Sumo Overview

This is a summary of the comprehensive capabilities and benefits of Sumo based on over 1562 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Sumo, Paperform, OptiMonk, OptinMonster, Sleeknote, etc., all belong to a category of solutions that help Other Demand Generation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Sumo is right for your needs? Our Cuspera AI engine can evaluate how Sumo fits your specific business needs, industry, and context. Get your personalized assessment report today.

Sumo supports business activities such as:

  • Social Media Management
  • Content Management
  • Engagement Management
  • Communication Management
  • Generation Of New Leads

Sumo can help you with many business goals, such as Acquire Customers, Increase Sales & Revenue, Improve ROI, Enhance Customer Relationships, Improve Efficiency, etc. It can help manage these activities if you use Social Media E-Mail Website etc. for these needs. As a solution, Sumo's capabilities include Widgets, Alerts: Popups & Notifications, Capture Email, etc.

Sumo Marketing and Advertising Vertical is its biggest customer base.

Reviews

"Quick update after two months using Sumo - it has helped me generate $20k+ in sales already and it's only been live for a few weeks! That's almost $500 A DAY extra! " - Lewis Love

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well Sumo solved their Other Demand Generation needs. Cuspera uses 1562 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Other Demand Generation needs.

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities peers achieved using Sumo.

Other priorities:

  • Improve ROI
  • Enhance Customer Relationships
  • Improve Efficiency
  • Launch New Products
  • Grow Market Share
  • Scale Best Practices
  • Increase Average Basket Value
  • Establish Thought Leadership
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Improve Digital And Social Presence
  • Increase Customer Life Time Value
See all business priorities See less business priorities

Use Cases

Peers recommend Social Media Management , Content Management , Engagement Management , as the business use cases that they have been most satisfied while using Sumo.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Social Media Management with Social Media, E-Mail and Website

4.88/5 ★

Read Reviews (160)

"...I recommend using an add-on like Sumo to make image sharing via social media super easy for your readers...." Blog Audit Challenge: Graphics
scheduling post to social media

4.90/5 ★

Read Reviews (122)

"...I love that this makes social media sharing so easy and has a variety of styling options...."
social media analytics

4.30/5 ★

Read Reviews (15)

"...Sumo offers 12 tools under three broad categories: email, social sharing and analytics...."
monitoring social media

4.81/5 ★

Read Reviews (12)

"...Sumo provides a great range of tools to track your social counts on your blog posts, better understand user behavior and turn them into customers and traffic...."
engaging on social media

4.61/5 ★

Read Reviews (6)

"...WP Social sharing plugin adds nice, responsive social share buttons for Facebook, Twitter, Pinterest, Linkedin, Xing, and more to your WordPress pages...."
managing social media account

3.78/5 ★

Read Reviews (1)

"...Adding share buttons to your blog posts or lead pages allows your readers to share your content themselves or on their social accounts...."
Content Management with Social Media, Website and Promotions

4.87/5 ★

Read Reviews (50)

"...One of Sumo s core features is the floating sidebar that enables users to share your content wherever they are on your website...." The Beginner s Web Design Checklist for Maximum Conversions
content sharing

4.93/5 ★

Read Reviews (27)

"...Adding share buttons to your blog posts or lead pages allows your readers to share your content themselves or on their social accounts...."
content publishing

4.59/5 ★

Read Reviews (6)

"...Promote your content on FacebookNow, let s enter the paid territory...."
content curation

3.96/5 ★

Read Reviews (3)

"...Next thing to do is to be consistent with creating new content for your now long-term readers...."
searching for content

3.59/5 ★

Read Reviews (1)

"...Analyse your site, e-newsletter and social media statistics regularly to see which content is driving the most traffic to your site, and adjust / refine your content strategy based on this information...."
Engagement Management with Website and Social Media

4.91/5 ★

Read Reviews (46)

"...Tip overview: Email Lists are very important if you want to keep your followers engaged...." Blog Growth Tips
engaging and following up

4.88/5 ★

Read Reviews (37)

"...Free to use, easy to set well-designed, discrete pop-ups, sharing features engaging content shares on social. ...."
PEER EXPERIENCES
Social Media Management with Social Media, E-Mail and Website

4.88/5 ★

Read Reviews (160)

"...I recommend using an add-on like Sumo to make image sharing via social media super easy for your readers...." Blog Audit Challenge: Graphics
scheduling post to social media

4.88/5 ★

Read Reviews (122)

social media analytics

4.88/5 ★

Read Reviews (15)

monitoring social media

4.88/5 ★

Read Reviews (12)

engaging on social media

4.88/5 ★

Read Reviews (6)

managing social media account

4.88/5 ★

Read Reviews (1)

Content Management with Social Media, Website and Promotions

4.87/5 ★

Read Reviews (50)

"...One of Sumo s core features is the floating sidebar that enables users to share your content wherever they are on your website...." The Beginner s Web Design Checklist for Maximum Conversions
content sharing

4.87/5 ★

Read Reviews (27)

content publishing

4.87/5 ★

Read Reviews (6)

content curation

4.87/5 ★

Read Reviews (3)

searching for content

4.87/5 ★

Read Reviews (1)

Engagement Management with Website and Social Media

4.91/5 ★

Read Reviews (46)

"...Tip overview: Email Lists are very important if you want to keep your followers engaged...." Blog Growth Tips
engaging and following up

4.91/5 ★

Read Reviews (37)

32+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1562 insights from peers and experts to help you assess how these Sumo use cases fit your Other Demand Generation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Lewis Love

Ecommerce Manager

Love Aroma

Quick update after two months using Sumo - it has helped me generate $20k+ in sales already and it's only been live for a few weeks! That's almost $500 A DAY extra! Testimonial By Lewis Love

Antonio Botello

Head of Ecommerce

Loly in the Sky

Sumo is a great platform. ROIs are transparent AF, and it provides great flexibility for advanced campaign strategies. Testimonial By Antonio Botello

Jen Jadda

Founder

JJ Caprices

I am actually mad at myself for not buying this sooner. My email signups are now around 8% (it used to be 1.3%) and people have bought after signing up! Testimonial By Jen Jadda
CUSTOMERS TESTIMONIALS

Lewis Love

Ecommerce Manager

Love Aroma

Quick update after two months using Sumo - it has helped me generate $20k+ in sales already and it's only been live for a few weeks! That's almost $500 A DAY extra! Testimonial By Lewis Love

Antonio Botello

Head of Ecommerce

Loly in the Sky

Sumo is a great platform. ROIs are transparent AF, and it provides great flexibility for advanced campaign strategies. Testimonial By Antonio Botello

Jen Jadda

Founder

JJ Caprices

I am actually mad at myself for not buying this sooner. My email signups are now around 8% (it used to be 1.3%) and people have bought after signing up! Testimonial By Jen Jadda

Frequently Asked Questions(FAQ)

for Sumo

What is Sumo?

Sumo is a suite of marketing tools to grow email lists, get more traffic and increase conversion rate as well as increase the amount of daily email signups.

What is Sumo used for?

Sumo is a Other Demand Generation Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Social Media Management, Content Management and Engagement Management .

What are the top features of Sumo?

Widgets, Alerts: popups & Notifications and Capture email are some of the top features of Sumo.

Who uses Sumo?

Sumo is used by Marketing And Advertising, Computer Software and Retail among other industries.

What are Sumo alternatives?

Paperform, OptiMonk, OptinMonster and Sleeknote are popular alternatives for Sumo.

Popular Business Setting

for Sumo

Top Industries

  • Marketing and Advertising
  • Computer Software
  • Retail

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peers used Sumo to Acquire customers and Increase sales & revenue

Peer and Expert Opinion on Features

for Sumo

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Widgets

3.37/5 ★

Read Reviews (106)
Alerts: popups & Notifications

2.77/5 ★

Read Reviews (103)
Capture email

4.67/5 ★

Read Reviews (51)
Gamification

4.92/5 ★

Read Reviews (24)
SEO

4.20/5 ★

Read Reviews (20)
FEATURES RATINGS AND REVIEWS
Widgets

3.37/5 ★

Read Reviews (106)
Alerts: popups & Notifications

2.77/5 ★

Read Reviews (103)
Capture email

4.67/5 ★

Read Reviews (51)
Gamification

4.92/5 ★

Read Reviews (24)
SEO

4.20/5 ★

Read Reviews (20)

IT and Other Capabilities

for Sumo

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.24/5 ★

Read Reviews (53)
Data Import

4.00/5 ★

Read Reviews (58)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.24/5 ★

Read Reviews (53)
Data Import

4.00/5 ★

Read Reviews (58)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.67/5 ★

Read Reviews (23)
Phone Support

3.86/5 ★

Read Reviews (5)
Chat Support

3.48/5 ★

Read Reviews (11)
24/7 Support

3.25/5 ★

Read Reviews (49)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.67/5 ★

Read Reviews (23)
Phone Support

3.86/5 ★

Read Reviews (5)
Chat Support

3.48/5 ★

Read Reviews (11)
24/7 Support

3.25/5 ★

Read Reviews (49)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Analytics

4.73/5 ★

Read Reviews (88)
Custom Reports

4.07/5 ★

Read Reviews (222)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Analytics

4.73/5 ★

Read Reviews (88)
Custom Reports

4.07/5 ★

Read Reviews (222)

Software Failure Risk Guidance

?

for Sumo

Overall Risk Meter

Low Medium High

Top Failure Risks for Sumo

Vendor Profile Details

Company Name

Sumo

Company Website

https://sumo.com/

HQ Location

Employees

101-250

Financials

PRIVATE