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Addthis vs Buffer: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Addthis vs. Buffer is based on a specific set of business needs and context. The comparison uses 28857 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Addthis and Buffer

Addthis belong to a category of solutions that help Content Marketing, whereas Buffer belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Addthis covers Social Media Management with Social Media, Content Management with Social Media, Engagement Management with Website, Communication Management with Social Media, etc.

Buffer focuses on Social Media Management with Social Media, Communication Management with Social Media, Content Management with Social Media, Engagement Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Addthis

Focus area

Software Failure Risk

  • medium

logo Buffer

Focus area

Buffer is better than Addthis for

Software Failure Risk

  • medium

About

AddThis: Get more likes, shares and follows with free website tools

Buffer | Social Media Management Software for Growing Brands

Age

2010

Financials

M&A

SERIES A

Business Need

Total Processes
(we found evidences for)

34

130

Total Goals
(we found evidences for)

8

17

Top Processes

Evidences indicate better relative satisfaction


social media management

scheduling post to social media

monitoring social media

social media analytics

engaging on social media



engagement management

engaging and following up


communication management

tracking & monitoring communications

sending & publishing communications



social media marketing


campaign management


referral management


lead qualification

lead qualification: technographic


generation of new leads


products & pricelist management


personalized marketing



contact list management


rating and review management


relationship management


sales document management


follower management





workflow management


helpdesk management


training & onboarding



performance management


conversion management


touchpoint management


promotion management



meeting management


sales call management

meeting management


influencer marketing




channel management



competitive intelligence



customer case management






measuring customer satisfaction


customer feedback management

measuring customer satisfaction


lifetime value management


advocacy management


identify target customers


loyalty management

identify target customers




calendar management


community building


distribution management


conference call management


sales review & feedback


segmentation and targeting





knowledge management



account management






create learning path


courses & assessment

create learning path


relationship marketing






Top Goals

Goals Achieved

  • Acquire customers

  • Improve digital and social presence

  • Enhance customer relationships

  • Improve ROI

  • Reduce bounce

  • Increase sales & revenue

  • Build brand awareness

  • Scale best practices

  • See 5 more
  • Improve digital and social presence

  • Acquire customers

  • Build brand awareness

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Scale best practices

  • Improve ROI

  • Improve brand engagement

  • Improve internal communications

  • Establish thought leadership

  • Grow market share

  • Improve consistency

  • Increase sales & revenue

  • Launch new products

  • Improve efficiency

  • Improve visibility

  • Increase customer life time value

  • See 14 more

Top Channels

Channels Used

  • social media

  • website

  • Facebook

  • Twitter

  • Instagram

  • user generated content

  • blogs

  • LinkedIn

  • mobile

  • video

  • promotions

  • mobile app

  • Pinterest

  • e-mail

  • offline

  • phone calls

  • Facebook page

  • games

  • on premises

  • chat

  • newsletter

  • Slack

  • point of sale

  • causes and charity

  • trade shows

  • events

  • print media

  • coupons

  • magazine

  • newspaper

  • mass media

  • radio

  • Skype

  • Snapchat

  • text SMS

  • display advertisement

  • movies

  • Netflix

  • review sites

  • Glassdoor

  • Facebook at work

  • Whatsapp

  • Amazon

  • See 40 more
  • social media

  • website

  • Facebook

  • Twitter

  • Instagram

  • user generated content

  • blogs

  • LinkedIn

  • mobile

  • video

  • promotions

  • mobile app

  • Pinterest

  • e-mail

  • offline

  • phone calls

  • Facebook page

  • games

  • on premises

  • chat

  • newsletter

  • Slack

  • point of sale

  • causes and charity

  • trade shows

  • events

  • print media

  • coupons

  • magazine

  • newspaper

  • mass media

  • radio

  • Skype

  • Snapchat

  • text SMS

  • display advertisement

  • movies

  • Netflix

  • review sites

  • Glassdoor

  • Facebook at work

  • Whatsapp

  • Amazon

  • See 40 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting