Latest Product Updates and Feature Enhancements on Cordial Platform

 

Cordial expands innovation with MCP interface and RCS messaging | Cordial

Cordial has launched a Model Context Protocol (MCP) Interface and Rich Communication Services (RCS) messaging, enhancing its platform for enterprise marketing. The MCP Interface allows AI agents to a...ccess comprehensive data and campaign context, enabling personalized customer experiences. RCS offers interactive, branded messaging with higher engagement rates. Cordial Foundry, an innovation lab, will release experimental marketing tools rapidly. These advancements position Cordial as a leader in AI-driven marketing solutions.

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Cordial releases its Brands Battle for Attention as AI Redefines the Funnel report | Cordial

Cordial has released a report titled "Brands Battle for Attention as AI Redefines the Funnel," highlighting the challenges brands face in engaging consumers as AI agents become integral to the market...ing funnel. The report reveals that while consumer adoption of AI platforms is rising, many brands lack comprehensive AI strategies, leading to missed opportunities in personalization and engagement.

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Cordial accelerates marketing innovation with new platform capabilities for seamless integration, AI-driven personalization | Cordial

Cordial has launched new platform enhancements to improve marketing integration and AI-driven personalization. The updates include features like a Universal Connector for seamless integration, Send T...ime Optimization for better engagement, and AI-powered Message Analysis. These innovations aim to streamline marketing operations and enhance customer connections, addressing challenges in complex tech environments.

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Cordial launches Cordial EdgeMultimodal AI boosts marketing-driven purchases by over 35% for enterprise retail brands | Cordial

Cordial has launched Cordial Edge, a multimodal AI technology designed to enhance marketing-driven purchases for enterprise retail brands. This innovative AI integrates structured and unstructured da...ta, enabling personalized, purchase-driven models that improve marketing performance. Early adopters like Tillys and Edible Arrangements have reported significant revenue increases. Cordial Edge's unique architecture allows for rapid deployment and continuous adaptation, optimizing campaigns with comprehensive customer insights.

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Retail readiness 2025: Testing, targeting, and AI that delivers

Cordial is enhancing its AI-driven marketing capabilities for retail clients in preparation for the 2025 holiday season. The company is releasing new AI models weekly, focusing on practical applicati...ons like propensity scoring, dynamic content assembly, and predictive send time optimization. These tools aim to improve customer engagement and revenue by personalizing marketing strategies across channels, integrating digital and in-store experiences, and leveraging real-time data for targeted messaging.

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Cordial's AI Platform Helps Brands Protect Margins by Predicting Customer Price Sensitivity - Yahoo Finance

Cordial has introduced the Price Sensitivity feature as part of its AI suite, Cordial Edge. This tool segments customers based on price responsiveness, allowing brands to tailor discounts and offers ...more precisely. By analyzing customer behavior, the feature aims to enhance engagement and profitability while protecting margins. It complements other AI attributes like Lifetime Value and Engagement Momentum.

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Cordial's AI Platform Helps Brands Protect Margins by Predicting Customer Price Sensitivity - StreetInsider

Cordial has launched an AI-powered platform that enables brands to predict customer price sensitivity. This technology helps businesses optimize pricing strategies, protect profit margins, and person...alize offers based on real-time consumer behavior data. The platform leverages advanced machine learning to deliver actionable insights for retail and e-commerce companies aiming to improve revenue and customer engagement.

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Cordials AI platform helps brands protect margins by predicting customer price sensitivity | Cordial

Cordial has introduced Cordial Edge AI, a platform that enables brands to predict customer price sensitivity and protect profit margins. The solution leverages advanced AI-driven customer data analys...is to help marketers optimize pricing strategies and deliver personalized messaging across channels such as email, SMS, and mobile apps.

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Cordial's AI Platform Helps Brands Protect Margins by Predicting Customer Price Sensitivity - PR Newswire

Cordial has launched an AI-powered platform that enables brands to predict customer price sensitivity, helping protect profit margins. The solution leverages machine learning to analyze customer beha...vior and optimize pricing strategies in real time. This release targets retail and ecommerce businesses seeking to maximize revenue and maintain competitiveness through advanced data-driven insights.

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Cordial expands Cordial Edge AI suite with new message insights and message assistant | Cordial

Cordial has expanded its Cordial Edge AI suite by introducing new message insights and a message assistant. These enhancements leverage artificial intelligence to optimize cross-channel messaging and... provide marketers with actionable analytics and automation capabilities. The update aims to drive higher customer engagement and improve campaign performance for brands using Cordials marketing platform.

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Strategic Partnerships and Integrations of Cordial Platform

 

Cordial integrates with Radar to deliver enhanced geo-location customer experiences | Cordial

Cordial has integrated with Radar to enhance geo-location customer experiences. This server-to-server integration allows brands to use Radar's location data with Cordial's messaging platform, enablin...g personalized, location-aware marketing through mobile, email, and SMS. The integration simplifies setup, enhances customer engagement, and boosts marketing effectiveness by delivering timely, relevant offers and notifications.

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SoundCommerce and Cordial join forces to data-enable omnichannel retailers | Cordial

Cordial and SoundCommerce have formed a partnership to enhance omnichannel retail experiences by integrating SoundCommerce's data insights with Cordial's personalized messaging platform. This collabo...ration enables brands like PacSun to leverage real-time data for improved customer engagement and revenue growth. The partnership facilitates seamless data activation, allowing retailers to create targeted campaigns and personalized shopper experiences.

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Cordial Integrates With Radar To Deliver Enhanced Geo-Location Customer Experiences - Customer Think

Cordial and Radar have teamed up to improve customer experiences using geo-location technology.

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Leadership and Executive Team Updates at Cordial Platform

 

Cordial taps Julien Sauvage as CMO to drive enterprise expansion | Cordial

Cordial has appointed Julien Sauvage as Chief Marketing Officer to enhance its go-to-market strategy and support enterprise expansion. Sauvage, with experience from Salesforce, Gong, and Clari, will ...focus on leveraging AI to modernize marketing workflows and improve customer engagement. This executive change aligns with Cordial's growth strategy and commitment to providing advanced omni-channel messaging solutions.

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Cordial appoints Jay Li as Chief Financial Officer | Cordial

Cordial has appointed Jay Li as Chief Financial Officer to oversee financial operations and strategy, supporting growth and product advancement. Li's experience in financial management within high-gr...owth tech firms aligns with Cordial's vision of innovation in marketing technology. His leadership is expected to enhance Cordial's growth trajectory and competitive position in the marketing cloud market.

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Cordial adds accomplished retail leader as SVP of strategy and insights | Cordial

Cordial has appointed a senior vice president of strategy and insights with a strong background in retail. This executive hire aims to strengthen Cordials leadership team and enhance its data-driven ...marketing platform for retail and e-commerce clients.

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Cordial Appoints Jay Li as Chief Financial Officer - Yahoo Finance

Cordial appointed Jay Li as Chief Financial Officer.

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Awards, Recognitions, and Industry Achievements of Cordial Platform

 

Cordial recognized as one to watch in Snowflakes Modern Marketing Data Stack report | Cordial

Cordial has been recognized as "one to watch" in Snowflake's 2025 Modern Marketing Data Stack report. This acknowledgment highlights Cordial's bi-directional data integration with the Snowflake Data ...Cloud, which enhances customer profiles and enables rapid segmentation and personalization. The collaboration with Snowflake empowers marketers to access and analyze first-party customer data, facilitating hyper-personalized, cross-channel marketing experiences.

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Customer Success Stories of Cordial Platform

 

Major travel, real estate, media players rely on Cordial's AI to win customer attention, revenue | Cordial

Cordial's AI-powered platform is enabling major brands in travel, real estate, and media to boost customer engagement and revenue. Clients like REVOLVE, Orveon Global, JOANN, GovX, and The Mighty rep...ort significant gains, including an 8x increase in revenue per delivery and a 41% rise in web traffic from email automation. Cordial delivers cross-channel messaging, customer data integration, and advanced journey orchestration.

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