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Banking Case Studies and Customer Success Stories with Backbase Engagement Banking Platform

Washington State Employees Credit Union (WSECU) - Banking - Large

Backbase helped WSECU modernize digital banking by replacing legacy systems with a composable platform. WSECU launched a new retail banking... app in just 5 months. Member satisfaction reached 82%. Transactions increased by 51% year-on-year. Registered mobile users grew by 39%, and monthly active users rose by 19%. 165,000 members migrated with minimal disruption, and digital engagement hit 700,000 transactions in a month.

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BSF - Banking - Large

Backbase helped BSF overhaul its digital banking platform. BSF saw a four-fold increase in digital onboarding rates. App Store ratings... jumped from under 2.0 to 4.7 stars. User reviews grew from fewer than 200 to about 64,000. The user experience was redesigned for clarity and simplicity. BSF gained speed and control with a flexible, scalable platform.

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Tien Phong Commercial Joint Stock Bank (TPBank) - Banking - Very Large

Backbase helped TPBank revamp its legacy mobile-internet banking system in under 9 months. TPBank migrated 3 million customers to the... new platform in less than 10 months. The bank achieved 100% automation, enabling access to new fintech partner solutions. Backbase’s composable banking platform gave TPBank a scalable, modular foundation. TPBank now leads with innovation and delivers a strong omnichannel customer experience.

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SGBL - Banking - Large

Backbase helped SGBL launch a robust omnichannel digital banking platform during Lebanon’s economic crisis. SGBL reduced branches from 70 to... 20 and staff from 2,000 to 700, shifting to a customer-centric approach. The new platform enabled seamless onboarding, instant transfers, biometric login, and cardless ATM withdrawals. Over 300,000 customers across three Middle Eastern countries benefited from unified, resilient digital banking services. SGBL integrated legacy systems and prepared for core banking migration using a modular, API-driven architecture.

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National Bank of Canada - Banking - Very Large

Backbase helped National Bank of Canada overhaul its business banking platform. NBC wanted to modernize and create a flexible, scalable... solution for Canadian businesses. With Backbase, NBC launched a new digital foundation that streamlines internal processes and gives clients a smoother, more personalized web experience. The bank now uses a scalable cloud platform and faster CI/CD pipelines. NBC's transformation focused on speed, flexibility, and meeting unique Canadian needs.

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Bank Muamalat Malaysia Berhad - Banking - Large

Backbase helped Bank Muamalat launch ATLAS, Malaysia's first digital-only Islamic banking app. The bank needed to modernize digital banking and... reach new customer segments fast. ATLAS enabled rapid onboarding, lifestyle features, and seamless money movement. 58% of users onboarded in 3 months were new customers. Average onboarding time dropped to 4 minutes. 96% of funds deposited via ATLAS were fresh funds. Lifestyle engagement exceeded 50%.

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Chinabank - Banking - Large

Backbase helped Chinabank modernize its legacy banking systems. The bank launched the My CBC digital platform in just 8 months.... Chinabank achieved an 82% engagement rate and a 4.7-star App Store rating. Digital onboarding now takes only 5 minutes. The solution unified customer experience and supported scalable growth.

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Tien Phong Commercial Joint Stock Bank (TPBank) - Banking - Large

TPBank used Backbase to drive digital banking innovation. The bank wanted to improve customer experience and lead in digital banking.... Backbase helped TPBank launch new digital services and streamline onboarding. TPBank is now seen as a leader in customer-first banking in Vietnam.

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Washington State Employees Credit Union (WSECU) - Banking - Large

Backbase Engagement Banking technology helped WSECU boost registered mobile users by 39%. Monthly active users grew by 19% after launching... the Backbase-powered mobile banking app. WSECU used the platform to modernize digital banking and improve member satisfaction. The solution focused on driving adoption and delivering high-touch digital services. WSECU is a leading credit union in Washington State.

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Financial Services Case Studies and Customer Success Stories with Backbase Engagement Banking Platform

Evelyn Partners - Financial Services - Large

Backbase helped Evelyn Partners replace its legacy client portal in just 18 months. The new digital portal enabled the migration... of 35,000 clients in a single month and achieved 75% client adoption in 30 days. Evelyn digitized 20 legacy onboarding modules, making onboarding easier and freeing up advisor time. Clients now access a real-time dashboard, update financial data, and message advisors directly. The platform supports seamless integration with existing CRM and wealth management tools.

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Evelyn Partners - Financial Services

Evelyn Partners wanted to keep their white-glove service as they grew. They used Backbase to help scale their digital banking... and wealth management. The solution let them offer personal service to more clients. Evelyn Partners improved their digital experience and kept their high-touch approach. This helped them serve more clients without losing quality.

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Other Industry Case Studies and Success Stories with Backbase Engagement Banking Platform

Techcombank - Banking - Very Large

Backbase helped Techcombank, Vietnam’s fifth-largest private bank, transform with a digital-first approach. The bank serves over 10 million customers and... aimed to deliver seamless, personalized banking experiences. Techcombank used Backbase to drive customer-first digital transformation and set new standards for innovation in Vietnam’s banking sector. The bank now leads with award-winning retail and business banking solutions.

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Mauritius Commercial Bank (MCB) - Banking - Very Large

Backbase helped Mauritius Commercial Bank (MCB) deliver seamless digital banking for 1. 1 million customers. MCB used Backbase's platform to...improve customer journeys across Mauritius, Madagascar, Maldives, and Seychelles. The bank wanted to modernize its legacy systems and expand digital capabilities. MCB now provides a frictionless banking experience using Backbase's modular banking platform.

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I&M Bank - Banking - Large

I&M Bank used Backbase to launch the I&M On The Go (OTG) App. The bank wanted to offer seamless digital... access and remove fees for transactions between accounts and mobile wallets. With Backbase, I&M Bank now serves 600,000 customers and manages $3 billion in assets. The solution helped the bank modernize its digital banking and improve customer experience.

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Alliant Credit Union - Banking - Large

Backbase helps Alliant Credit Union deliver a smarter digital banking experience. Alliant is the largest digital-only credit union in the... U.S. with $20 billion in assets and 900,000 members. The credit union wanted to provide seamless, industry-leading financial services. Backbase enabled Alliant to innovate and meet member needs anytime, anywhere. This partnership supports Alliant’s goal to redefine digital banking.

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National Bank of Bahrain - Banking - Large

Backbase Engagement Banking Platform helped National Bank of Bahrain cut onboarding time from 180 minutes to 6 minutes. The bank launched... a fully digital onboarding process. Customer acquisition and retention rates increased. Manual tasks dropped. NBB expanded product options and cross-sell opportunities. The new mobile app improved the customer experience.

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Customer Success Stories of Backbase Engagement Banking Platform

 

Backbase | Tirana Bank selects Backbase to lead digital banking

Tirana Bank has selected Backbase's Engagement Banking Platform for a major digital transformation, marking the bank's largest technology investment. This five-year strategic... partnership aims to revolutionize Tirana Bank's retail banking services with digital capabilities, supported by Backbase's cloud-native platform. The initiative is expected to triple Tirana Bank's digital customer base and enhance its position as a digital banking leader in Southeast Europe.

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Bank Muamalat taps Backbase for AI-driven Islamic banking

Bank Muamalat has selected Backbase to power its AI-driven Islamic banking transformation. The partnership will see Backbases engagement banking platform... deployed to enhance digital experiences, streamline operations, and support Sharia-compliant banking services. This move positions Bank Muamalat to deliver advanced, customer-centric digital solutions tailored to the needs of Islamic finance.

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BSF launches next-generation banking platform with Backbase

BSF launches next-generation banking platform with Backbase

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