BlueHornet: Use-Cases, Insights and Reviews | 2025 Cuspera

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BlueHornet - Mapp Cloud

BlueHornet Overview

Bluehornet, Mapp Marketing Cloud, leverages AI to collect and analyze customer data. Personalized campaigns are triggered across email, SMS, app, and website.

Use Cases

Customers recommend Engagement Management, Campaign Management, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using BlueHornet.

Other use cases:

Generation Of New Leads
Personalized Marketing
Contact List Management
Scheduling Post To Social Media
Helpdesk Management
Lead Engagement
Digital Marketing

See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using BlueHornet.

Other priorities:

Enhance Customer Relationships
Scale Best Practices
Enter New Markets Internationally Or Locally
Improve Brand Engagement
Improve ROI

See all business priorities See less business priorities

BlueHornet Use-Cases and Business Priorities: Customer Satisfaction Data

BlueHornet works with different mediums / channels such as E-Mail. Mobile. and Social Media.

BlueHornet's features include Personalization, Alerts: Popups & Notifications, and Capture Information. and BlueHornet support capabilities include Email Support, 24/7 Support, Chat Support, etc. also BlueHornet analytics capabilities include Custom Reports, and Analytics.

Reviews

"Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the ...latest thinking and best practice means we can serve our customers better." - Steven Doak

BlueHornet, Autoklose, Reply Sales Automation, Element451, Growbots Outbound Sales Automation, etc., all belong to a category of solutions that help Email Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for BlueHornet

Top Industries

Internet
Marketing and Advertising
Retail

Popular in

Enterprise
Mid Market

BlueHornet is popular in Internet, Marketing And Advertising, and Retail and is widely used by Enterprise, and Mid Market,

BlueHornet Customer wins, Customer success stories, Case studies

What makes BlueHornet ideal for Engagement Management?

How can BlueHornet enhance your Campaign Management process?

How can BlueHornet optimize your Sending & Publishing Communications Workflow?

How can BlueHornet optimize your Generation Of New Leads Workflow?

8 buyers and buying teams have used Cuspera to assess how well BlueHornet solved their Email Marketing needs. Cuspera uses 384 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Email Marketing needs.

CUSTOMERS	TESTIMONIALS
Steven Doak Customer Marketing Manager Freesat	Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the latest thinking and best practice means we can ser...ve our customers better. Testimonial By Steven Doak
Francois Bertier Digital Project Manager Acuitis	The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to have excellent email deliverability Testimonial By Francois Bertier
Daniel Sichel Digital Lead Mindshare	Mapp has been a key strategic partner in helping Mindshare form their email marketing strategy. Working side by side to understand their technology meant that we could offer our clients data collection and brand engagement to prospective customers, as well as use Mapp Engage to run follow-up nurtur...e campaigns with the opted-in customer base. These programs can then be automated and hyper personalized based on customer preferences and interactions with the brand. This has led to some incredibly successful campaigns and invaluable insights for clients such as Unilever, Kimberly Clark, Royal Caribbean and Volvo. Testimonial By Daniel Sichel

CUSTOMERS	TESTIMONIALS
Steven Doak Customer Marketing Manager Freesat	Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the latest thinking and best practice means we can ser...ve our customers better. Testimonial By Steven Doak
Francois Bertier Digital Project Manager Acuitis	The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to have excellent email deliverability Testimonial By Francois Bertier
Daniel Sichel Digital Lead Mindshare	Mapp has been a key strategic partner in helping Mindshare form their email marketing strategy. Working side by side to understand their technology meant that we could offer our clients data collection and brand engagement to prospective customers, as well as use Mapp Engage to run follow-up nurtur...e campaigns with the opted-in customer base. These programs can then be automated and hyper personalized based on customer preferences and interactions with the brand. This has led to some incredibly successful campaigns and invaluable insights for clients such as Unilever, Kimberly Clark, Royal Caribbean and Volvo. Testimonial By Daniel Sichel

Acuitis - Retail

Mapp Marketing Cloud helped Acuitis connect online and in-store data for a seamless customer experience. Acuitis used the platform to run personalized, cross-channel marketing campaigns. They saw a 9...9% boost in email deliverability rate. Bounce rates dropped by 80%. Click-through rates increased by 40%. Mapp supported Acuitis with automation, segmentation, and ongoing marketing actions.

Admiral Money - Financial Services

Admiral Money chose Mapp Marketing Cloud to improve their cross-channel marketing. They wanted to grow their business and make customer engagement better. After a detailed selection process, they pic...ked Mapp for its strong automation and support. Admiral Money will use Mapp to automate campaigns and work with Mapp’s professional services team. The goal is to make marketing easier and help more customers.

Air Charter Service (ACS) - Hospitality

Mapp Marketing Cloud helped Air Charter Service (ACS) move 30 years of offline data online. ACS needed to send hyper-personalized messages to 500,000 customers in 8 languages. Mapp enabled instant en...quiry confirmation emails and a new welcome journey. ACS saw a 52% increase in click through rate, a 23% increase in email open rate, and a 22% increase in click to open rate. The Mapp team supported ACS in unifying customer profiles and improving customer service.

Belstaff - Apparel & Fashion

Mapp Fashion helped Belstaff boost email revenue by 69%. Belstaff used personalized product and outfit recommendations in their emails. They tested Dressipi’s API in their email service provider. Ema...ils with recommendations saw a 14% higher click-to-open rate, 69% more revenue, and 32% more conversions. The solution fit Belstaff’s brand and improved customer engagement.

Bondara - Retail

Mapp Marketing Cloud helped Bondara run a cross-channel marketing campaign for Valentine’s Day. Bondara used gamification, influencer marketing, email marketing, and website promotions to reach more ...people. Social media giveaways and competitions built excitement. Partnering with influencer Scotty Unfamous increased brand visibility. Personalized email campaigns drove last-minute purchases and loyalty. Website deals and free gifts encouraged more sales and made shopping fun.

Bottega Verde - Consumer Goods

Mapp Marketing Cloud helped Bottega Verde bring all their data into one tool. The company wanted to build stronger customer relationships with personalized messages. Mapp's platform gave them cross-c...hannel automation, advanced analytics, and AI features. Bottega Verde now manages digital marketing in one place. They aim to boost customer satisfaction and loyalty with tailored services.

Peers used BlueHornet for engagement management and campaign management

BlueHornet Competitors

More BlueHornet Alternatives...

BlueHornet Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
AI Powered	3.67/5 ★ Read Reviews (4)
Custom Reports	3.49/5 ★ Read Reviews (45)
Analytics	3.43/5 ★ Read Reviews (28)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	3.67/5 ★ Read Reviews (4)
Custom Reports	3.49/5 ★ Read Reviews (45)
Analytics	3.43/5 ★ Read Reviews (28)

Software Failure Risk Guidance

for BlueHornet

Overall Risk Meter

Low Medium High

Top Failure Risks for BlueHornet

Mapp Digital UK Ltd Profile

Company Name

Mapp Digital UK Ltd

Company Website

https://mapp.com/

Year Founded

1998

HQ Location

9276 Scranton Rd. Suite 500 San Diego, CA 92121 United States of America

Employees

251-500

Social

Financials

PRIVATE