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Compare Audiense Insights vs TrackMaven

Failure Risk Guidance Security Report ?

Failure Risk for Audiense Insights medium Failure Risk for TrackMaven medium
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Comparison Summary

For Audiense Insights vs TrackMaven comparison, Our AI algorithm looked at 2315 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Audiense Insights and TrackMaven to solve their respective business needs.

Pros and cons of Audiense Insights and TrackMaven

Audiense Insights is more suited to businesses that require Social Media Management with Social Media and Engagement Management with Social Media where as TrackMaven is focused towards Social Media Management with Social Media and Content Management with Social Media .

Both Audiense Insights and TrackMaven are Marketing Data Intelligence software, peers recommend Audiense Insights for social media analytics and engagement management where as TrackMaven is more known for searching for content .

logo Audiense Insights

Focus area

Audiense Insights is better than TrackMaven for

Software Failure Risk

  • medium

logo TrackMaven

Focus area

TrackMaven is better than Audiense Insights for

Software Failure Risk

  • medium

About

Audiense Insights | Marketing decisions, adapt your targeting, improve relevancy and drive high

TrackMaven | Marketing Analytics Software helps marketers prove ROI and improve results on 18 integrated digital and social channels

Age

2011

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

38

61

Total Goals
(we found evidences for)

10

11

Top Processes

Evidences indicate better relative satisfaction

social media management

Read Reviews (70)

Read Reviews (149)

social media analytics

Read Reviews (48)

Read Reviews (57)

monitoring social media

Read Reviews (6)

Read Reviews (21)

engaging on social media

Read Reviews (3)

Read Reviews (33)

scheduling post to social media

Read Reviews (1)

Read Reviews (22)

managing social media account

Read Reviews (0)

Read Reviews (3)

engagement management

Read Reviews (49)

Read Reviews (68)

engaging and following up

Read Reviews (49)

Read Reviews (66)

advertisement

Read Reviews (25)

Read Reviews (69)

social media marketing

Read Reviews (18)

Read Reviews (13)

communication management

Read Reviews (14)

Read Reviews (48)

tracking & monitoring communications

Read Reviews (7)

Read Reviews (21)

sending & publishing communications

Read Reviews (6)

Read Reviews (26)

segmentation and targeting

Read Reviews (14)

Read Reviews (0)

competitive intelligence

Read Reviews (12)

Read Reviews (57)

follower management

Read Reviews (4)

Read Reviews (0)

campaign management

Read Reviews (4)

Read Reviews (21)

campaign analytics

Read Reviews (2)

Read Reviews (7)

campaign monitoring

Read Reviews (1)

Read Reviews (2)

content management

Read Reviews (3)

Read Reviews (74)

content curation

Read Reviews (2)

Read Reviews (13)

content sharing

Read Reviews (1)

Read Reviews (3)

community marketing

Read Reviews (2)

Read Reviews (0)

generation of new leads

Read Reviews (2)

Read Reviews (2)

influencer marketing

Read Reviews (1)

Read Reviews (5)

training & onboarding

Read Reviews (1)

Read Reviews (4)

helpdesk management

Read Reviews (0)

Read Reviews (3)

business development

Read Reviews (0)

Read Reviews (3)

performance management

Read Reviews (0)

Read Reviews (2)

trade show marketing

Read Reviews (0)

Read Reviews (2)

SeealllessActivities

Top Goals

Goals Achieved

  • Acquire customers

  • Improve ROI

  • Improve digital and social presence

  • Build brand awareness

  • Grow market share

  • Enhance customer relationships

  • Launch new products

  • Improve brand engagement

  • Scale best practices

  • Improve internal communications

  • See 7 more

  • Acquire customers

  • Improve ROI

  • Improve digital and social presence

  • Grow market share

  • Improve efficiency

  • Scale best practices

  • Build brand awareness

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Enhance customer relationships

  • See 8 more

Top Channels

Channels Used

  • social media

  • website

  • user generated content

  • blogs

  • Instagram

  • Facebook

  • e-mail

  • Twitter

  • promotions

  • Pinterest

  • offline

  • trade shows

  • LinkedIn

  • phone calls

  • chat

  • Snapchat

  • display advertisement

  • mass media

  • events

  • video

  • See 17 more

  • social media

  • website

  • user generated content

  • blogs

  • Instagram

  • Facebook

  • e-mail

  • Twitter

  • promotions

  • Pinterest

  • offline

  • trade shows

  • LinkedIn

  • phone calls

  • chat

  • Snapchat

  • display advertisement

  • mass media

  • events

  • video

  • See 17 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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No Data

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting