Crowd Connected: Product updates, Customer stories, and Insights | 2026 Cuspera

Crowd Connected's attendee tracking solution was used at Medtech Summit, Informa Connect's major European event. The solution replaced manual badge scanning, giving accurate session attendance data. ...This improved the delegate experience. The deployment process is described step by step. The team saw real transformative change from using the solution.
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Crowd Connected's Colocator platform helped the Bett Show team at ITE Group track visitor movement and engage attendees at the world's biggest education technology event. The solution used a mobile a...pp plug-in to deliver real-time footfall analytics and targeted push messages. Bett achieved record app downloads in 2019 and delivered almost 8,000 targeted messages to different visitor segments. The platform provided heat maps, attendance counts, and advanced visitor segmentation. Bett management gained valuable data to improve visitor experience and sponsor engagement.
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Crowd Connected's Colocator SDK powered the Latitude Festival app for Festival Republic. The solution enabled real-time location tracking and geo-behavioural targeting without hardware like beacons. ...Festivalgoers received highly relevant push notifications, such as artist recommendations, based on their activity and location. The best targeted messages led to a 7x increase in attendance for recommended artists, with up to 28% of recipients attending the suggested act. The platform provided detailed analytics, helping marketers measure and improve engagement.
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Crowd Connected's passive delegate tracking replaced manual scanning at MedTech Summit. Informa Connect used smart tags to track session attendance for over 360 attendees across five days. The soluti...on delivered over 7,000 lines of accurate attendance and dwell time data. Staff saved more than 240 hours by eliminating manual scans. Positive feedback led to rapid rollout at other events.
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Crowd Connected’s Colocator was added to the Farnborough International Airshow app. The event needed to help 150,000 visitors navigate a large, complex site and improve their experience. The solution... tracked visitor movement, sent targeted push notifications, and provided real-time analytics. Organizers used Colocator to guide attendees, measure footfall, and improve communications. The app helped drive visitors to key areas and gave organizers valuable data for planning future events.
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Crowd Connected's attendee tracking solution improved Biotech Week Boston for Informa Connect. The event tagged 3,500 delegates with no extra wait time. Over 53,000 data points were collected across ...300 sessions, tracking attendance and dwell time. The system monitored 22 rooms with 100% data reliability and saved 300 staff hours. Delegates enjoyed a better experience with no entry-exit scanning needed.
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