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Vericast is popular in Education, Financial Services, and Retail industries and is widely used by .

Vericast Product Overview

Vericast harnesses data and artificial intelligence to enhance financial institutions' growth and performance. Utilizing insight-driven strategies and advanced technology, Vericast delivers substantial value by elevating data impact. This digital advertising platform focuses on optimizing marketing performance, offering financial entities a competitive edge in a fast-evolving market. Vericast's approach integrates continuous innovation, ensuring clients not only meet but exceed their growth targets. By aligning with industry trends, Vericast provides solutions that address contemporary challenges in financial services, positioning itself as a key player in driving measurable outcomes through data excellence.

How satisfied the customers are with Vericast use-cases

Reviews

"...Valassis Digital is an advertising and marketing intelligence company that predicts consumer behavior and builds compelling media moments for brands and retailers to spur activation...." Peer review

Vericast Customer Insights, Testimonials and Case Studies

 

Stretch Your Budget and Strengthen Compliance with Census Tract Marketing

Vericast offers Census Tract Marketing, a strategy that helps financial institutions target specific neighborhoods to meet compliance and maximize marketing ROI. By using detailed census data, Verica...st enables precise audience segmentation, ensuring campaigns reach underserved communities and align with regulatory requirements. In 2023, Vericast's programs helped clients acquire over $5 billion in new deposits and loans, demonstrating its effectiveness in driving growth and compliance.

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Midwest financial institution - Financial Services

Vericast instant issuance lets a Midwest financial institution give debit and credit cards to customers in minutes at the branch. This solution helps improve the customer experience. It also boosts c...ard activation and increases cardholder usage. The case highlights the benefits of fast card delivery for banks and credit unions.

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LA Police Federal Credit Union - Banking

LA Police Federal Credit Union wanted to get more loan business. They used Vericast’s Multi-Loan Pre-Approval solution for nine years. They ran campaigns using direct mail, email, mobile, and online ...banking. In the latest campaign, they saw an 806% ROMI and $6.2 million in funded loans. The funding rate was 77% and the cost per funded loan was $124. Most members got offers by email or direct mail, and most redemptions happened on digital devices.

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Affinity Federal Credit Union - Banking

Affinity Federal Credit Union had a high loan-to-deposit ratio and needed to grow new checking relationships and deposit balances. They worked with Vericast to use a Market Intelligence Platform and ...ran a campaign from May to November 2023. The campaign used digital display, direct mail, and shared mail to reach new and existing members. They opened 4,585 new accounts and gained $66 million in new balances. The cost per direct account opened was $185, much lower than the industry benchmark.

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LA Police Federal Credit Union - Banking

LA Police Federal Credit Union wanted to get more loan business. They used Vericast’s Multi-Loan Pre-Approval solution for nine years. They ran campaigns using direct mail, email, mobile, and online ...banking. In the latest campaign, they saw an 806% ROMI and $6.2 million in funded loans. The funding rate was 77% and the cost per funded loan was $124. Most members used digital devices to redeem offers.

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a large, regional bank - Banking

A large, regional bank wanted to find new customers. They used in-the-market consumer data and attributes to help with this. They worked with Vericast for their marketing. The bank reached a $76 cost... per acquisition. This helped them get over 1,100 new accounts. The results were strong and clear.

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The Vericast Story

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Vericast Features

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FEATURE RATINGS AND REVIEWS
AI Powered

4.03/5 ★

Read Reviews (4)
Analytics

4.31/5 ★

Read Reviews (28)
Custom Reports

4.26/5 ★

Read Reviews (34)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.03/5 ★

Read Reviews (4)
Analytics

4.31/5 ★

Read Reviews (28)
Custom Reports

4.26/5 ★

Read Reviews (34)

Software Failure Risk Guidance

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Vericast Corporation News

Awards
 

Vericast Receives 17 Accolades from 2025 Hermes Creative Awards

Vericast has been honored with 17 accolades at the 2025 Hermes Creative Awards, including five platinum and eight gold awards. These awards recognize Vericast's excellence in creative marketing for financial institutions, showcasing their commitment to delivering impactful campaigns and strategies.

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Product
 

Vericast Readies Single-Use Digital Coupons Across Retailers - Supermarket News

Vericast plans to launch single-use digital coupons for various retailers.

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Vericast Corporation Profile

Company Name

Vericast Corporation

Company Website

https://www.vericast.com/

HQ Location

19975 Victor Parkway, Livonia, Michigan 48152, US

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