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Buffer vs Buffer Publish: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Buffer vs. Buffer Publish is based on a specific set of business needs and context. The comparison uses 28740 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Buffer and Buffer Publish

Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Buffer covers Social Media Management with Social Media, Communication Management with Social Media, Content Management with Social Media, Engagement Management with Social Media, etc.

Buffer Publish focuses on Communication Management with Social Media, Social Media Management with Social Media, Content Management with Social Media, Engagement Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Buffer

Focus area

Buffer is better than Buffer Publish for

Software Failure Risk

  • medium

logo Buffer Publish

Focus area

Buffer Publish is better than Buffer for

Software Failure Risk

  • medium

About

Buffer | Social Media Management Software for Growing Brands

Buffer | Social Media Management Software for Growing Brands

Age

2010

2010

Financials

SERIES A

SERIES A

Business Need

Total Processes
(we found evidences for)

130

23

Total Goals
(we found evidences for)

17

3

Top Processes

Evidences indicate better relative satisfaction


social media management

scheduling post to social media

engaging on social media

managing social media account

social media analytics

monitoring social media


communication management

sending & publishing communications

tracking & monitoring communications


searching for content


engagement management

engaging and following up

engaging with scheduling & cadence


social media marketing




sales document management

proposal & quote management

contract management


campaign management

campaign analytics

campaign monitoring




rating and review management



workflow management


helpdesk management


training & onboarding



performance management


products & pricelist management


conversion management


touchpoint management


promotion management


sales call management

meeting management


influencer marketing




channel management



competitive intelligence


follower management



customer case management


generation of new leads


lead qualification

lead qualification: technographic






customer feedback management

measuring customer satisfaction


lifetime value management


advocacy management


loyalty management

identify target customers




calendar management


community building


personalized marketing


distribution management


conference call management


sales review & feedback


segmentation and targeting





knowledge management



contact list management


relationship management


account management






courses & assessment

create learning path


relationship marketing






Top Goals

Goals Achieved

  • Improve digital and social presence

  • Acquire customers

  • Build brand awareness

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Scale best practices

  • Improve ROI

  • Improve brand engagement

  • Improve internal communications

  • Establish thought leadership

  • Grow market share

  • Improve consistency

  • Increase sales & revenue

  • Launch new products

  • Improve efficiency

  • Improve visibility

  • Increase customer life time value

  • See 14 more
  • Build brand awareness

  • Improve digital and social presence

  • Enhance customer relationships

Top Channels

Channels Used

  • social media

  • website

  • offline

  • promotions

  • Instagram

  • causes and charity

  • Facebook

  • Twitter

  • LinkedIn

  • on premises

  • Pinterest

  • e-mail

  • video

  • mobile

  • mobile app

  • point of sale

  • See 13 more
  • social media

  • website

  • offline

  • promotions

  • Instagram

  • causes and charity

  • Facebook

  • Twitter

  • LinkedIn

  • on premises

  • Pinterest

  • e-mail

  • video

  • mobile

  • mobile app

  • point of sale

  • See 13 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting