Virtuous CRM vs. Blackbaud Raiser's Edge NXT®: Comparing Best CRM Solutions 2026

Overview: Virtuous CRM and Blackbaud Raiser's Edge NXT® as CRM Category solutions.

Both Virtuous CRM and Blackbaud Raiser's Edge NXT® are CRM solutions, but they cater to different user needs and industries. Virtuous CRM excels in integration and communication, ideal for large enterprises focusing on engagement and relationships. Blackbaud Raiser's Edge NXT® emphasizes analytics and social media, suited for diverse enterprises looking to enhance digital presence and internal processes, particularly in healthcare and education. Each product offers distinct capabilities, aligning with specific operational needs and strategic goals.

Virtuous CRM: Virtuous-CRM empowers nonprofits with a responsive donor management platform. Personalized CRM maximizes donor engagement and impact.

Blackbaud Raiser's Edge NXT®: Blackbaud Raiser’s Edge NXT helps nonprofits find new supporters and optimize existing donor relationships with user-friendly tools. Fundraising efforts are enhanced and streamlined.

Top use cases: Virtuous CRM vs Blackbaud Raiser's Edge NXT®

Use cases tied to Virtuous CRM and Blackbaud Raiser's Edge NXT® from verified data sources. Click any use case for supporting evidences.

Virtuous CRM
Blackbaud Raiser's Edge NXT®
Shared by both · Use cases
Virtuous CRM Blackbaud Raiser's Edge NXT®

Top Capabilities: Virtuous CRM vs Blackbaud Raiser's Edge NXT®

Lengths: relative topic prominence (square-root scale) · Labels: comparison split. Click any item for supporting evidences.

Virtuous CRM
Shared
Blackbaud Raiser's Edge NXT®
Shared by both · Topics
Virtuous CRM only
Blackbaud Raiser's Edge NXT® only

Deployed Industries: Virtuous CRM vs Blackbaud Raiser's Edge NXT®

Lengths: relative industry prominence (square-root scale) · Labels: comparison split. Click any item for supporting evidences.

Virtuous CRM
Shared
Blackbaud Raiser's Edge NXT®
Shared by both · Industries
Blackbaud Raiser's Edge NXT® only

Deployed Market Segments: Virtuous CRM vs Blackbaud Raiser's Edge NXT®

Share of peer evidence by company size for Virtuous CRM and Blackbaud Raiser's Edge NXT®. Each product segments add up to 100%. Click any segment for supporting evidence.

Virtuous CRM 100%
Blackbaud Raiser's Edge NXT® 100%
Virtuous CRM Blackbaud Raiser's Edge NXT®
Key Capabilities Supported Virtuous CRM supports engagement management, focusing on engagement and communication with stakeholders and clients. → Blackbaud Raiser's Edge NXT® supports advanced engagement management and social media analytics, ideal for digital presence. →
Business Goals Virtuous CRM aids in increasing sales and revenue, and acquiring customers, vital for businesses focusing on growth. → Blackbaud Raiser's Edge NXT® helps businesses scale best practices and improve internal communications. →
Core Features Virtuous CRM includes strong integration and custom reporting, appealing to users needing streamlined data management. → Blackbaud Raiser's Edge NXT® offers extensive analytics and custom reporting for in-depth data insights. →
Vendor Support Virtuous CRM offers 24/7 and chat support; suitable for large enterprises needing constant assistance. → Blackbaud Raiser's Edge NXT® provides comprehensive vendor support, including training and onboarding options. →
Segments and Industries Virtuous CRM is popular among large enterprises, especially in non-profit organizations and education. → Blackbaud Raiser's Edge NXT® serves a broad range, from education to healthcare, fitting diverse enterprise needs. →
Operational Alignment Virtuous CRM integrates well with operational workflows in large organizations seeking efficient communication. → Blackbaud Raiser's Edge NXT® aligns with operational scales requiring detailed analytics and reporting. →
lightning

Applying your context and needs changes the comparison

Virtuous CRM and Blackbaud Raiser's Edge NXT®: Best activities based on customer satisfaction

Virtuous CRM in Action: Unique Activities

How can Virtuous CRM optimize your Relationship Management Workflow?
Virtuous is a cloud-based CRM solution that assists nonprofit organizations in managing donor relationships, driving marketing activities, and tracking gifts. It enables fundraisers to build relationships across multiple channels and manage donor data effectively. Virtuous lacks built-in support for managing memorial donations and relationships with next-of-kin.
"...It is designed as a capable partner for today s high touch fundraiser who works to build relationships across multiple channels and understands that networks are as important as gifts...." Peer review by Otto Monroy, Director of Advancement, Logos Academy
What benefits does Virtuous CRM offer for Communication Management?
The system facilitates personalized communication by tracking email opens and clicks, integrating task management, and automating email sending. It also provides tools for one-on-one communication, including meeting links and email templates. The system lacks advanced segmentation capabilities.
"...Tools that create tasks, send automatic emails and help me make donors feel special bring solutions by adding time in my day...." Peer review by Daphne K., Non-Profit Organization Management
How does Virtuous CRM address your Workflow Management Challenges?
The platform facilitates workflow management, enabling automation of tasks and processes. nIt allows for customized workflows to cater to specific donor interactions and ensure personalized follow-up. nThe platform also supports grant management, including workflow for applications and grants.
"...If you are looking for SalesForce type of workflows and customization, go with SalesForce...." Peer review by Travis G, Director Of Donor Relations

Blackbaud Raiser's Edge NXT® in Action: Unique Activities

How does Blackbaud Raiser's Edge NXT® facilitate Engagement Management?
The Engagement Management capabilities of this software allow for easy access to donor information, personalized communications based on preferences, and streamlined follow-up actions. It assists with attracting new supporters, engaging existing ones, and tracking their impact on the organization's mission. While the software is robust and user-friendly, some users may find it challenging to navigate due to its dated appearance.
"...Mobile capabilityDashboard and reports for accounabilityBuilt in reminder of key strategic steps to make to ensure continuity of engagement and cultuvationBuilt in wealth screening with Wealth Engine..." Peer review by Kerry Neal, Vice President for External Relations, Claremont Lincoln University
What makes Blackbaud Raiser's Edge NXT® ideal for Event Management?
Blackbaud Raiser's Edge NXT offers robust event management features, including event registration, ticketing, and tracking donor attendance. The software also provides tools for customizing event data and generating comprehensive reports. Although Raiser's Edge NXT is a comprehensive fundraising CRM, it lacks built-in membership management capabilities.
"...So while I love the product, and especially love it because it integrates seamlessly with Financial Edge for the accounting reporting, smaller nonprofits are probably better served with something just as user-friendly but much cheaper for donations/events/membership management, like Avectra's Net Forum...." Peer review by Cain F., Controller, Non-Profit Organization Management
How efficiently Does Blackbaud Raiser's Edge NXT® manage your Lead Management?
The software helps organizations manage donor and prospect relationships. It allows users to track interactions, record gifts, and generate reports. nThe software assists in developing relationships with patrons through contact management, gift tracking, and event registration.nThe prospect management capabilities are limited in their functionality.
"...While we hope to use NXT to be better at prospecting and managing donor relationships, we haven't realized anything yet...." Peer review by Michelle P., Non-Profit Organization Management
How can Blackbaud Raiser's Edge NXT® enhance your Training & Onboarding process?
The training and onboarding capabilities of Raiser's Edge NXT include online materials, classes, and responsive customer support. This software allows for efficient data access and management, facilitating easier record-keeping and reporting. However, the steep learning curve and complex interface can pose challenges for training new team members.
"...The reporting options are great for CEOs, board members, and Development departments...." Peer review by Erin Parks, Hospital & Health Care

Integrations

Ecosystem partners each product commonly connects with.

Virtuous CRM

Keap CRM
4.1
Leadpages
4.3
GetResponse
4.2
Typeform
4.6
HubSpot
4.5
Delivra
4.5
Tray.ai
4.0
Feathr
4.3

News

Latest Virtuous CRM news

Virtuous Earns Inc. 5000 for Fifth Consecutive Year and Sets the Standard for AI in Nonprofits

Virtuous has been named to the 2026 Inc. 5000 list, marking its fifth consecutive year as one of America's fastest-growing private companies. The company is recognized for its innovative approach to AI in nonprofit fundraising, enhancing donor relationships and operational efficiency.

10/08/2026 - source

Latest Blackbaud Raiser's Edge NXT® news

Blackbaud Reinforces Its Responsible AI Approach With Independent Certifications

Blackbaud has achieved two RAISE Pathway certifications from the Responsible AI Institute, validating its responsible AI governance practices. The Generative AI Foundation Badge and the Responsible AI Foundation Badge confirm Blackbaud's adherence to global standards, including NIST and ISO/IEC, ensuring trust in its AI-powered solutions for social impact organizations.

18/08/2026 - source