Perion: Reviews, Testimonials and Expert Opinions

Visit Savannah and Miles Partnership wanted to make their ads more interactive for tourists. They worked with Perion to add an AI chatbot to their ad formats. The chatbot answered questions and gave ...personalized information to users. Over 1,700 sessions with the chatbot were recorded between July and September 2024. User engagement increased by 14%. The client said the new tool helped them connect better with their audience.
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Perion's SORT technology helped Mercedes Benz boost awareness and intent for certified pre-owned vehicles. The campaign used high-impact CTV ads and dynamic creative to show local dealer offers. SORT... targeting found new and existing customers at the right time. Results included a 58% lift in CTR versus contextual targeting and a 71% lift in IR versus third-party cookies. Mercedes Benz saw a 70% increase in brand interactions.
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Samsung used Hivestack SSP and The Trade Desk DSP for a programmatic DOOH campaign in Malaysia. They targeted consumers with dayparted, dynamic creatives on 50 digital billboards, highlighting featur...es like Samsung Wallet and Nightography. The campaign reached 2.1 million users and delivered over 3 million impressions, with ads played 43,000 times. Samsung gained insights on peak audience times and updated creatives quickly. The campaign showed the flexibility and impact of programmatic DOOH for product launches.
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Nexon wanted to grow awareness and loyalty for their new game, Building & Fighter. They used the Hivestack platform to target ads on digital billboards in Seoul and at convenience stores. Nexon split... their audience into new and existing users and used first-party data to show ads at the best times. They created 84 versions of ads using real locations and player nicknames. The campaign got over 1.6 million impressions in two weeks. Nexon learned which times and places worked best for their ads.
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Perion powered a digital out-of-home campaign for Albertsons Media Collective. The goal was to boost awareness of Primo Water among Albertsons shoppers. The campaign used smart targeting across scree...ns in transit hubs, gyms, and offices. Mid-flight optimizations focused on high-performing stores. The campaign delivered 5.5 million impressions and a 5.5% sales lift. Results exceeded benchmarks for in-store sales impact.
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