Overview: Lunio (formerly PPC Protect) and Sourcepoint CMP as Web Security Category solutions.
Lunio (formerly PPC Protect): Lunio eliminates invalid traffic to maximize performance marketing efficiency. Higher ROI is achieved without increasing ad spend.
Sourcepoint CMP: Sourcepoint-CMP offers flexible consent management. Multi-regulation privacy compliance is ensured while optimizing business outcomes.
Lunio (formerly PPC Protect) and Sourcepoint CMP: Best activities based on customer satisfaction
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Lunio (formerly PPC Protect) in Action: Unique Use Cases
What makes Lunio (formerly PPC Protect) ideal for Advertisement?
How does Lunio (formerly PPC Protect) facilitate Digital Marketing?
News
Latest Lunio (formerly PPC Protect) news
Only 5.3% of marketers use IVT tools as 75.6% lose ad budget to bots, Lunio
Lunio's "The State of Click Fraud Report 2026" reveals that 75.6% of marketers lose over 5% of their monthly budget to invalid traffic, yet only 5.3% use dedicated IVT prevention tools. The report highlights a significant gap between awareness and action, with Google Search identified as the highest-risk channel for click fraud. The findings emphasize the need for increased adoption of verification solutions to protect marketing budgets.
Latest Sourcepoint CMP news
Data privacy startup Didomi acquires Sourcepoint to advance consent and compliance
Didomi SAS, a data privacy startup, has acquired Sourcepoint Technologies Inc. to enhance its consent and compliance solutions. This acquisition, supported by Marlin Equity Partners, aims to unify the companies into a leading authority in privacy-respecting data collection. The combined entity will serve over 1,700 customers globally, expanding its footprint across the US, UK, and Europe.
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