BlueHornet: Use-Cases, Insights and Reviews | 2025 Cuspera

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BlueHornet - Mapp Cloud

BlueHornet Overview

Bluehornet, Mapp Marketing Cloud, leverages AI to collect and analyze customer data. Personalized campaigns are triggered across email, SMS, app, and website.

Use Cases

Customers recommend Engagement Management, Campaign Management, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using BlueHornet.

Other use cases:

Generation Of New Leads
Personalized Marketing
Contact List Management
Scheduling Post To Social Media
Helpdesk Management
Lead Engagement
Digital Marketing

See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using BlueHornet.

Other priorities:

Enhance Customer Relationships
Scale Best Practices
Enter New Markets Internationally Or Locally
Improve Brand Engagement
Improve ROI

See all business priorities See less business priorities

BlueHornet Use-Cases and Business Priorities: Customer Satisfaction Data

BlueHornet works with different mediums / channels such as E-Mail. Mobile. and Social Media.

BlueHornet's features include Personalization, Alerts: Popups & Notifications, and Capture Information. and BlueHornet support capabilities include Email Support, 24/7 Support, Chat Support, etc. also BlueHornet analytics capabilities include Custom Reports, and Analytics.

Reviews

"Since working with Mapp Cloud, we have seen excellent results. We can now unify all our customer data from previously disparate sources and, with Mapp Intelligence, have insight-led customer data at our fingertips. This is driving business change. W...e look forward to developing our activity with Mapp over the coming months and years." - Ilaria Morelli

BlueHornet, Autoklose, Reply Sales Automation, Element451, Growbots Outbound Sales Automation, etc., all belong to a category of solutions that help Email Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for BlueHornet

Top Industries

Internet
Marketing and Advertising
Retail

Popular in

Enterprise
Mid Market

BlueHornet is popular in Internet, Marketing And Advertising, and Retail and is widely used by Enterprise, and Mid Market,

Comprehensive Insights on BlueHornet Use Cases

Why is BlueHornet the best choice for Engagement Management?

How does BlueHornet address your Campaign Management Challenges?

What Are the key features of BlueHornet for Sending & Publishing Communications?

What Are the key features of BlueHornet for Generation Of New Leads?

21+ more Business Use Cases

8 buyers and buying teams have used Cuspera to assess how well BlueHornet solved their Email Marketing needs. Cuspera uses 384 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Email Marketing needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Ilaria Morelli Digital Marketing Manager Vivienne Westwood	Since working with Mapp Cloud, we have seen excellent results. We can now unify all our customer data from previously disparate sources and, with Mapp Intelligence, have insight-led customer data at our fingertips. This is driving business change. We look forward to developing our activity with Map...p over the coming months and years. Testimonial By Ilaria Morelli
Gaetano Gasperini General Manager ePRICE	We wanted a single technological solution that included all the necessary features for the activation of omnichannel marketing campaigns, without relying on multiple external suppliers. After a careful examination of various vendors, we decided to choose Mapp, a partner that we believe to be reliab...le and suitable to meet our growth needs. Mapp Cloud allows us to analyze and make the best use of the data in our possession, by activating marketing campaigns that will provide our customers with a hyper-personalized experience. Testimonial By Gaetano Gasperini
Steven Doak Customer Marketing Manager Freesat	Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the latest thinking and best practice means we can ser...ve our customers better. Testimonial By Steven Doak

CUSTOMERS	TESTIMONIALS
Ilaria Morelli Digital Marketing Manager Vivienne Westwood	Since working with Mapp Cloud, we have seen excellent results. We can now unify all our customer data from previously disparate sources and, with Mapp Intelligence, have insight-led customer data at our fingertips. This is driving business change. We look forward to developing our activity with Map...p over the coming months and years. Testimonial By Ilaria Morelli
Gaetano Gasperini General Manager ePRICE	We wanted a single technological solution that included all the necessary features for the activation of omnichannel marketing campaigns, without relying on multiple external suppliers. After a careful examination of various vendors, we decided to choose Mapp, a partner that we believe to be reliab...le and suitable to meet our growth needs. Mapp Cloud allows us to analyze and make the best use of the data in our possession, by activating marketing campaigns that will provide our customers with a hyper-personalized experience. Testimonial By Gaetano Gasperini
Steven Doak Customer Marketing Manager Freesat	Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the latest thinking and best practice means we can ser...ve our customers better. Testimonial By Steven Doak

Case Studies

Construction

CASE STUDY PBSL Group

Mapp Marketing Cloud helped PBSL Group unify customer data and automate marketing. PBSL wanted to use personalized experiences to boost cross-sell, upsell, and loyalty. Their old systems made it hard... to use customer data. With Mapp, PBSL saw a 225% increase in email engagement and an 80% growth in online revenue. They also reduced email unsubscribes by 15% and improved eCRM performance by 80%.

Retail

CASE STUDY The Entertainer

Mapp Marketing Cloud helped The Entertainer modernize customer communication. The company used advanced personalization and marketing automation to boost results. They achieved over 300 million perso...nalization impressions in 4 months. The Entertainer tracked 150 million page views and converted 430,000+ unique customers in 3 months. Email campaigns saw a triple-digit year-over-year revenue increase. Mapp enabled better audience segmentation and real-time insights for strong business growth.

Retail

CASE STUDY Witt-Gruppe

Mapp Marketing Cloud helped Witt-Gruppe launch a new brand in Sweden using a digital-only approach. Witt-Gruppe activated email, SMS, and push notifications to reach customers. They consolidated cust...omer data for cross-channel marketing. This strategy enabled a successful market entry and improved customer engagement. Witt-Gruppe now communicates with customers across three digital channels.

Apparel & Fashion

CASE STUDY Imperial

Imperial used Mapp Marketing Cloud and Alpenite to fix fragmented data silos. They wanted to unify data to better understand each customer and run hyper-personalized omnichannel marketing. Mapp Marke...ting Cloud helped Imperial integrate data, segment customers, and create unified profiles with real-time insights. This let them personalize customer journeys and improve marketing across digital channels. Alpenite supported the process and helped Imperial manage successful campaigns.

Banking

CASE STUDY KfW

Mapp Tag Integration and Usercentrics CMP helped KfW streamline global consent management across nine domains. KfW needed a fast, GDPR-compliant solution to unify consent and simplify tag management.... Mapp and Usercentrics delivered a smooth integration in under two months. KfW now manages consent and tracking easily, enabling marketing personalization while keeping data secure. The new system supports flexible updates and meets strict data protection standards.

Apparel & Fashion

CASE STUDY Vivienne Westwood

Mapp Marketing Cloud helped Vivienne Westwood improve their digital communication strategy. The brand unified customer data from online and offline sources using Mapp Intelligence. They achieved a 38...% increase in email open rates and a 5.8% click-through rate. The team reduced design costs and email creation time. Their average order value is now over £140 per transaction.

Peers used BlueHornet for engagement management and campaign management

BlueHornet Competitors

More BlueHornet Alternatives...

BlueHornet Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
AI Powered	3.67/5 ★ Read Reviews (4)
Custom Reports	3.49/5 ★ Read Reviews (45)
Analytics	3.43/5 ★ Read Reviews (28)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	3.67/5 ★ Read Reviews (4)
Custom Reports	3.49/5 ★ Read Reviews (45)
Analytics	3.43/5 ★ Read Reviews (28)

Software Failure Risk Guidance

for BlueHornet

Overall Risk Meter

Low Medium High

Top Failure Risks for BlueHornet

Mapp Digital UK Ltd Profile

Company Name

Mapp Digital UK Ltd

Company Website

https://mapp.com/

Year Founded

1998

HQ Location

9276 Scranton Rd. Suite 500 San Diego, CA 92121 United States of America

Employees

251-500

Social

Financials

PRIVATE