Real-World Case Studies and Customer Success Stories with TargetX

TargetX Recruitment Suite helped Worcester Polytechnic Institute unify admissions and financial aid data. The school replaced a rigid, outdated system... with a flexible CRM powered by Salesforce. Staff now access real-time dashboards and student histories in one place. This change improved service for students and families. WPI also reduced costs compared to their previous vendor.
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TargetX Recruitment Suite helped USC Palmetto College boost enrollment by about 20% for Fall 2017. Before TargetX, the team lost... prospects due to manual processes and poor data tracking. With TargetX, staff now manage student data and communications in one place. The mobile-first online application made it easier for rural and first-generation students to apply. Automated outreach and better reporting improved applicant conversion and student satisfaction.
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TargetX Portal helped University of Wisconsin–La Crosse deliver a custom online orientation for transfer students during COVID-19. The admissions team... used the portal to create a secure, personalized space with resources in multiple formats. Students could access the portal anytime, fitting their schedules. UWL tracked participation and followed up with students who had not logged in. Seventy-six percent of student-users found the portal valuable. The solution was easy to build and received positive feedback from both students and administration.
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TargetX Insights helped the University of Idaho get real-time data on enrollment metrics. The team used customizable dashboards to track... goals and share data across departments. Insights made it easy to spot and fix data issues, improving accuracy. Staff could access reports quickly, even on their phones. The solution sped up their move to being data-driven, saving years compared to their old CRM.
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TargetX CRM helped Università Cattolica del Sacro Cuore engage Gen Z prospects and unify operations across five campuses. The university used... real-time data to adjust marketing strategies and improve student recruitment. They increased their international student population more than tenfold. Targeted communications and faculty connections improved. The CRM enabled cost-effective, personalized engagement and a standard platform for all campuses.
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TargetX Recruitment CRM helped University of Houston Bauer College of Business replace a slow, manual system. The new CRM made... reporting and data sharing easy for admissions, marketing, and recruitment teams. Staff can now track student interactions and measure event and advertising impact in one place. The CRM supports the full student lifecycle, saving time and money. UH Bauer now makes more strategic decisions using real-time data and reporting.
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TargetX Recruitment Suite helped Texas Tech University reach its goal of enrolling 40,000 students by 2020. The university improved efficiency... with intuitive CRM tools and data dashboards. From 2018 to 2020, total enrollment grew by 6%. New freshmen applications rose by 18%, admissions by 11%, and enrollment by 6%. Transfer student applications increased by 10%, admissions by 11%, and enrollment by 11%. Staff could quickly upload large prospect lists and make data-driven decisions.
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TargetX Recruitment and Retention Suites helped Skagit Valley College improve student communication and increase application conversion rates. Before TargetX, SVC... struggled with low student success and uncoordinated enrollment support. The CRM centralized student data and automated outreach, making it easier for staff to track and personalize communications. Early results show more students registering after applying and strong buy-in from staff. The college expects continued gains in recruitment and retention.
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TargetX Recruitment Suite helped Simpson University boost online application completion. The university faced issues with a complex CRM, manual data... entry, and a difficult sign-in process. TargetX provided a mobile-first application, seamless SIS integration, and better analytics. Simpson aims to cut incomplete applications by half and plans to use TargetX for student retention and alumni engagement.
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TargetX CRM helped Shepherd University fix its manual admissions process. The admissions team saw a 38% increase in deposits, a... 20% rise in applications, and a 15% boost in admits. Staff now use dashboards to track applications and deposits in real time. Automated emails and smart acceptance letters cut down on phone calls. The CRM made it easier for first-generation students to apply and improved outreach.
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TargetX Recruitment Suite helped Plymouth State University centralize and automate prospect management. The admissions team cut processing time for applications... from six weeks to less than a week. Deposited freshman numbers jumped from 840 to 1,512 without hiring more staff. Staff now focus on students instead of manual tasks. The CRM made targeted communications and workflow management easy. Plymouth State improved customer service and enrollment results with TargetX.
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TargetX Recruitment Suite helped Piedmont College boost admits by 26%. Before, staff used manual processes and outdated tools. The new... CRM automated emails, SMS, and event management. Students could save and return to applications from any device. Admissions staff spent more time building relationships. The college saw faster responses and more completed applications.
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TargetX helped Longwood University boost event attendance from 90 to nearly 1,000 students. The admissions team cut application decision time... from 21 days to just 72 hours. Staff now manage all student data in one place, saving hours of manual work. The online application is easy to update, letting the team respond quickly to changes. Student applications rose from 4,867 to 6,704 after using TargetX. Longwood now delivers better service and builds stronger relationships with prospects.
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TargetX Recruitment Suite helped Keene State College speed up application review. Staff no longer need to use multiple systems or... do manual indexing. Application processing time dropped from two weeks to one day. Decision letters now take one hour instead of 4-5 hours. The college saves 15-20 hours per day by removing manual tasks. Students get decisions almost instantly, and staff can work from anywhere.
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Illinois Institute of Technology used the TargetX Online Application to improve its student application process. The school needed a mobile-first,... flexible solution for its tech-savvy applicants. TargetX delivered a clean, easy-to-use application that works well on phones and supports many programs. After launch, Illinois Tech saw a record number of applications and better staff efficiency. The platform unified communications across offices and helped recruiting teams worldwide.
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TargetX Recruitment Suite helped HERS manage rapid growth. HERS needed a CRM to support more programs, events, and research. Their... old system was hard to use and scattered data. TargetX gave them a single place for all applicant and event info. Staff can now track applicants, send automated emails, and collect payments easily. Application numbers increased after launch. The new CRM made a big difference for HERS.
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TargetX Schools App helped George Mason University boost out-of-state freshmen enrollment by 60%. The admissions team needed a better way... to engage admitted students and increase yield. The Schools App created a mobile, university-branded community for prospective students, staff, and faculty. Students using the app were four times more likely to enroll than those who did not. Staff could target and engage students more efficiently using keyword alerts. The solution broke down communication silos and improved student engagement.
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TargetX Recruitment Suite helped Freed-Hardeman University boost student applications by 31. 6% since 2015. FHU broke enrollment records for three...years in a row, reaching its highest ever in 2021. The admissions team moved from a clunky in-house system to a flexible CRM, making it easier to track and support students. Staff now handle 300–400 applications each, with faster reporting and better communication. The new system improved the student experience and helped FHU adapt during the pandemic.
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TargetX Schools App helped Embry-Riddle Aeronautical University boost first-year student enrollment by 27%. The university struggled with low yield rates... and limited outreach tools before using the app. With Schools App, counselors engaged students through mobile messaging and personalized announcements. Enrollment Intelligence allowed the team to prioritize communication based on student activity. As a result, Embry-Riddle is on track to increase tuition revenue by over $1 million this year.
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TargetX Recruitment Suite helped Delaware County Community College address a 10. 5% decline in student matriculation. The college used TargetX...to improve student communications, adding chat and text outreach. They also launched the Schools App to connect students and staff, boosting engagement. Early results show stronger relationships with students and better support for retention. DCCC expects a clear return on investment in both enrollment and student success.
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TargetX Insights helped Concordia University Texas simplify recruitment data for the whole campus. Before, the admissions team sent long, confusing... reports that few people read. With TargetX Insights, everyone now gets clear, real-time dashboards tailored to their needs. This makes it easy for faculty, coaches, and staff to track enrollment goals and take action. The tool saves time, reduces frustration, and supports a data-driven recruitment culture.
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TargetX CRM helped Concordia University Irvine solve issues with their old CRM, which lacked support and customization. The university switched... to TargetX for its reliability, Salesforce integration, and strong customer service. The new system improved student communications and made email campaigns easier. After one year, undergraduate enrollment increased by 10%. Staff praised the platform’s expandability and support resources.
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TargetX Recruitment Suite helped Columbia College replace an outdated CRM. The new system gave the college more control and customization.... Staff now use the CRM more because of its clean, intuitive interface. The mobile-first online application improved the student experience. In just ten months, the college saw a big increase in prospective students. Staff engagement with the CRM also rose sharply.
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Christian Brothers University used TargetX Recruitment Suite and Premier Services to centralize communications and manage admissions with a small budget. Before TargetX, they... had no CRM and struggled with data and outreach. The Recruitment Suite gave them tools for targeted campaigns, data dashboards, and reporting. Premier Services helped them avoid hiring new staff by providing ongoing support and training. As a result, CBU increased applications and admissions without extra hires, saving money and improving efficiency.
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TargetX Recruitment Suite helped Cabrini University automate and personalize student communications. The university replaced multiple platforms with one CRM, gaining... mobile access, dynamic reporting, and automated email campaigns. Cabrini staff now review applications remotely and track student engagement easily. With TargetX, Cabrini hit all of its enrollment goals, even in a competitive market. The team values the responsive customer support and seamless data migration.
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TargetX Recruitment Suite helped Berklee College of Music double its applications in one year. The college faced barriers with a... complex application and audition scheduling process. TargetX provided a visual, intuitive online application and seamless audition scheduling. Applicants could upload documents and request recommendations in one session. After expanding TargetX, Berklee saw twice as many applications as the previous year.
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TargetX helped Shepherd University increase student deposits by 38%. The admissions team replaced manual processes with automated workflows. Staff now... use dashboards to track applications and deposits in real time. Automated communications keep students informed and reduce phone inquiries. Applications rose by almost 20% and admits by over 15%. TargetX also improved access for first-generation students in West Virginia.
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TargetX Portal helped University of Wisconsin–La Crosse deliver a virtual transfer student orientation during COVID-19. The admissions team used the... portal to create a personalized, mobile-friendly space for transfer students. The solution was easy to build and allowed for conditional content and exclusive access. UWL tracked participation and followed up with students who did not log in. Seventy-six percent of student-users found the portal valuable. The portal received positive feedback from both students and administration.
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TargetX Recruitment Suite helped Texas Tech University reach its goal of enrolling 40,000 students by 2020. The university improved efficiency... and made faster, data-driven decisions with the new CRM. From 2018 to 2020, total enrollment grew by 6%. Freshman applications rose 18%, admissions 11%, and enrollment 6%. Transfer student applications and admissions both increased by 10% and 11%, with enrollment up 11%. TTU credits TargetX for supporting their ambitious growth and retention goals.
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TargetX helped Longwood University centralize admissions data and automate event management. The admissions team cut application decision time from 21... days to 72 hours. Event attendance jumped from 90 to nearly 1,000 students. Student applications rose from 4,867 to 6,704. Staff now build reports in minutes, not weeks. TargetX made the admissions process faster and more efficient.
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TargetX Recruitment Suite helped Delaware County Community College address a 10. 5% decline in student matriculation. The college used TargetX...to improve student communication with chat and text, and to boost engagement through the Schools App. These tools supported both enrollment and retention efforts. DCCC expects a strong return on investment in recruiting, retention, and student success. The solution connects students to staff and peers, helping them persist to graduation.
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TargetX Recruitment Suite helped HERS manage rapid growth and new programs. HERS needed a CRM to centralize data, support events,... and streamline applications. Their old system was hard to use and scattered information. With TargetX, HERS now tracks applicants, events, and communications in one place. The new system improved application numbers and made event management easy. Staff can now focus on expanding programs and building their brand.
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TargetX Insights helped the University of Idaho get real-time data on enrollment metrics. The team used customizable dashboards to track... goals and share data across departments. Insights made it easy to spot and fix data issues. Staff could access reports quickly, even on their phones. The solution sped up their move to being data-driven, saving years compared to their old CRM.
Show More..

TargetX Recruitment Suite helped Plymouth State University increase deposited freshman from 840 to 1,512. The university did not add any... new operations staff. The CRM centralized student data and automated prospect management. Processing time for admissions decisions dropped from six weeks to less than a week. Staff now focus more on students instead of manual tasks.
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TargetX Recruitment Suite helped USC Palmetto College boost enrollment by about 20% for Fall 2017. The college replaced manual Excel... tracking with a centralized CRM for student data and communications. Staff now access and update prospect info from any location, improving outreach and follow-up. The mobile-first online application made it easier for rural and first-generation students to apply. The team uses automated emails and robust reporting to nurture leads and plan better.
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TargetX CRM helped Shepherd University fix enrollment declines. The admissions team replaced manual processes with automated tools. Staff now use... dashboards to track applications and deposits. Deposits rose 38%, applications increased by 20%, and admits grew by 15%. Automated messaging and smart acceptance letters improved student engagement. The university now reaches more first-generation students in West Virginia.
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Illinois Institute of Technology used the TargetX Online Application to improve its admissions process. The school needed a mobile-first, flexible... application for tech-savvy students. TargetX provided a clean, easy-to-use platform built on Salesforce. After launch, Illinois Tech saw a record-breaking surge in applications. Staff efficiency increased, and all graduate programs now use a unified application process.
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TargetX Recruitment and Retention Suites helped Skagit Valley College improve student communication and increase application conversion rates. Before TargetX, SVC... struggled with low student success and uncoordinated outreach. The CRM centralized student data and automated personalized campaigns. Staff now track student interactions easily and support at-risk students better. Early results show more students registering after applying and strong buy-in across campus.
Show More..

TargetX Portal helped University of Wisconsin–La Crosse deliver a custom online orientation for transfer students during COVID-19. The admissions team... used the portal to create a secure, mobile-friendly space with personalized content. Students accessed resources at their own pace, and staff tracked participation for follow-up. Seventy-six percent of student-users found the portal valuable. The solution was easy to build and fit the needs of a small team.
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TargetX Insights helped Concordia University Texas simplify recruitment data for everyone on campus. Before, the admissions team struggled to deliver... clear, useful reports with a small staff. TargetX Insights gave them real-time dashboards that are easy to use and understand. Now, faculty, coaches, and staff can see the data they need without extra training. This saves time, reduces frustration, and helps more people join the recruitment process. The university can now make better, faster decisions using one source of truth.
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TargetX Schools App helped Embry-Riddle Aeronautical University boost first-year student enrollment by 27%. Before using the app, the university struggled... to meet enrollment goals with traditional outreach. The Schools App enabled personalized, mobile engagement and predictive enrollment analytics. Admissions staff used features like announcements and private messaging to connect with students. The university is now on track to increase tuition revenue by over $1 million this year.
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TargetX Recruitment Suite helped Keene State College speed up application review. Staff no longer need to use multiple systems or... do manual indexing. Application processing time dropped from two weeks to one day. Decision letters now take one hour instead of five. The college saves 15-20 hours per day by eliminating manual tasks. Students get decisions almost instantly, and staff can work from anywhere.
Show More..

TargetX Schools App helped George Mason University boost out-of-state freshmen enrollment by 60%. The admissions team needed a better way... to engage admitted students and increase yield. The Schools App created a mobile, university-branded community for incoming students and staff. Students using the app were four times more likely to enroll than those who did not. Staff used keyword alerts to target and support students more efficiently.
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TargetX Recruitment Suite helped Piedmont College boost admits by 26%. The college replaced manual admissions processes with automated email, SMS,... and event management tools. Staff now spend less time on admin and more time building relationships with prospects. Students can save and return to their applications from any device. The new CRM improved communication and made the admissions process easier for everyone.
Show More..

TargetX Recruitment Suite helped Worcester Polytechnic Institute replace a rigid, outdated system. The new CRM unified admissions and financial aid... data, making it easy for staff to access student information. WPI gained flexibility, control, and the ability to customize their processes. The solution improved the student experience and cost less than their previous vendor. Staff now feel empowered to innovate and deliver top service.
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TargetX Recruitment CRM helped University of Houston Bauer College of Business replace a slow, manual system. Staff now track student... life cycles from 6 to 36 months in one place. The CRM lets teams pull reports, measure event and ad impact, and share data easily. UH Bauer saves time and money, makes better decisions, and tracks every student touchpoint. The team values the easy-to-use features and strong support from TargetX.
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TargetX Recruitment Suite helped Freed-Hardeman University boost student applications by 31. 6% since 2015. The admissions team replaced an in-house...system with TargetX, gaining better reporting and customizable workflows. FHU broke student enrollment records for three years in a row, reaching its highest enrollment in 2021. Admissions staff now manage 300–400 applications each, improving communication and student experience. The university credits TargetX for enabling more relational conversations and supporting virtual recruitment during the pandemic.
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TargetX Recruitment Suite helped Cabrini University automate and personalize student communications. The admissions team gained mobile access, dynamic reporting, and... a streamlined application review process. Cabrini replaced multiple tools with one CRM, improving flexibility and data management. Responsive support from TargetX made migration easy. Cabrini is now on track to hit all enrollment goals, even in a competitive market.
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Christian Brothers University used TargetX Recruitment Suite and Premier Services to centralize communications and manage admissions with a small budget. Before 2014, they... lacked a CRM and struggled with manual tasks and scattered data. TargetX enabled targeted campaigns, streamlined reporting, and eliminated the need for new hires. Application and admission numbers increased, and staff could focus on building relationships. The solution was more cost-effective than hiring additional staff.
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TargetX CRM helped Università Cattolica del Sacro Cuore engage Gen Z prospects and unify operations across five campuses. The university increased... its international student population more than tenfold. Real-time data allowed the marketing team to adjust strategies and improve targeted communications. The CRM enabled more personal student interactions and cost-effective audience segmentation. The platform supports ongoing student engagement and enrollment efforts.
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TargetX CRM helped Concordia University Irvine improve student communications. The university switched from an outdated CRM that lacked support and... customization. With TargetX, they gained a stable, Salesforce-based platform with better event management and email campaign tools. The new system allowed for more reliable data, easier communication, and better support. After one year, undergraduate enrollment increased by 10%.
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TargetX Recruitment Suite helped Columbia College replace an outdated CRM. The new system gave the college more control and customization.... Staff usage increased because of the intuitive interface. The mobile-first online application improved student engagement. In just ten months, the college saw a big rise in prospective students. Staff now feel empowered to make changes and updates as needed.
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TargetX Recruitment Suite helped Berklee College of Music double its applications in one year. The college faced barriers with a... complex application and audition scheduling process. TargetX provided a visual, intuitive online application and seamless audition scheduling. Applicants could upload documents and request recommendations in one session. After expanding TargetX, Berklee saw twice as many undergraduate applications as the previous year.
Show More..

TargetX Recruitment Suite helped Simpson University boost online application completion rates. The university faced issues with a complex CRM, manual... data entry, and a difficult sign-in process. TargetX provided a mobile-first application, seamless SIS integration, and automated data handling. Staff can now focus on strategy instead of manual tasks. Simpson aims to cut incomplete applications by half using TargetX.
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