Vistar Media: Use-Cases, Insights and Reviews | 2026 Cuspera

Vistar Media's programmatic DOOH solution helped ROBINSON double booking intent in Switzerland and achieve a 350% increase in booking intent among 45–54 year-olds in Germany. The campaign used data-d...riven targeting to reach high-income audiences in urban centers across both countries. Brand awareness in Germany rose by 17%, while consideration in Switzerland increased by 46%. The creative strategy focused on premium positioning and emotive visuals to drive engagement. ROBINSON strengthened its market leadership and brand association with premium club holidays.
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ROBINSON used Vistar Media's programmatic DOOH solution to boost bookings and brand awareness in Germany and Switzerland. The campaign targeted high-income travelers with digital out-of-home ads in m...ajor cities. In Switzerland, booking intent doubled and consideration rose by 46%. In Germany, booking intent in the 45-54 age group jumped by 350%. Brand awareness also increased by 17% in Germany. The campaign proved the power of data-driven DOOH for premium travel brands.
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Vistar Media's DSP helped a mobile electronics retailer launch 30 new stores across the U.S. Forum Communications used programmatic DOOH to deliver 730,000 impressions with hyperlocal ads. The campai...gn drove a 25% increase in SEM conversions among exposed consumers. DOOH became a permanent part of the retailer's expansion strategy. Localized messaging and time-based activation boosted store visits and engagement.
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Vistar’s ad server and player software helped a leading entertainment venue boost food and beverage sales. The company used dynamic, time-based campaigns on in-venue screens to promote new and off-me...nu items. This approach led to a 3x sales increase for a featured drink and $2M in revenue from an off-menu platter. All results were directly attributed to the in-venue media powered by Vistar. The venue now has proof of revenue impact and can optimize campaigns in real time.
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Columbia Sportswear used Vistar Media's demand-side platform to run a bold DOOH campaign across Europe. The campaign targeted 25-49 year-olds in five countries, focusing on high-traffic urban and tra...nsit locations. Centralized management from France enabled over 7 million impressions and 400,000+ playouts on 2,200 digital screens. The UK market alone saw nearly 3 million impressions. The campaign proved that programmatic DOOH can scale a brand message across borders with precision.
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Vistar Media helped Nestlé Perrier promote its Fusions line with a digital out-of-home campaign. The campaign targeted millennials and Walmart shoppers in four major U.S. markets. Screens were placed... in gyms, offices, transit hubs, and more. The eight-week campaign led to a 13% lift in purchase intent, 9% increase in awareness, and 6% rise in consideration. Nestlé Perrier used data-driven targeting and programmatic buying to reach high-value audiences and measure results.
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