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MERKLE vs Skimlinks: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of MERKLE vs. Skimlinks is based on a specific set of business needs and context. The comparison uses 1946 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing MERKLE and Skimlinks

MERKLE, and Skimlinks belong to a category of solutions that help Affiliate Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

MERKLE covers Advertisement with Review Sites, Digital Marketing, Engagement Management with Social Media, Loyalty Management with Mobile, etc.

Skimlinks focuses on Communication Management, Advertisement, Content Management with User Generated Content, Referral Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo MERKLE

Focus area

Software Failure Risk

  • medium

logo Skimlinks

Focus area

Skimlinks is better than MERKLE for

Software Failure Risk

  • medium

About

Merkle: a global, data-driven, performance marketing agency

Skimlinks - Affiliates product links from your commerce content. Automatically.

Age

1971

Financials

M&A

NA

Business Need

Total Processes
(we found evidences for)

77

33

Total Goals
(we found evidences for)

12

12

Top Processes

Evidences indicate better relative satisfaction




engagement management

engaging and following up


loyalty management

customise loyalty program


campaign management

campaign analytics


social media management

social media analytics


lead qualification

lead qualification: technographic



personalized marketing



training & onboarding


competitive intelligence



products & pricelist management


relationship management


sales call management


communication management

sending & publishing communications



customer feedback management


lifetime value management




touchpoint management



international marketing


sales document management

contract management

proposal & quote management


generation of new leads



social media marketing



helpdesk management


business development


content management


relationship marketing


referral management


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Launch new products

  • Scale best practices

  • Improve brand engagement

  • Establish thought leadership

  • Grow market share

  • Build brand awareness

  • Improve ROI

  • Improve digital and social presence

  • See 9 more
  • Increase sales & revenue

  • Acquire customers

  • Improve visibility

  • Improve stakeholder relations

  • Build brand awareness

  • Scale best practices

  • Increase average basket value

  • Grow market share

  • Enter new markets internationally or locally

  • Improve efficiency

  • Improve ROI

  • Increase customer life time value

  • See 9 more

Top Channels

Channels Used

  • user generated content

  • blogs

  • website

  • promotions

  • mobile

  • e-mail

  • coupons

  • video

  • games

  • display advertisement

  • newsletter

  • offline

  • trade shows

  • review sites

  • Amazon

  • print media

  • newspaper

  • mobile app

  • See 15 more
  • user generated content

  • blogs

  • website

  • promotions

  • mobile

  • e-mail

  • coupons

  • video

  • games

  • display advertisement

  • newsletter

  • offline

  • trade shows

  • review sites

  • Amazon

  • print media

  • newspaper

  • mobile app

  • See 15 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting