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Compare ActionIQ vs Ascent360

Comparison Summary

This comparison report of ActionIQ vs. Ascent360 is based on a specific set of business needs and context. The comparison uses 1135 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing ActionIQ and Ascent360

ActionIQ, and Ascent360 belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

ActionIQ covers Engagement Management with Mobile, Advertisement, Lifetime Value Management with Promotions, Cross Selling, etc.

Ascent360 focuses on Campaign Management with E-Mail, Engagement Management, Communication Management with E-Mail, Loyalty Management, etc.

"There have been phenomenal increases to the customer experiences and retention because of ActionIQ. "

"Ascent360 is an important partner for Mike’s Bikes. Their staff, software and strategic thinking help us better know and communicate with our customers. " - Eric Lucan

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo ActionIQ

Focus area

Software Failure Risk

  • low

logo Ascent360

Focus area

Software Failure Risk

  • low

About

Customer Data Platform to deliver exceptional customer experiences across every touchpoint.

Data Driven Marketing Platform that result in immediate returns and lifetime advocates

Financials

Business Need

Total Processes
(we found evidences for)

44

43

Total Goals
(we found evidences for)

12

12

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



lifetime value management




communication management

sending & publishing communications


campaign management



account management


channel management



loyalty management

customise loyalty program



personalized marketing



customer case management


segmentation and targeting



community building




contact list management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase customer life time value

  • Increase sales & revenue

  • Launch new products

  • Scale best practices

  • Establish thought leadership

  • Enter new markets internationally or locally

  • Improve ROI

  • Improve efficiency

  • Improve brand engagement

  • Grow market share

  • See 9 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Build brand awareness

  • Scale best practices

  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • Increase customer life time value

  • Improve digital and social presence

  • Improve stakeholder relations

  • Improve brand engagement

  • See 9 more

Top Channels

Channels Used

  • e-mail

  • social media

  • offline

  • mobile

  • point of sale

  • promotions

  • Facebook

  • Instagram

  • omnichannel

  • website

  • on premises

  • coupons

  • phone calls

  • games

  • causes and charity

  • text SMS

  • See 13 more
  • e-mail

  • social media

  • offline

  • mobile

  • point of sale

  • promotions

  • Facebook

  • Instagram

  • omnichannel

  • website

  • on premises

  • coupons

  • phone calls

  • games

  • causes and charity

  • text SMS

  • See 13 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

low

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medium

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Business Setting