Overview: Lunio (formerly PPC Protect) and Red Sift as Web Security Category solutions.
Lunio (formerly PPC Protect): Lunio eliminates invalid traffic to maximize performance marketing efficiency. Higher ROI is achieved without increasing ad spend.
Red Sift: Red Sift aids security teams in pre-incident cybersecurity risk remediation. Internet-scale intelligence and trusted AI are utilized for enhanced cyber resilience.
Lunio (formerly PPC Protect) and Red Sift: Best activities based on customer satisfaction
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Lunio (formerly PPC Protect) in Action: Unique Use Cases
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News
Latest Lunio (formerly PPC Protect) news
Only 5.3% of marketers use IVT tools as 75.6% lose ad budget to bots, Lunio
Lunio's "The State of Click Fraud Report 2026" reveals that 75.6% of marketers lose over 5% of their monthly budget to invalid traffic, yet only 5.3% use dedicated IVT prevention tools. The report highlights a significant gap between awareness and action, with Google Search identified as the highest-risk channel for click fraud. The findings emphasize the need for increased adoption of verification solutions to protect marketing budgets.
Latest Red Sift news
Red Sift launches new email defense integrations for Claude and ChatGPT
Red Sift has launched new native integrations for its Radar Lite product with Claude and ChatGPT. These integrations allow security teams to perform domain assessments directly within these large language models, enhancing email security by providing quick and actionable insights. The integration aims to counteract the cost-effectiveness of AI-driven phishing attacks by offering a streamlined security solution.
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