SAS® ENTERPRISE GUIDE®: Use-Cases, Insights and Reviews | 2025 Cuspera

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Access the power of SAS® from a point-and-click Windows interface

SAS® ENTERPRISE GUIDE® Overview

SAS Enterprise Guide empowers users with a user-friendly, point-and-click Windows interface. Data analysis and result publication are streamlined using powerful SAS software.

Use Cases

Customers recommend Social Media Analytics, Forecasting, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using SAS® ENTERPRISE GUIDE®.

Other use cases:

Competitive Intelligence
Playbook Creation
Training & Onboarding
Lead Analytics
Generation Of New Leads
Collaboration

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Business Priorities

Enhance Customer Relationships and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using SAS® ENTERPRISE GUIDE®.

Other priorities:

Acquire Customers
Scale Best Practices
Improve Visibility

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SAS® ENTERPRISE GUIDE® Use-Cases and Business Priorities: Customer Satisfaction Data

SAS® ENTERPRISE GUIDE® works with different mediums / channels such as Website.

SAS® ENTERPRISE GUIDE®'s features include Dashboard. and SAS® ENTERPRISE GUIDE® support capabilities include 24/7 Support, Email Support, Phone Support, etc. also SAS® ENTERPRISE GUIDE® analytics capabilities include Analytics, and Custom Reports.

Reviews

"...It is a good software for data analytics and reporting but it is not a good fit for creating interactive reports...." Peer review by Chirag A, Talend Development Lead, Information Technology and Services

Popular Business Setting

for SAS® ENTERPRISE GUIDE®

Top Industries

Financial Services
Information Technology and Services
Management Consulting

Popular in

Large Enterprise
Mid Market
Small Business

SAS® ENTERPRISE GUIDE® is popular in Financial Services, Information Technology And Services, and Management Consulting and is widely used by Large Enterprise, Mid Market, and Small Business.

Comprehensive Insights on SAS® ENTERPRISE GUIDE® Use Cases

What solutions does SAS® ENTERPRISE GUIDE® provide for Forecasting?

How can SAS® ENTERPRISE GUIDE® optimize your Sending & Publishing Communications Workflow?

10 buyers and buying teams have used Cuspera to assess how well SAS® ENTERPRISE GUIDE® solved their business needs. Cuspera uses 378 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Case Studies

Hospitality

CASE STUDY Norwegian Cruise Line Holdings

SAS Event Stream Processing on SAS Viya and SAS Visual Machine Learning helped Norwegian Cruise Line Holdings personalize passenger experiences in real time. The company used SAS to create targeted m...essaging campaigns for better customer engagement. Norwegian Cruise Line Holdings saw a 280% increase in campaign engagement. The solution was deployed with SAS Managed Cloud Services. This improved communication and guest satisfaction on their ships.

Banking

CASE STUDY Intesa Sanpaolo

SAS analytics helped Intesa Sanpaolo build a data-driven culture. The bank used SAS to give teams faster access to insights. This improved decision making and boosted efficiency. Intesa Sanpaolo is o...ne of the top banking groups in Europe. The solution helped them manage data across many markets. Leaders at the bank say analytics increased trust, performance, and productivity.

Restaurants

CASE STUDY Boddie-Noell Enterprises

SAS Viya helps Boddie-Noell Enterprises, the largest Hardee’s franchise operator in the US, improve fast food service. They use SAS Visual Forecasting, Visual Analytics, and Intelligent Decisioning t...o make data-driven decisions. This boosts productivity, efficiency, and customer satisfaction. Orders are taken faster and food is served quickly and accurately. Boddie-Noell relies on AI and analytics to keep lines moving and quality high.

Banking

CASE STUDY Vanquis Bank

Vanquis Bank uses SAS Viya on Microsoft Azure to reduce risk and cloud costs. They improve analytics efficiency and performance. The bank centralizes workload balancing with SAS Grid Manager. This he...lps reduce IT infrastructure costs. Business users are exploring SAS Viya for better accuracy and reliability.

Insurance

CASE STUDY Caser Seguros

SAS Customer Analytics helped Caser Seguros, a large insurance company, win in a tough price war. The company used SAS to analyze market trends and competitor pricing. This let them react quickly and... keep more customers. The predictive tools helped them prepare for churn and launch retention programs fast. Caser Seguros needed a flexible solution for many sales channels, and SAS delivered.

Manufacturing

CASE STUDY wienerberger

SAS Viya and SAS Visual Analytics on Microsoft Azure help wienerberger cut energy use and waste. wienerberger, the world’s largest brick maker, wants to lead in sustainable manufacturing. The company... uses AI and analytics to track and improve factory operations. Their goal is to become climate-neutral by 2050. SAS gives them insights to support these green targets.

Peers used SAS® ENTERPRISE GUIDE® for social media analytics and forecasting

SAS® ENTERPRISE GUIDE® Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
AI Powered	3.08/5 ★ Read Reviews (3)
Analytics	4.86/5 ★ Read Reviews (79)
Custom Reports	4.59/5 ★ Read Reviews (95)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	3.08/5 ★ Read Reviews (3)
Analytics	4.86/5 ★ Read Reviews (79)
Custom Reports	4.59/5 ★ Read Reviews (95)

Software Failure Risk Guidance

for SAS® ENTERPRISE GUIDE®

Overall Risk Meter

Low Medium High

Top Failure Risks for SAS® ENTERPRISE GUIDE®

SAS Institute Inc. News

Awards 01/09/2025

Datos Insights: SAS sets bar for vendor stability and product features in fraud and AML case ...

SAS has been recognized as a Market Leader in the Datos Matrix report for its fraud and AML case management solutions. The report highlights SAS's AI/ML-powered risk scoring, vendor stability, and top product features, including SAS Viya, SAS Fraud Decisioning, and SAS Anti-Money Laundering. These solutions enhance fraud detection, investigation, and compliance, offering financial institutions improved efficiency and accuracy in managing financial crimes.

Customer 21/08/2025

Learn AI skills through the SAS Hackathon | WebWire

L'Oral partnered with Appier to enhance SkinCeuticals' e-commerce platform using Appier's Ad Cloud and Personalization Cloud. This collaboration led to a 152% increase in ROAS, a 400% rise in CVR among hesitant users, and a 48% boost in on-site revenue. Appier's AI-driven solutions enabled strategic customer engagement and optimized marketing performance.

Product 27/07/2025

SAS Using Digital Twins to Transform Manufacturing

SAS is transforming manufacturing with enhanced digital twin capabilities, combining its AI and analytics with Unreal Engine from Epic Games. Georgia-Pacific is piloting these digital twins to optimize operations at its Savannah River Mill. The initiative aims to improve productivity, safety, and efficiency, with potential applications in healthcare and urban planning.

Product 16/07/2025

SAS debuts new, custom AI models to bust business bottlenecks

SAS has introduced new AI models designed to tackle specific business challenges, such as entity resolution and supply chain optimization. These models, part of SAS's $1 billion investment in AI, are pre-trained or customizable, integrating easily with existing systems. They aim to enhance productivity and ROI while adhering to ethical standards. Future releases will include models for fraud detection and healthcare payment integrity.

SAS Institute Inc. Profile

Company Name

SAS Institute Inc.

Company Website

//sas.com/en_us/home.html

HQ Location

100 SAS Campus Drive, Cary, NC 27513, US

Employees

10001+

Social

Financials

PRIVATE