Backbase Engagement Banking Platform Overview

Backbase empowers banks with a central engagement system that ensures seamless experiences across all touchpoints. The platform orchestrates interactions at every stage of the banking journey.

Use Cases

Customers recommend Content Management, Engaging And Following Up, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using Backbase Engagement Banking Platform.

Business Priorities

Enhance Customer Relationships is the most popular business priority that customers and associates have achieved using Backbase Engagement Banking Platform.

Backbase Engagement Banking Platform Use-Cases and Business Priorities: Customer Satisfaction Data

Backbase Engagement Banking Platform's features include Widgets. and Backbase Engagement Banking Platform support capabilities include Chat Support, AI Powered, 24/7 Support, etc. also Backbase Engagement Banking Platform analytics capabilities include Custom Reports, and Analytics.

Reviews

"...It is a high end tool for portal related features and functionality and flexible content management...." Peer review by Theo S., Banking

Peer review evidence (same sources as the product rating summary)

"...It is a high end tool for portal related features and functionality and flexible content management...." Peer review by Theo S., Banking
"...One, end-to-end Engagement Banking Platform that s customizable, scalable, and fast, to help banks accelerate digital transformation and put customer engagement first...." Platform

Backbase Engagement Banking Platform, belong to a category of solutions that help Digital Experience Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Backbase Engagement Banking Platform

Top Industries

  • Banking
  • Management Consulting
  • Consumer Electronics

Popular in

  • Large Enterprise
  • Mid Market

Backbase Engagement Banking Platform is popular in Banking, Management Consulting, and Consumer Electronics and is widely used by Large Enterprise, and Mid Market,

Backbase Engagement Banking Platform Customer wins, Customer success stories, Case studies

What benefits does Backbase Engagement Banking Platform offer for Content Management?

 

Tirana Bank introduces the new digital era with Backbase

Tirana Bank successfully launched a comprehensive omnichannel retail banking platform using Backbase's AI-native Banking OS. The platform, implemented in 12 months, offers digital banking services ac...ross mobile and web, enhancing customer experiences with features like online loan applications and real-time spending insights. This deployment, supported by Endava, positions Tirana Bank as a digital leader in Albania, leveraging Backbase's proven solutions for rapid and scalable digital transformation.

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Backbase | Tirana Bank selects Backbase to lead digital banking

Tirana Bank has selected Backbase's Engagement Banking Platform for a major digital transformation, marking the bank's largest technology investment. This five-year strategic partnership aims to revo...lutionize Tirana Bank's retail banking services with digital capabilities, supported by Backbase's cloud-native platform. The initiative is expected to triple Tirana Bank's digital customer base and enhance its position as a digital banking leader in Southeast Europe.

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Chinabank - Banking - Large

Makati City, Philippines

Backbase helped Chinabank replace legacy systems with a scalable digital platform. The bank launched its daily banking MVP in just 8 months. Chinabank achieved an 82% engagement rate and a 4.7-star A...pp Store rating. Digital onboarding now takes only 5 minutes. The new platform supports over 2.9 million customers and $30 billion in assets. Chinabank can now serve customers faster and attract new users with a modern mobile-first experience.

 

TPBank - Banking - Large

Hanoi, Vietnam

Backbase helped TPBank revamp its legacy mobile and internet banking system in less than 9 months. The bank migrated 3 million customers to a new platform in under 10 months. TPBank achieved 100% aut...omation and gained access to new fintech partner solutions. The new system uses a microservices architecture for faster product development. TPBank can now deliver more innovative, customer-centric products across channels.

 

Evelyn Partners - Financial Services - Large

London, UK

Backbase helped Evelyn Partners replace its legacy client portal in just 18 months. The firm migrated 35,000 clients to a new digital platform in one month, achieving 75% portal adoption in 30 days. ...Evelyn digitized 20 onboarding modules, making client onboarding faster and easier. Clients now access real-time portfolio dashboards and can message advisors directly. The new system supports seamless data flow and enhances white-glove service at scale.

 

Bank Muamalat - Banking - Large

Kuala Lumpur, Malaysia

Backbase helped Bank Muamalat launch ATLAS, Malaysia's first digital-only Islamic banking app. The bank needed to modernize its digital offering and reach new customer segments fast. With Backbase, t...hey launched the app in just eight months. 58% of users onboarded in three months were new to the bank. Average account onboarding time dropped to four minutes. 96% of funds deposited via ATLAS were fresh funds. Over 50% of users engaged with lifestyle features.

Backbase Engagement Banking Platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

3.28/5

Read Reviews (9)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

3.28/5

Read Reviews (9)

Software Failure Risk Guidance

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for Backbase Engagement Banking Platform

Top Failure Risks for Backbase Engagement Banking Platform

Backbase. News

M&A

Backbase acquires Kasisto, leading the industry shift to Agentic Banking

Backbase has acquired Kasisto, a leader in agentic AI for banking, to enhance its AI-native Banking OS. This acquisition integrates Kasisto's advanced AI platform into Backbase's system, enabling banks to resolve customer intent through intelligent execution. The move strengthens Backbase's position in the US market and advances its strategic priorities in AI transformation and customer operations.

M&A

Bank chatbot platform Kasisto acquired by Backbase

Backbase has acquired Kasisto, a developer of AI chatbots for banks, to enhance its AI-powered Banking Operating System. This acquisition expands Backbase's U.S. market presence and integrates Kasisto's AI technology into its consumer-facing products, strengthening its position in AI transformation for banking.

M&A

Backbase Acquires Kasisto, Deepening its Push into Agentic Banking

Backbase has acquired Kasisto, a New York-based developer of agentic AI software for banks. This acquisition integrates Kasisto's platform and team into Backbase's AI-native Banking OS, enhancing its capabilities in agentic banking. The combined platform aims to provide comprehensive AI-driven customer service with governance and compliance controls, strengthening Backbase's presence in the North American market.

Product

Backbase Partners with Mastercard to Streamline International Payments

Backbase has partnered with Mastercard to integrate Mastercard's Move solutions into Backbase's AI-powered Banking Operating System. This integration enables banks to offer faster, more efficient international payments, enhancing their competitive edge against fintech disruptors. The partnership simplifies payment processes, reduces deployment times, and supports over 200 countries and 150 currencies, initially focusing on the EU and Middle East markets.

Backbase. Profile

Company Name

Backbase.

Company Website

https://www.backbase.com/

Year Founded

2003

HQ Location

10 10th Street, Suite 325 Atlanta, GA 30309 United States

Employees

251-500

Social

Financials

PRIVATE