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Compare Salesforce Journey Builder vs Adobe Campaign

Failure Risk Guidance Security Report ?

Failure Risk for Salesforce Journey Builder medium Failure Risk for Adobe Campaign low
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Comparison Summary

For Salesforce Journey Builder vs Adobe Campaign comparison, Our AI algorithm looked at 3237 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Salesforce Journey Builder and Adobe Campaign to solve their respective business needs.

Pros and cons of Salesforce Journey Builder and Adobe Campaign

Salesforce Journey Builder is more suited to businesses that require Advertisement with Social Media and Communication Management with E-Mail where as Adobe Campaign is focused towards Campaign Management with E-Mail and Communication Management with E-Mail .

logo Salesforce Journey Builder

Focus area

Software Failure Risk

  • medium

logo Adobe Campaign

Focus area

Adobe Campaign is better than Salesforce Journey Builder for

Software Failure Risk

  • low

About

Journey Builder: Personalized Digital Marketing Solutions - Salesforce ...

Personalize and deliver campaigns across all - online and offline channels.

Age

1999

1982

Financials

IPO

SERIES A

Business Need

Total Processes
(we found evidences for)

36

86

Total Goals
(we found evidences for)

7

15

Top Processes

Evidences indicate better relative satisfaction

advertisement

Read Reviews (23)

Read Reviews (57)

communication management

Read Reviews (13)

Read Reviews (131)

sending & publishing communications

Read Reviews (12)

Read Reviews (92)

tracking & monitoring communications

Read Reviews (1)

Read Reviews (22)

engagement management

Read Reviews (12)

Read Reviews (103)

engaging and following up

Read Reviews (9)

Read Reviews (59)

workflow management

Read Reviews (5)

Read Reviews (125)

content management

Read Reviews (4)

Read Reviews (24)

content curation

Read Reviews (2)

Read Reviews (8)

content sharing

Read Reviews (1)

Read Reviews (2)

social media marketing

Read Reviews (4)

Read Reviews (15)

helpdesk management

Read Reviews (3)

Read Reviews (43)

campaign management

Read Reviews (2)

Read Reviews (323)

sales document management

Read Reviews (2)

Read Reviews (11)

contract management

Read Reviews (1)

Read Reviews (3)

training & onboarding

Read Reviews (1)

Read Reviews (4)

social media management

Read Reviews (1)

Read Reviews (43)

products & pricelist management

Read Reviews (1)

Read Reviews (4)

loyalty management

Read Reviews (0)

Read Reviews (26)

identify target customers

Read Reviews (0)

Read Reviews (8)

lead qualification

Read Reviews (0)

Read Reviews (4)

generation of new leads

Read Reviews (0)

Read Reviews (5)

segmentation and targeting

Read Reviews (0)

Read Reviews (18)

personalized marketing

Read Reviews (0)

Read Reviews (14)

touchpoint management

Read Reviews (0)

Read Reviews (13)

channel management

Read Reviews (0)

Read Reviews (13)

subscription management

Read Reviews (0)

Read Reviews (6)

trade show marketing

Read Reviews (0)

Read Reviews (4)

conversion management

Read Reviews (0)

Read Reviews (3)

database marketing

Read Reviews (0)

Read Reviews (3)

account management

Read Reviews (0)

Read Reviews (3)

contact list management

Read Reviews (0)

Read Reviews (3)

relationship management

Read Reviews (0)

Read Reviews (2)

relationship marketing

Read Reviews (0)

Read Reviews (2)

outbound marketing

Read Reviews (0)

Read Reviews (2)

rating and review management

Read Reviews (0)

Read Reviews (2)

international marketing

Read Reviews (0)

Read Reviews (2)

SeealllessActivities

Top Goals

Goals Achieved

  • Scale best practices

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Improve brand engagement

  • Build brand awareness

  • Improve ROI

  • Acquire customers

  • See 4 more

  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Grow market share

  • Build brand awareness

  • Scale best practices

  • Improve digital and social presence

  • Improve brand engagement

  • Increase sales & revenue

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve stakeholder relations

  • Launch new products

  • Establish thought leadership

  • Increase customer life time value

  • See 12 more

Top Channels

Channels Used

  • e-mail

  • text SMS

  • social media

  • website

  • mobile

  • omnichannel

  • channel partners

  • phone calls

  • mobile app

  • offline

  • promotions

  • on premises

  • user generated content

  • blogs

  • out of home

  • brochure

  • Facebook

  • video

  • point of sale

  • display advertisement

  • chat

  • Whatsapp

  • Facebook page

  • newsletter

  • LinkedIn

  • mass media

  • See 23 more

  • e-mail

  • text SMS

  • social media

  • website

  • mobile

  • omnichannel

  • channel partners

  • phone calls

  • mobile app

  • offline

  • promotions

  • on premises

  • user generated content

  • blogs

  • out of home

  • brochure

  • Facebook

  • video

  • point of sale

  • display advertisement

  • chat

  • Whatsapp

  • Facebook page

  • newsletter

  • LinkedIn

  • mass media

  • See 23 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

No Data

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medium

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Security & Privacy Risk

medium

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low

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting