Cresta Overview

Cresta's contact center AI software provides real-time insights and agent coaching to enhance sales and service teams' performance. Teams are empowered to unlock their full potential.

Use Cases

Customers recommend Helpdesk Management, Coaching, Content Curation, as the business use cases that they have been most satisfied with while using Cresta.

Other use cases:

  • Forecasting
  • Workflow Management
  • Contacts History
  • Objection Handling
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Business Priorities

Increase Sales & Revenue is the most popular business priority that customers and associates have achieved using Cresta.

Other priorities:

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Cresta Use-Cases and Business Priorities: Customer Satisfaction Data

Cresta works with different mediums / channels such as Phone Calls. and Chat.

Reviews

"...Cresta transforms every sales agent into an expert by using AI to learn, organize, and distribute expertise via real-time suggestions and coaching...." Peer review

Peer review evidence (same sources as the product rating summary)

"...Cresta is more focused on using AI suggestions to help human contact center workers make the most of an individual call or chat session and lean on what s worked well for past interactions that were deemed successful. ..." AI startup Cresta launches from stealth with millions from Greylock and a16z
"...Coaching agents is a critical task, but it can be time-consuming, and agents can easily fall back into bad habits...." Experts on Day One
"...Instead of manually curating content for your contact center, Cresta does it automatically based on what works. ..." Experts on Day One

Cresta, belong to a category of solutions that help Sales Performance Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Cresta Customer wins, Customer success stories, Case studies

How efficiently Does Cresta manage your Helpdesk Management?

What makes Cresta ideal for Coaching?

 

Brinks Homes in on Streamlined Customer Service with Cresta

Brinks Home, a major home security provider, has adopted Cresta's generative AI platform to enhance customer service operations. By leveraging Crestas AI-driven contact center technology, Brinks Home... aims to streamline support workflows, improve agent performance, and deliver faster, more personalized service experiences to over one million customers across the United States and Puerto Rico.

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Xanterra Travel Collection - Hospitality - Hospitality

Cresta AI Agent helped Xanterra Travel Collection boost guest experience and sales. Xanterra deployed AI Agents for chat and voice, achieving up to 84% containment rates. The company saw a $3.3M reve...nue lift by reinforcing sales behaviors. Agents used real-time guidance and analytics to improve service and consistency. Leadership gained actionable insights to reduce costs and optimize operations.

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Propel Holdings - Financial Services - Financial Services

Cresta helped Propel Holdings, a fast-growing financial services company, scale customer service with AI. Propel achieved a 58% chat containment rate and reduced after-call work by 50%. Cresta's AI A...gent, Agent Assist, and Conversation Intelligence improved agent efficiency and customer experience. The solution enabled Propel to handle 30–40% more contact volume with minimal headcount growth. Real-time insights and automation allowed agents to focus on complex cases and deliver better service.

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Aptive Environmental - Consumer Services - consumer services

Cresta helped Aptive Environmental improve customer retention in their contact center. Aptive used Cresta's Agent Assist and real-time AI to guide agents and standardize call handling. The solution i...ncreased save rates on cancellation calls by 9%. Aptive gained $2.37 million in extra annual revenue over two years. The platform also improved playbook adherence by over 10% in empathy and discovery.

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Brinks Home - Security - security

Cresta helped Brinks Home transform its contact center operations. The company faced challenges with inconsistent customer service and limited visibility across multiple platforms. By using Cresta's ...AI-powered solutions, Brinks Home improved agent training and standardized quality management. They achieved a 30-point increase in NPS and cut quality management costs by 50%. The solution also delivered annual cost savings of hundreds of thousands of dollars.

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Cox Communications - Telecommunications - telecommunications

Cresta helped Cox Communications improve sales and retention in their residential services contact center. Cox used Cresta Insights, Cresta Coach, and Agent Assist to guide agents, standardize proces...ses, and analyze conversations. Revenue per chat for residential sales increased by 20-30%, and retention revenue rose by 10-20%. Highly engaged agents using real-time coaching saw even higher gains. Sales managers reduced new hire ramp time by 2 weeks and increased their agent-manager ratio from 10 to 14. All new hires reached 100%-200%+ revenue attainment goals.

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Cresta Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.48/5 ★

Read Reviews (10)
Analytics

2.95/5 ★

Read Reviews (1)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.48/5 ★

Read Reviews (10)
Analytics

2.95/5 ★

Read Reviews (1)

Software Failure Risk Guidance

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for Cresta

Top Failure Risks for Cresta

Cresta News

Executive

Cresta Names Sequoia's Doug Leone as Board Chair, Carl Eschenbach ...

Cresta has appointed Doug Leone, a partner at Sequoia Capital, as the Chairman of its Board of Directors, and Carl Eschenbach, former CEO of Workday, is rejoining the board. These changes come as Cresta surpasses $100 million in annual recurring revenue and continues its expansion in the Fortune 500, enhancing its AI platform for customer experience.

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Awards

Forbes Names Cresta One of America's Best Startup Employers of 2026

Cresta has been recognized by Forbes as one of America's Best Startup Employers of 2026, ranking #58 overall and #21 in its category. This marks the third consecutive year Cresta has climbed the rankings, highlighting its strong employer reputation, employee satisfaction, and company growth.

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Product

Cresta Launches Knowledge Agent for Real-Time Insights

Cresta has launched the Knowledge Agent, an AI assistant for contact centers that provides real-time, context-aware insights. This tool enhances agent productivity by integrating live audio with contextual data, reducing the need for system toggling and improving metrics like first-call resolution and employee satisfaction. It supports agents with relevant insights across workflows, aiming to transform customer experience operations with proactive AI-driven solutions.

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Product

Cresta Launches Knowledge Agent

Cresta has introduced the Knowledge Agent, a new AI-driven solution designed to enhance customer experience by providing real-time insights and recommendations to customer service agents. This product aims to improve efficiency and customer satisfaction by leveraging advanced AI capabilities.

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Cresta Profile

Company Name

Cresta

Company Website

https://cresta.com/

HQ Location

SAN FRANCISCO, CALIFORNIA