Vistar Media Overview

Vistar Media transforms how businesses engage with audiences through out-of-home (OOH) and digital out-of-home (DOOH) advertising. By collaborating with enterprise brands, agencies, and media owners globally, Vistar Media enables impactful storytelling in public spaces. This platform helps businesses reach consumers effectively, whether around the corner or across the globe. With Vistar Media, brands can integrate their narratives into everyday environments, capturing attention and driving engagement in a mobile-first world.

Use Cases

Customers recommend Advertisement, Business Development, Media Planning, as the business use cases that they have been most satisfied with while using Vistar Media.

Other use cases:

  • Market Research
  • Campaign Management
  • Partner Marketing
  • International Marketing
  • Trade Show Marketing
  • Collaboration
  • Engaging And Following Up
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Business Priorities

Enter New Markets Internationally Or Locally and Build Brand Awareness are the most popular business priorities that customers and associates have achieved using Vistar Media.

Other priorities:

  • Improve Digital And Social Presence
  • Improve ROI
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Vistar Media Use-Cases and Business Priorities: Customer Satisfaction Data

Vistar Media, belong to a category of solutions that help Mobile Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Vistar Media specializes in out of home advertising and DOOH. Services are provided to enterprise brands, agencies, and media owners worldwide.

Vistar Media Customer wins, Customer success stories, Case studies

The Weather Channel - Information Technology And Services - Large

Vistar Media helped The Weather Channel stand out in the crowded weather app market. The Weather Channel used a digital out-of-home (DOOH) campaign with bold visuals and strategic placements in New Y...ork City and Chicago. The campaign drove a 10% lift in awareness, a 32% lift in consideration, and a 53% lift in download intent. The Weather Channel became the most preferred weather app among competitors. The campaign used point-of-interest targeting and creative messaging to boost engagement.

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A global DOOH company - Marketing And Advertising - Large

ADvendio and Vistar Media integrated their platforms to help a global DOOH company manage digital out-of-home campaigns. The company faced fragmented workflows and manual data transfers. With the int...egration, they now plan and execute campaigns in ADvendio and use Vistar’s ad server for fulfillment. Automated data syncing and real-time insights improved inventory control and campaign performance. The company now manages operations across regions more efficiently and optimizes revenue opportunities.

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Otrivine - Health, Wellness And Fitness

Otrivine used Vistar Media's demand-side platform (DSP) for a digital out-of-home (DOOH) campaign during winter. The challenge was to stand out among many cold and flu brands and reach shoppers at th...e right time. Otrivine used symptom-based targeting, real-time weather triggers, and proximity to retail stores. The campaign led to a 23% lift in product awareness, 18% lift in consideration, 14% lift in purchase intent, and 11% lift in brand preference.

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Kamik - Retail

Vistar Media's weather trigger solution helped Kamik boost awareness and sales of rain and winter boots in Montreal and Toronto. Kamik used digital out-of-home (DOOH) ads that changed based on local ...weather, like rain, snow, or cold. The campaign reached both English and French audiences with creative ads in both languages. Kamik placed ads in places like bus shelters, subways, and near retail stores. The campaign showed how weather-triggered DOOH can connect brands to real-time consumer needs.

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PrizePicks - Sports

Vistar Media's demand-side platform (DSP) powered PrizePicks' digital out-of-home (DOOH) campaign. PrizePicks used both programmatic and direct OOH buys to reach sports fans near major venues. The ca...mpaign drove an 80% lift in consideration, 121% lift in message association, and 103% lift in brand favorability. Influencer creative and local targeting boosted engagement. The strategy helped PrizePicks stand out in the crowded daily fantasy sports market.

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Voilà - Consumer Services - Large

Vistar Media's demand-side platform helped Voilà boost brand awareness and sales in Ontario and Quebec. Voilà used weather-triggered digital out-of-home ads to reach shoppers near supermarkets. The c...ampaign delivered a 9% lift in awareness and a 34% lift in purchase intent in Ontario. In Quebec, awareness rose by 8% and purchase intent by 26%. Contextual, data-driven messaging made each ad relevant to local weather and language needs.

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Vistar Media Features

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FEATURE RATINGS AND REVIEWS
Custom Reports

4.46/5

Read Reviews (6)
Analytics

4.36/5

Read Reviews (5)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.46/5

Read Reviews (6)
Analytics

4.36/5

Read Reviews (5)

Software Failure Risk Guidance

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for Vistar Media

Top Failure Risks for Vistar Media

Vistar Media, Inc. News

Product

Vistar Media Launches New Vistar Academy Certification: 'Accelerate: Strategic Creative in DOOH - The Manila Times

Vistar Media has introduced a new certification program, 'Accelerate: Strategic Creative in DOOH,' through its Vistar Academy. This initiative aims to enhance skills in digital out-of-home (DOOH) advertising, focusing on strategic creativity.

Partnership

Vistar Media Partners with ABCS Insights to Quantify Sales Lift from Digital Out-of-Home Campaigns - PR Newswire

Vistar Media has partnered with ABCS Insights to enhance the measurement of sales lift from digital out-of-home (DOOH) campaigns. This collaboration allows Vistar Media clients to quantify the impact of their DOOH advertising on retail and e-commerce sales. By integrating ABCS Insights' geolocation technology and sales data, the partnership aims to provide precise measurement of incremental sales lift, enhancing transparency and accountability in the DOOH space.

Partnership

Rapport , Vistar Media team with UniLED for DOOH programmatic campaign verification

Vistar Media and Rapport have partnered with UniLED to enhance digital out-of-home (DOOH) advertising campaign verification in the U.S. The collaboration aims to improve transparency and accountability through UniLED's UniLIVE platform, offering advertisers detailed performance insights and real-time optimization capabilities. This partnership seeks to build trust and efficiency in the DOOH sector by providing independent verification of ad delivery and performance.

Product

Vistar Media debuts Programmatic Guaranteed service

Vistar Media has launched Programmatic Guaranteed, a service for buying and selling out-of-home (OOH) advertising campaigns. This service allows advertisers to secure delivery and pricing on select inventory, enhancing visibility and budget commitments for media owners. It supports various programmatic transaction types and offers features like inventory reservation, automated pacing, and seamless activation to improve delivery assurance and scalability.

Vistar Media, Inc. Profile

Company Name

Vistar Media, Inc.

HQ Location

149 5th Ave, 6th Floor, New York, 10010, US

Employees

101-250

Social

Financials

SEED