BlueHornet Overview

Bluehornet, Mapp Marketing Cloud, leverages AI to collect and analyze customer data. Personalized campaigns are triggered across email, SMS, app, and website.

Use Cases

Customers recommend Engagement Management, Campaign Management, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using BlueHornet.

Other use cases:

  • Generation Of New Leads
  • Personalized Marketing
  • Contact List Management
  • Scheduling Post To Social Media
  • Helpdesk Management
  • Lead Engagement
  • Digital Marketing
See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using BlueHornet.

Other priorities:

  • Enhance Customer Relationships
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Improve ROI
See all business priorities See less business priorities

BlueHornet Use-Cases and Business Priorities: Customer Satisfaction Data

BlueHornet works with different mediums / channels such as E-Mail. Mobile. and Social Media.

BlueHornet's features include Personalization, Alerts: Popups & Notifications, and Capture Information. and BlueHornet support capabilities include Email Support, 24/7 Support, Chat Support, etc. also BlueHornet analytics capabilities include Custom Reports, and Analytics.

Reviews

"We wanted a single technological solution that included all the necessary features for the activation of omnichannel marketing campaigns, without relying on multiple external suppliers. After a careful examination of various vendors, we decided to c...hoose Mapp, a partner that we believe to be reliable and suitable to meet our growth needs. Mapp Cloud allows us to analyze and make the best use of the data in our possession, by activating marketing campaigns that will provide our customers with a hyper-personalized experience." - Gaetano Gasperini

BlueHornet, Autoklose, Reply Sales Automation, Element451, Growbots Outbound Sales Automation, etc., all belong to a category of solutions that help Email Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for BlueHornet

Top Industries

  • Internet
  • Marketing and Advertising
  • Retail

Popular in

  • Enterprise
  • Mid Market

BlueHornet is popular in Internet, Marketing And Advertising, and Retail and is widely used by Enterprise, and Mid Market,

BlueHornet Customer wins, Customer success stories, Case studies

Why is BlueHornet the best choice for Engagement Management?

Why is BlueHornet the best choice for Campaign Management?

What solutions does BlueHornet provide for Sending & Publishing Communications?

How can BlueHornet optimize your Generation Of New Leads Workflow?

8 buyers and buying teams have used Cuspera to assess how well BlueHornet solved their Email Marketing needs. Cuspera uses 384 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Email Marketing needs.

CUSTOMERS TESTIMONIALS
BlueHornet testimonial

Gaetano Gasperini

General Manager

ePRICE
We wanted a single technological solution that included all the necessary features for the activation of omnichannel marketing campaigns, without relying on multiple external suppliers. After a careful examination of various vendors, we decided to choose Mapp, a partner that we believe to be reliab...le and suitable to meet our growth needs. Mapp Cloud allows us to analyze and make the best use of the data in our possession, by activating marketing campaigns that will provide our customers with a hyper-personalized experience.

Testimonial By Gaetano Gasperini
BlueHornet testimonial

Ilaria Morelli

Digital Marketing Manager

Vivienne Westwood
Since working with Mapp Cloud, we have seen excellent results. We can now unify all our customer data from previously disparate sources and, with Mapp Intelligence, have insight-led customer data at our fingertips. This is driving business change. We look forward to developing our activity with Map...p over the coming months and years.

Testimonial By Ilaria Morelli
BlueHornet testimonial

Francois Bertier

Digital Project Manager

Acuitis
The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to have excellent email deliverability Testimonial By Francois Bertier
CUSTOMERS TESTIMONIALS
BlueHornet testimonial

Gaetano Gasperini

General Manager

ePRICE
We wanted a single technological solution that included all the necessary features for the activation of omnichannel marketing campaigns, without relying on multiple external suppliers. After a careful examination of various vendors, we decided to choose Mapp, a partner that we believe to be reliab...le and suitable to meet our growth needs. Mapp Cloud allows us to analyze and make the best use of the data in our possession, by activating marketing campaigns that will provide our customers with a hyper-personalized experience.

Testimonial By Gaetano Gasperini
BlueHornet testimonial

Ilaria Morelli

Digital Marketing Manager

Vivienne Westwood
Since working with Mapp Cloud, we have seen excellent results. We can now unify all our customer data from previously disparate sources and, with Mapp Intelligence, have insight-led customer data at our fingertips. This is driving business change. We look forward to developing our activity with Map...p over the coming months and years.

Testimonial By Ilaria Morelli
BlueHornet testimonial

Francois Bertier

Digital Project Manager

Acuitis
The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to have excellent email deliverability Testimonial By Francois Bertier

House of Bruar - Apparel & Fashion

Mapp Fashion helped House of Bruar use AI personalization for their online store. The goal was to show better products to each shopper and lower return rates. They tested Dressipi’s fashion-specific ...AI models for similar items and personalized outfits. This led to a 5% increase in revenue per visitor and a 2% drop in returns. The solution also reduced manual work and gave access to a dashboard for tracking returns.

Read on →

Parmalat - Food & Beverages

Mapp Marketing Cloud helps Parmalat improve its marketing. Parmalat uses Mapp to build better relationships with online customers. The company uses engagement and customer analytics features. These t...ools help Parmalat personalize campaigns. Parmalat aims to boost campaign performance and connect more with its customers.

Read on →

Varelotteriet - Entertainment

Mapp Marketing Cloud helped Varelotteriet merge online and offline data for personalized marketing. The goal was to increase ticket sales in both online and physical stores. Varelotteriet used Mapp t...o create a digital footprint for each consumer and retailer. This led to a 300% increase in ticket sales across all retailers. The top retailer saw a 1000% boost in sales. The campaign also improved retailer motivation and awareness.

Read on →

Belstaff - Apparel & Fashion

Mapp Fashion helped Belstaff boost email revenue by 69%. Belstaff used personalized product and outfit recommendations in their emails. They tested Dressipi’s API in their email service provider. Ema...ils with recommendations saw a 14% higher click-to-open rate, 69% more revenue, and 32% more conversions. The solution fit Belstaff’s brand and improved customer engagement.

Read on →

Ella's Kitchen - Food & Beverages

Mapp Marketing Cloud helps Ella's Kitchen deliver more personalized content to customers. The company wanted to improve its eCRM strategy and customer engagement. Mapp's platform supports the Friends... programme with personalized emails, tips, recipes, and coupons. Ella's Kitchen uses Mapp's automation and behavioral data tools to create dynamic, tailored customer journeys. The team plans to boost campaign efficiency and relevancy with Mapp's support and account management.

Read on →

Prénatal - Retail

Mapp Marketing Cloud helped Prénatal run the Mommy Program campaign. Marco Massara, Omnichannel Director at Prénatal, shares how the solution improved their customer experience. Prénatal chose Mapp f...or its insight-led customer experience features. The campaign was one of their most successful. Mapp enabled better marketing automation and customer data unification.

Read on →
lightning

Peers used BlueHornet for engagement management and campaign management

BlueHornet Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.67/5 ★

Read Reviews (4)
Custom Reports

3.49/5 ★

Read Reviews (45)
Analytics

3.43/5 ★

Read Reviews (28)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.67/5 ★

Read Reviews (4)
Custom Reports

3.49/5 ★

Read Reviews (45)
Analytics

3.43/5 ★

Read Reviews (28)

Software Failure Risk Guidance

?

for BlueHornet

Overall Risk Meter

Low Medium High

Top Failure Risks for BlueHornet

Mapp Digital UK Ltd Profile

Company Name

Mapp Digital UK Ltd

Company Website

https://mapp.com/

Year Founded

1998

HQ Location

9276 Scranton Rd. Suite 500 San Diego, CA 92121 United States of America

Employees

251-500

Social

Facebook Linkedin Twitter

Financials

PRIVATE