Suzy Consumer Insights Platform Overview

Suzy delivers a compelling advantage in the realm of marketing data intelligence by enabling businesses to research and learn with data-backed conviction. This enterprise market research software supports smarter insights and faster decisions, making it a valuable tool for companies looking to adapt quickly in a dynamic market landscape. Suzy is already trusted by over 400 brands, highlighting its effectiveness and reliability. A unique feature is its focus on future-proofing businesses, ensuring they stay ahead of trends and consumer needs. The platform's capability to provide actionable insights across various departments makes it versatile for diverse organizational needs. Additionally, Suzy's engagement with AI and cultural trends, as discussed in their podcast and by industry leaders, underscores its commitment to staying at the forefront of market research innovation.

Use Cases

Customers recommend Market Research, Engaging And Following Up, Content Publishing, as the business use cases that they have been most satisfied with while using Suzy Consumer Insights Platform.

Other use cases:

  • Segmentation And Targeting
  • Advertisement
  • Campaign Management
  • Product Marketing
  • Competitive Intelligence
  • Proposal & Quote Management
  • Channel Marketing
See all use cases See less use cases

Business Priorities

Launch New Products and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using Suzy Consumer Insights Platform.

Other priorities:

  • Improve Brand Engagement
  • Build Brand Awareness
  • Grow Market Share
  • Enhance Customer Relationships
See all business priorities See less business priorities

Suzy Consumer Insights Platform Use-Cases and Business Priorities: Customer Satisfaction Data

Suzy Consumer Insights Platform's features include Feedback Surveys, and Personalization. and Suzy Consumer Insights Platform support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Suzy Consumer Insights Platform analytics capabilities include Analytics, and Custom Reports.

Reviews

"I love working with the Suzy team! I am new to Suzy and as a company, we use it almost daily. The customer service (Carly) is top notch. Any question I may have is responded to right away, thoughtfully and thoroughly. It makes my job so much easier ...the the direction I receive enables me to pull data that helps us drive to critical decisions. I love working with Suzy and the team there!" - Jodie H

Suzy Consumer Insights Platform, belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Suzy offers an enterprise market research platform for fast, iterative research at reduced costs. The Suzy Research Cloud uncovers valuable business insights.

Suzy Consumer Insights Platform Customer wins, Customer success stories, Case studies

How efficiently Does Suzy Consumer Insights Platform manage your Market Research?

How does Suzy Consumer Insights Platform address your Engaging And Following Up Challenges?

What makes Suzy Consumer Insights Platform ideal for Content Publishing?

What makes Suzy Consumer Insights Platform ideal for Segmentation And Targeting?

189 buyers and buying teams have used Cuspera to assess how well Suzy Consumer Insights Platform solved their Marketing Data Intelligence needs. Cuspera uses 330 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.

CUSTOMERS TESTIMONIALS
Suzy Consumer Insights Platform testimonial

Jodie H

Manager, Insights & Analytics

Kashi
I love working with the Suzy team! I am new to Suzy and as a company, we use it almost daily. The customer service (Carly) is top notch. Any question I may have is responded to right away, thoughtfully and thoroughly. It makes my job so much easier the the direction I receive enables me to pull dat...a that helps us drive to critical decisions. I love working with Suzy and the team there!

Testimonial By Jodie H
Suzy Consumer Insights Platform testimonial

Raquel Pickert

Digital Marketing

indeed
Suzy has saved us time! We've been able to learn so much from Suzy in terms of what creative to use and copy, it's been such a great platform to help us navigate. Testimonial By Raquel Pickert
Suzy Consumer Insights Platform testimonial

Vlad K.

Strategy Manager

American Express
Love Using Suzy! Suzy has helped us gain important consumer insights for numerous projects, and has served as a crucial source of data for qualitative analyses. With Suzy, I have been able to create quick and easy surveys, and segment thousands of responses in the matter of hours. Thanks for a grea...t experience, Suzy team!

Testimonial By Vlad K.
CUSTOMERS TESTIMONIALS
Suzy Consumer Insights Platform testimonial

Jodie H

Manager, Insights & Analytics

Kashi
I love working with the Suzy team! I am new to Suzy and as a company, we use it almost daily. The customer service (Carly) is top notch. Any question I may have is responded to right away, thoughtfully and thoroughly. It makes my job so much easier the the direction I receive enables me to pull dat...a that helps us drive to critical decisions. I love working with Suzy and the team there!

Testimonial By Jodie H
Suzy Consumer Insights Platform testimonial

Raquel Pickert

Digital Marketing

indeed
Suzy has saved us time! We've been able to learn so much from Suzy in terms of what creative to use and copy, it's been such a great platform to help us navigate. Testimonial By Raquel Pickert
Suzy Consumer Insights Platform testimonial

Vlad K.

Strategy Manager

American Express
Love Using Suzy! Suzy has helped us gain important consumer insights for numerous projects, and has served as a crucial source of data for qualitative analyses. With Suzy, I have been able to create quick and easy surveys, and segment thousands of responses in the matter of hours. Thanks for a grea...t experience, Suzy team!

Testimonial By Vlad K.

ChargePoint - Automotive

Suzy helped ChargePoint understand what electric vehicle drivers want. ChargePoint used Suzy to run an attitudes and usage survey with real EV drivers. The survey showed drivers care most about charg...er status, upfront costs, and personal perks. ChargePoint changed their product roadmap based on these insights. They saw more session starts, more repeat charging, and found new ways to make money.

Read on →

Zip - Financial Services

Suzy helped Zip improve financial transparency. Zip used Suzy’s research tools to learn about consumer attitudes and barriers. The insights showed why people avoid financial conversations. Zip used t...hese findings to build trust and help people manage money better. The case shows how data-driven research can help financial brands connect with customers.

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Zevia - Food & Beverages

Suzy helped Zevia use real-time consumer insights to improve its flavor innovation. Zevia used Suzy’s research tools to test new flavors and understand changing taste preferences. The data helped Zev...ia pick flavors that engage customers and support brand growth. Real-time feedback let Zevia align products with what shoppers want. Data-driven decisions helped Zevia stay competitive in the better-for-you beverage market.

Read on →

Walmart - Retail

Suzy helped Walmart use real-time consumer insights to create Walmart Realm, a new virtual shopping experience. Walmart used Suzy’s platform for iterative testing and feedback. This let them refine t...heir digital shopping approach and improve shopper engagement. The result was a successful launch of an immersive commerce experience. Walmart put the consumer at the center of their innovation process.

Read on →

Genexa - Consumer Goods

Genexa used Suzy’s research platform to improve its marketing. The company wanted to connect better with consumers. Suzy’s tools helped Genexa understand shopper behavior and refine its messaging. Ge...nexa used real-time insights to adjust product positioning. This led to stronger engagement and higher sales.

Read on →

Introducing The Suzy Research Cloud

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Peers used Suzy Consumer Insights Platform for market research and engaging and following up

Suzy Consumer Insights Platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.00/5 ★

Read Reviews (1)
Analytics

4.83/5 ★

Read Reviews (104)
Custom Reports

3.78/5 ★

Read Reviews (33)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.00/5 ★

Read Reviews (1)
Analytics

4.83/5 ★

Read Reviews (104)
Custom Reports

3.78/5 ★

Read Reviews (33)

Software Failure Risk Guidance

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for Suzy Consumer Insights Platform

Overall Risk Meter

Low Medium High

Top Failure Risks for Suzy Consumer Insights Platform

Suzy News

Product

Daily Research News Online no. 37907 - Suzy Launches Conversational AI Survey Solution

Suzy launched Suzy Speaks, a voice-driven AI survey solution for capturing qualitative insights at scale, and unveiled a new brand identity and website.

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Product

Suzy Unveils Suzy Speaks: A New Era In Conversational Research - Bluefield Daily Telegraph

Suzy has launched Suzy Speaks, a new tool for conversational research.

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Product

Suzy Unveils Suzy Speaks: A New Era In Conversational Research - Yahoo Finance

Suzy has launched "Suzy Speaks," marking a new phase in conversational research.

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Suzy Profile

Company Name

Suzy

Company Website

https://suzy.com/

HQ Location

New York, NY

Employees

51-100

Social

Facebook Linkedin Twitter

Financials

SERIES C