Adobe Premiere Pro Overview

This is a summary of the comprehensive capabilities and benefits of Adobe Premiere Pro based on over 2347 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Adobe Premiere Pro, Adobe After Effects, Adobe Audition, Adobe Photoshop Lightroom, Sharelov, etc., all belong to a category of solutions that help Video Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Adobe Premiere Pro is right for your needs? Our Cuspera AI engine can evaluate how Adobe Premiere Pro fits your specific business needs, industry, and context. Get your personalized assessment report today.

Adobe Premiere Pro supports business activities such as:

  • Workflow Management
  • Content Management
  • Advertisement
  • Social Media Management
  • Sending & Publishing Communications

Adobe Premiere Pro can help you with many business goals, such as Improve Digital And Social Presence, Acquire Customers, Enhance Customer Relationships, Launch New Products, Grow Market Share, etc. It can help manage these activities if you use Video Promotions and Social Media for these needs. As a solution, Adobe Premiere Pro's capabilities include Personalization, Widgets, Templates, etc.

Adobe Premiere Pro was founded in 1982. Marketing and Advertising Vertical is its biggest customer base.

Reviews

"Premiere Pro is the hub, and the other tools are the spokes, t’s a great ecosystem that works really well, especially the ability to dynamically link sequences and compositions. I’ve tried other platforms, but they just don’t compare. " - Kelsey Brannan

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well Adobe Premiere Pro solved their Video Advertising needs. Cuspera uses 2347 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Video Advertising needs.

Business Priorities

Improve Digital And Social Presence and Acquire Customers are the most popular business priorities peers achieved using Adobe Premiere Pro.

Other priorities:

  • Enhance Customer Relationships
  • Launch New Products
  • Grow Market Share
  • Increase Sales & Revenue
  • Establish Thought Leadership
  • Improve Internal Communications
See all business priorities See less business priorities

Use Cases

Peers recommend Workflow Management , Content Management , Advertisement , as the business use cases that they have been most satisfied while using Adobe Premiere Pro.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Workflow Management with Video

4.57/5 ★

Read Reviews (132)

"...It s still a familiar, and tried and true work flow, and quick and easy to use...."
Content Management with Video and Promotions

4.92/5 ★

Read Reviews (79)

"...It may be daunting upon first use, but given a little time Adobe Premiere Pro is a powerful ally when creating unique video content...."
content curation

4.95/5 ★

Read Reviews (63)

"...Creating video content for clients - ads, websites, youtube, marketing, google my business, bing, etc...."
content publishing

4.77/5 ★

Read Reviews (11)

"...After graduation, she joined the U.S. State Department as a senior video and multimedia producer, creating web-based multimedia content to promote study abroad programs...."
content sharing

1.92/5 ★

Read Reviews (1)

"...I have created content to share firm wide...."
Advertisement with Video and Social Media

4.98/5 ★

Read Reviews (78)

"...I make videos to animate my music and advertise business...."
PEER EXPERIENCES
Workflow Management with Video

4.57/5 ★

Read Reviews (132)

"...It s still a familiar, and tried and true work flow, and quick and easy to use...." Peer review by Gabriel J, Director Of Photography
Content Management with Video and Promotions

4.92/5 ★

Read Reviews (79)

"...It may be daunting upon first use, but given a little time Adobe Premiere Pro is a powerful ally when creating unique video content...." Peer review by Cait M., Retail
content curation

4.92/5 ★

Read Reviews (63)

content publishing

4.92/5 ★

Read Reviews (11)

content sharing

4.92/5 ★

Read Reviews (1)

Advertisement with Video and Social Media

4.98/5 ★

Read Reviews (78)

"...I make videos to animate my music and advertise business...." Peer review by Dallas C, Composer

27+ more Business Use Cases

Our AI advisor, Wyz, harnessed 2347 insights from peers and experts to help you assess how these Adobe Premiere Pro use cases fit your Video Advertising needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Kelsey Brannan

founder and creative director

Premiere Gal

Premiere Pro is the hub, and the other tools are the spokes, t’s a great ecosystem that works really well, especially the ability to dynamically link sequences and compositions. I’ve tried other platforms, but they just don’t compare. Testimonial By Kelsey Brannan
CUSTOMERS TESTIMONIALS

Kelsey Brannan

founder and creative director

Premiere Gal

Premiere Pro is the hub, and the other tools are the spokes, t’s a great ecosystem that works really well, especially the ability to dynamically link sequences and compositions. I’ve tried other platforms, but they just don’t compare. Testimonial By Kelsey Brannan

Case Studies

COMPANY CASE STUDIES
Case Study Premiere Gal

How Premiere Gal shares her Adobe Premiere Pro knowledge

Read More
Case Study HBO

How HBO’s Lupe shines a light on immigrant transgender identity with Adobe Premiere Pro

Read More

Frequently Asked Questions(FAQ)

for Adobe Premiere Pro

What is Adobe Premiere Pro?

Adobe Premiere Pro is a video editing software for creating great video content fast with intuitive tools to composite clips, create transitions, and craft the videos of the dreams with ease.

What is Adobe Premiere Pro used for?

Adobe Premiere Pro is a Video Advertising Software mainly used by its customers to Improve Digital And Social Presence and Acquire Customers by Workflow Management, Content Management and Advertisement .

What are the top features of Adobe Premiere Pro?

Personalization, Widgets and Templates are some of the top features of Adobe Premiere Pro.

Who uses Adobe Premiere Pro?

Adobe Premiere Pro is used by Marketing And Advertising, Media Production and Entertainment among other industries.

What are Adobe Premiere Pro alternatives?

Adobe After Effects, Adobe Audition, Adobe Photoshop Lightroom and Sharelov are popular alternatives for Adobe Premiere Pro.

Where is Adobe Premiere Pro located?

Adobe Premiere Pro is headquartered at 345 Park Avenue, San Jose, CA 95110-2704.

Popular Business Setting

for Adobe Premiere Pro

Top Industries

  • Marketing and Advertising
  • Media Production
  • Entertainment

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peers used Adobe Premiere Pro to Improve digital and social presence and Acquire customers

Peer and Expert Opinion on Features

for Adobe Premiere Pro

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.19/5 ★

Read Reviews (69)
Widgets

4.32/5 ★

Read Reviews (49)
Templates

3.65/5 ★

Read Reviews (29)
Recording

4.57/5 ★

Read Reviews (26)
Ticketing

4.67/5 ★

Read Reviews (8)
FEATURES RATINGS AND REVIEWS
Personalization

4.19/5 ★

Read Reviews (69)
Widgets

4.32/5 ★

Read Reviews (49)
Templates

3.65/5 ★

Read Reviews (29)
Recording

4.57/5 ★

Read Reviews (26)
Ticketing

4.67/5 ★

Read Reviews (8)

IT and Other Capabilities

for Adobe Premiere Pro

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.97/5 ★

Read Reviews (246)
Data Export

3.74/5 ★

Read Reviews (272)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.97/5 ★

Read Reviews (246)
Data Export

3.74/5 ★

Read Reviews (272)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

3.96/5 ★

Read Reviews (13)
24/7 Support

3.73/5 ★

Read Reviews (279)
Email Support

3.08/5 ★

Read Reviews (3)
Phone Support

3.08/5 ★

Read Reviews (3)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

3.96/5 ★

Read Reviews (13)
24/7 Support

3.73/5 ★

Read Reviews (279)
Email Support

3.08/5 ★

Read Reviews (3)
Phone Support

3.08/5 ★

Read Reviews (3)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.42/5 ★

Read Reviews (1)
Custom Reports

4.42/5 ★

Read Reviews (202)
Analytics

1.36/5 ★

Read Reviews (28)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.42/5 ★

Read Reviews (1)
Custom Reports

4.42/5 ★

Read Reviews (202)
Analytics

1.36/5 ★

Read Reviews (28)

Software Failure Risk Guidance

?

for Adobe Premiere Pro

Overall Risk Meter

Low Medium High

Top Failure Risks for Adobe Premiere Pro

Vendor Profile Details

Company Name

Adobe

Company Website

https://www.adobe.com/#

Year Founded

1982

HQ Location

345 Park Avenue, San Jose, CA 95110-2704

Employees

10001+

Social

Financials

SERIES A