Latest Product Updates and Feature Enhancements on Sovrn
Sovrn Launches Commerce Bid Check API
Sovrn has launched the Commerce Bid Check API, offering real-time bid values for affiliate links. This API allows publishers and commerce partners to optimize click monetization by providing live mar...ket-priced bids. It enhances transparency and decision-making for partners, including publishers and shopping platforms, by enabling them to route traffic to the most profitable opportunities.
Sovrn Launches Commerce Bid Check, an API That Returns a Real-Time Bid Value for Every Affiliate Link
Sovrn has launched Commerce Bid Check, an API providing real-time bid values for affiliate links, enhancing monetization for publishers and commerce partners. This API replaces outdated EPC data, off...ering live market-priced bids for each click, allowing partners to optimize revenue paths dynamically. The launch is part of Sovrn Commerce, supporting customizable bid floors and various payout models.
Sovrn Launches Commerce Bid Check, an API That Returns a Real-Time Bid ...
Sovrn has launched Commerce Bid Check, a new API that provides real-time bid evaluations for affiliate clicks. This tool replaces outdated EPC data with live click values, allowing publishers and com...merce partners to optimize monetization strategies before traffic is routed. The API supports customizable bid floors and various payout models, enhancing revenue opportunities for users.
Mula Selects Sovrn to Deliver Turnkey Affiliate Monetization to ...
Sovrn has partnered with Mula to integrate its affiliate monetization tools into Mula's intelligent monetization platform. This collaboration allows publishers on Mula's platform to access Sovrn's co...mmerce infrastructure, enhancing revenue opportunities without needing separate affiliate solutions. The integration aims to provide publishers with greater control, transparency, and performance, aligning with industry trends of diversifying commerce strategies.
Sovrn Partners With Dappier to Unlock Conversational Ai Advertising for ...
Sovrn and Dappier have formed a partnership to enhance AI advertising for publishers and marketers. This collaboration allows publishers to monetize AI interactions through Sovrn-powered ads embedded... in AI copilots, offering real-time content syndication and conversational ad placements. The partnership aims to provide a solution to the disruption caused by AI in traditional ad models by enabling branded AI experiences and unlocking new ad inventory.
Sovrn has appointed Adam Soroca, a veteran adtech executive, to its Board of Directors. Soroca brings extensive experience in programmatic advertising and product strategy, having previously served a...s Chief Product Officer at Magnite. His expertise will support Sovrn's growth and product roadmap in the data-driven advertising ecosystem.
Sovrn appointed Adam Soroca to its Board of Directors. Soroca, a veteran in adtech, brings extensive experience in programmatic advertising and product strategy. His expertise is expected to enhance ...Sovrn's product roadmap and growth opportunities.
