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BrightCove vs Back At You Media: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of BrightCove vs. Back At You Media is based on a specific set of business needs and context. The comparison uses 2621 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing BrightCove and Back At You Media

BrightCove, Wistia, Cincopa, etc., belong to a category of solutions that help Video Platform, whereas Back At You Media belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

BrightCove covers Content Management with Video, Advertisement with Video, Communication Management with Video, Social Media Management with Social Media, etc.

Back At You Media focuses on Content Management with Social Media, Engagement Management with Social Media, Social Media Management with Social Media, Advertisement with Website, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo BrightCove

Focus area

BrightCove is better than Back At You Media for

Software Failure Risk

  • medium

logo Back At You Media

Focus area

Software Failure Risk

  • medium

About

The most powerful way to connect with every audience

Back At You Media: Simple Automated Facebook Marketing for Real ...

Age

2004

Financials

IPO

SEED

Business Need

Total Processes
(we found evidences for)

65

26

Total Goals
(we found evidences for)

12

5

Top Processes

Evidences indicate better relative satisfaction




communication management

sending & publishing communications

tracking & monitoring communications


social media management

scheduling post to social media

social media analytics

engaging on social media

monitoring social media

managing social media account


engagement management

engaging and following up




workflow management


lead qualification

lead qualification: technographic



sales document management

proposal & quote management

contract management


campaign management


training & onboarding


account management




knowledge management




generation of new leads



social media marketing


follower management


lifetime value management



Top Goals

Goals Achieved

  • Acquire customers

  • Improve ROI

  • Improve brand engagement

  • Increase sales & revenue

  • Improve internal communications

  • Build brand awareness

  • Enhance customer relationships

  • Establish thought leadership

  • Enter new markets internationally or locally

  • Launch new products

  • Improve digital and social presence

  • Increase customer life time value

  • See 9 more
  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Build brand awareness

  • Scale best practices

  • Improve ROI

  • See 2 more

Top Channels

Channels Used

  • social media

  • Facebook

  • website

  • promotions

  • Twitter

  • LinkedIn

  • phone calls

  • Facebook page

  • e-mail

  • See 6 more
  • social media

  • Facebook

  • website

  • promotions

  • Twitter

  • LinkedIn

  • phone calls

  • Facebook page

  • e-mail

  • See 6 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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No Data

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Integration Risk

medium

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medium

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Migration Risk

medium

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No Data

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Business Setting