Customer Data Platform to streamline your marketing operations

CustomerLabs CDP Overview

CustomerLabs CDP is a no-code platform that helps businesses collect, unify, segment, and activate customer data. It integrates data across various marketing tools seamlessly.

Use Cases

Customers recommend Lead Tracking, Engaging And Following Up, Event Management, as the business use cases that they have been most satisfied with while using CustomerLabs CDP.

Other use cases:

Account Management
Advertisement
Lead Qualification
Conversion Management
Digital Marketing
Subscription Management
Campaign Management

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Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using CustomerLabs CDP.

Other priorities:

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CustomerLabs CDP Use-Cases and Business Priorities: Customer Satisfaction Data

CustomerLabs CDP works with different mediums / channels such as Website. Video. and E-Mail.

CustomerLabs CDP's features include Recording, and Landing Page. and CustomerLabs CDP support capabilities include 24/7 Support, Email Support, Chat Support, etc. also CustomerLabs CDP analytics capabilities include Analytics, and Custom Reports.

Reviews

"If you are someone who wants to get quick results without wasting time, money and effort then CustomerLabs CDP is for you" - Nicholas Singh

CustomerLabs CDP, belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for CustomerLabs CDP

Top Industries

Marketing and Advertising
Information Technology and Services
Computer & Network Security

Popular in

Small Business
Large Enterprise

CustomerLabs CDP is popular in Marketing And Advertising, Information Technology And Services, and Computer & Network Security and is widely used by Small Business, and Large Enterprise,

Comprehensive Insights on CustomerLabs CDP Use Cases

What solutions does CustomerLabs CDP provide for Lead Tracking?

How can CustomerLabs CDP enhance your Engaging And Following Up process?

How does CustomerLabs CDP facilitate Account Management?

Why is CustomerLabs CDP the best choice for Advertisement?

11+ more Business Use Cases

27 buyers and buying teams have used Cuspera to assess how well CustomerLabs CDP solved their Customer Data Platform needs. Cuspera uses 177 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Nicholas Singh Project Manager Hair and Compounds	If you are someone who wants to get quick results without wasting time, money and effort then CustomerLabs CDP is for you Testimonial By Nicholas Singh
Bruce Martin Marketing Director APO group	CustomerLabs CDP gave us the ability to easily recreate our segmented CRM lists as audience in all our ad platforms and we were thus able to generate much more targeted ads and messaging to our audience. Also being able to tell Facebook Ads which of our high value clients and prospects should be pr...ioritized. Then pushing that data into all the other platforms to expand targeted reach. Testimonial By Bruce Martin
Taylor B CEO Computer & Network Security	CustomerLabs CDP provides us with a flexible, powerful alternative to both Google Tag Manager and Segment , allowing us to identify and track events across our event registration site with ease. Testimonial By Taylor B

CUSTOMERS	TESTIMONIALS
Nicholas Singh Project Manager Hair and Compounds	If you are someone who wants to get quick results without wasting time, money and effort then CustomerLabs CDP is for you Testimonial By Nicholas Singh
Bruce Martin Marketing Director APO group	CustomerLabs CDP gave us the ability to easily recreate our segmented CRM lists as audience in all our ad platforms and we were thus able to generate much more targeted ads and messaging to our audience. Also being able to tell Facebook Ads which of our high value clients and prospects should be pr...ioritized. Then pushing that data into all the other platforms to expand targeted reach. Testimonial By Bruce Martin
Taylor B CEO Computer & Network Security	CustomerLabs CDP provides us with a flexible, powerful alternative to both Google Tag Manager and Segment , allowing us to identify and track events across our event registration site with ease. Testimonial By Taylor B

Case Studies

CASE STUDY Cookd

CustomerLabs First-Party Data Ops helped Cookd solve high customer acquisition costs and low purchase value. Cookd used Meta as the main channel and wanted more high-value customers. They set up life...long cookies and custom conversion events based on average order value. This improved tracking and campaign optimization. Cookd saw a 35% increase in ROAS and a 45% decrease in CPP after using First-Party Data Ops.

Insurance

CASE STUDY Dundas Life

CustomerLabs helped Dundas Life improve retargeting and lower cost per lead using first-party data operations. Dundas Life used Conversion API to boost event match quality from 3 to 7 out of 10. They... improved audience match rates by 2X, cutting cost per lead by 67% and doubling lead acquisition. For top-of-funnel campaigns, 1% lookalike audiences reduced lead costs by 60% with no extra ad spend. These changes made their ad performance much better.

CASE STUDY MNMLST

MNMLST used a new approach to campaign optimization by ditching Shopify CAPI. They created custom conversion events based on average order value and product categories. This helped train the Meta alg...orithm to target the right customers. As a result, they increased higher AOV purchases and attracted more female customers. MNMLST achieved their business goals and scaled hero products across all categories.

CASE STUDY Mirali

CustomerLabs helped Mirali, a kids' clothing brand, scale their D2C business using first-party data signals and Meta optimization. Mirali faced challenges with Shopify CAPI limitations and campaign s...aturation, which stalled their growth. By implementing custom conversion events, structured campaigns, and retargeting strategies, Mirali improved event match quality and targeted high-value customers. In just 90 days, Mirali scaled their campaigns by 3.7X, with 200% more purchases and 25% of those being high AOV sales.

CASE STUDY Healthcare Brand

First-Party Data Ops helped a healthcare brand lower cost per purchase (CPP) for two products in e-commerce. The brand needed to reduce CPP for Product A and Product B, each with different price poin...ts. They set up custom conversion events for each product and ran separate Meta ad campaigns. This trained Meta's algorithm for better product-level optimization. Using first-party data, they built custom audiences beyond 28 days and improved audience match rates. They also restructured campaigns to exclude overlapping audiences and added cost caps to control CPP.

CASE STUDY W for Woman

CustomerLabs 1PD Ops helped W for Woman use first-party data to boost e-commerce growth. The team unified their martech stack and migrated from Google Tag Manager to Shopify with no loss in campaign ...performance. They used attribution reports to guide decisions and built custom funnels to track user journeys. By focusing on high average order value (AOV) purchasers, they trained ad algorithms for better results. Custom conversion events let them measure new and repeat customer purchases, optimizing campaigns for higher value and profit.

First Party Data For Lead-Gen - Explained | CustomerLabs First Party Data Ops

Peers used CustomerLabs CDP for lead tracking and engaging and following up

CustomerLabs CDP Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
Analytics	4.46/5 ★ Read Reviews (14)
Custom Reports	4.07/5 ★ Read Reviews (15)

CAPABILITIES	RATINGS AND REVIEWS
Analytics	4.46/5 ★ Read Reviews (14)
Custom Reports	4.07/5 ★ Read Reviews (15)

CustomerLabs CDP Integrations

CustomerLabs CDP integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

3.77/5 ★

Read Reviews (15)

Data Import

3.66/5 ★

Read Reviews (16)

Software Failure Risk Guidance

for CustomerLabs CDP

Top Failure Risks for CustomerLabs CDP

CustomerLabs Inc. News

16/06/2024

Meta Conversions API for WooCommerce to Maximize Ad Performance

Meta Conversions API or Facebook Conversions API is not a new word, and thanks to WooCommerce which made CAPI implementation for your WooCommerce store easy using the plugins. Most WooCommerce conversion tracking plugins used to set up Meta Conversions API, limit your marketing strategies, thus limiting the growth potential of your business! Today, we will […]

The post Meta Conversions API for WooCommerce to Maximize Ad Performance appeared first on CustomerLabs - No Code Customer Data Platform for Small and Medium Businesses.

11/06/2024

Measure Conversions (Website & CRM) & Improve Attribution with LinkedIn CAPI & 1P Domain Tracking

LinkedIn has rolled out its own Conversions API, allowing companies to send conversion events via server. While it may not be as advanced as Facebookâ€™s CAPI, itâ€™s a great tool for measuring both online and offline conversions. The End of 3P Cookies and the Limits of 1P Cookies With third-party cookies going away and first-party […]

The post Measure Conversions (Website & CRM) & Improve Attribution with LinkedIn CAPI & 1P Domain Tracking appeared first on CustomerLabs - No Code Customer Data Platform for Small and Medium Businesses.

09/06/2024

Advantages of LinkedIn Conversions API

LinkedIn has now become a part of the privacy defenders squad by introducing LinkedIn conversions API (CAPI). Since LinkedIn is a promising ad platform on the rise, CAPI is inevitable for its ad performance. However, marketers are still in the dark about what exactly theyâ€™ll get out of the new launch i.e., LinkedIn CAPI. So, […]

The post Advantages of LinkedIn Conversions API appeared first on CustomerLabs - No Code Customer Data Platform for Small and Medium Businesses.

04/06/2024

Navigating 2024 With First-Party Data

Personalized behavioral targeting with high-quality user data helps improve the performance of ad campaigns, is a well-known fact. The entire digital world has been drastically hit by the data privacy updates making personalized behavioral targeting an uphill battle. Businesses were engulfed by turmoil due to these data privacy changes. Impact caused by data privacy updates […]

The post Navigating 2024 With First-Party Data appeared first on CustomerLabs - No Code Customer Data Platform for Small and Medium Businesses.

CustomerLabs Inc. Profile

Company Name

CustomerLabs Inc.

Company Website

//customerlabs.com

HQ Location

Chennai, Tamil Nadu

Employees

1-10

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Financials

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