Simpleview CMS: Use-Cases, Insights and Reviews | 2026 Cuspera

Simpleview redesigned VisitLasVegas.com for the Las Vegas Convention and Visitors Authority. The new site saw sessions rise by 151% and paid search jump by 488%. Organic social traffic increased by 2...15%. The redesign focused on mobile-first optimization, modern navigation, and integrating social media assets. The site now offers curated content and improved user experience, helping more visitors plan trips to Las Vegas.
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Simpleview redesigned the Visit Austin website to highlight the city's live music and cultural scene. The new site features a clean design, improved navigation, and mobile-first layout. Full-width vi...deos and user-generated content help tell Austin's story. Since launch, the site won a Silver Award at the 2019 HSMAI Adrian Awards. The redesign aims to boost engagement with easier access to editorial content and interactive features.
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Simpleview helped Visit Atlantic City rebrand with the "Live to Meet" campaign. The project aimed to change negative perceptions and attract more meetings and events. Research included 17 focus group...s and 1,000 surveys. The new branding led to a 60% increase in meeting planners likely to choose Atlantic City. Planners found the city more welcoming and visually appealing. The campaign boosted community pride and positioned Atlantic City as a top meetings destination.
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Simpleview redesigned Visit Anchorage's website, merging three sites into one responsive platform. The new site uses CRM data to deliver personalized content based on user interests and location. Int...egration of Simpleview CMS and CRM streamlined data sharing and reduced maintenance costs. Staff reported greater efficiency and less need for support. The site now drives more traffic to members and increases collateral requests.
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Simpleview helped the San Mateo County/Silicon Valley CVB rebrand as The San Francisco Peninsula. The challenge was to create a unique identity distinct from San Francisco. Simpleview used market res...earch, stakeholder interviews, and creative design to develop a new name, tagline, and visual identity. The new brand highlights the region's natural beauty, innovation, and wellness focus. The project gave the destination a clear, memorable identity for tourism marketing.
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Simpleview helped Visit Napa Valley boost organic search traffic by 24 percent year over year. The team used SEO best practices, keyword research, and content optimization to improve rankings. They u...pdated metadata, H1 tags, and on-page content for better visibility. Monthly reports and ongoing keyword research guided new content and repurposed older pages. The Hotels page saw a 20 percent increase in traffic, and new pages attracted tens of thousands of organic sessions.
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