Overview: Raven and Lumar (formerly Deepcrawl) as SEO Category solutions.

Raven excels in social media management and analytics, serving large enterprises in marketing and advertising. It supports businesses in acquiring customers with advanced integration and reporting. Lumar specializes in digital marketing with a focus on website and mobile channels, helping enterprises acquire customers and increase revenue through competitive intelligence and effective communication.

Raven: Raven Tools simplifies online marketing reports, saving time, money, and frustration. Client reports for SEO, Social, and PPC can be easily sent using Raven.

Lumar (formerly Deepcrawl): Lumar offers a comprehensive suite for technical SEO, accessibility, and website optimization. Enterprise brands globally use its robust tools for enhancing website health.

Raven and Lumar (formerly Deepcrawl): Best activities based on customer satisfaction

Key Capabilities Supported

Raven is known for social media management and robust analytics, supporting areas like communication management and campaign management. This aligns with the needs of users focused on broad digital marketing efforts. read more →

Lumar emphasizes digital marketing and competitive intelligence. This product is aimed at users needing helpdesk management and lead generation. read more →

Business Goals

Raven supports customer acquisition and improves digital presence, with a primary aim to enhance ROI and grow market share. It aligns with objectives of increasing customer engagement. read more →

Lumar helps in acquiring customers and increasing sales, focusing on brand awareness and enhancing digital presence. It is a fit for those with revenue growth as a priority. read more →

Core Features

Raven offers detailed analytics and integration features, including custom reports and data import. For users needing data handling and ease of migration, it stands out. read more →

Lumar provides integration and analytics, focusing on custom reports and ease of migration. Security and privacy features make it appealing for detailed data management. read more →

Vendor Support

Raven provides round-the-clock support with email, chat, and phone options. It's designed for enterprises that need constant and varied support. read more →

Lumar offers 24/7 support primarily through chat and phone. It suits businesses needing accessible support, mostly over digital channels. read more →

Segments and Industries

Raven primarily serves large enterprises within the marketing and advertising industry. This reflects its strength in handling large-scale digital marketing. read more →

Lumar serves a mix of enterprise and mid-market segments, with a presence in marketing, retail, and software industries. It's suitable for companies looking for a competitive edge. read more →

Operational Alignment

Raven integrates seamlessly into operations of large enterprises, facilitating digital and social media initiatives effectively. read more →

Lumar fits into enterprises focusing on digital marketing transformation, particularly enhancing website and mobile engagement. read more →

lightning

Applying your context and needs changes the comparison

Business Setting

Popular in Industry

  • Marketing And Advertising (56.0%)

  • Internet (13.0%)

  • Information Technology And Services (7.0%)

  • Marketing And Advertising (68.0%)

  • Retail (11.0%)

  • Computer Software (10.0%)

Popular in Segments

  • SMB and MidMarket (93.0%)

  • Enterprise (7.0%)

  • SMB and MidMarket (83.0%)

  • Enterprise (17.0%)

Raven in Action: Unique Use Cases

How does Raven facilitate Social Media Management?

How does Raven address your Communication Management Challenges?

How efficiently Does Raven manage your White Labeling?

What solutions does Raven provide for Campaign Management?

Lumar (formerly Deepcrawl) in Action: Unique Use Cases

How can Lumar (formerly Deepcrawl) optimize your Digital Marketing Workflow?

News

Latest Raven news

TapClicks Introduces Powerful New Analytics Capabilities That Del

TapClicks has launched two major enhancements to its analytics platform: Pivot Table Widgets and the ability to change Data Sources and Data Views in existing widgets. These updates provide marketers with greater flexibility in data analysis and dashboard management, streamlining reporting workflows and enabling more sophisticated analysis directly within the platform.

21/07/2026 - source

Latest Lumar (formerly Deepcrawl) news

Lumar Presents 4-Pillar GEO Strategy Framework

Lumar introduces a 4-Pillar GEO Strategy Framework aimed at enhancing brand visibility in AI-driven search results. The framework focuses on optimizing brand mentions and citations to improve outcomes in AI-powered search environments.

09/04/2026 - source