Business Intelligence & Analytics: Use Cases, Capabilities & Competitors

Silknet, a Georgian telecom operator, has adopted SAS Customer Intelligence 360 to enhance its personalized marketing efforts. The solution enables Silknet to analyze customer behavior, transaction d...ata, and demographics in real time, supporting customer segmentation and tailored promotional offers.
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Scandinavian Airlines (SAS) has partnered with Plan3 to enhance its passenger care capabilities during disruptions. This three-year collaboration aims to improve SAS's operational resilience and pass...enger recovery processes by integrating Plan3's technology, allowing SAS to manage disruptions more effectively and maintain its reputation for passenger care.
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Silknet, a leading telecommunications provider in Georgia, leverages SAS Customer Intelligence 360 to enhance customer engagement through personalized marketing. By analyzing customer data, Silknet i...mproved promotional effectiveness and activation rates for data packages, strengthening its market position. The collaboration includes innovative customer segmentation and targeted SMS campaigns, boosting operational efficiency and customer loyalty.
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Alliant used SAS Analytics to move from an on-site setup to a flexible cloud environment. Stratacent designed the cloud infrastructure for Alliant. Alliant ran 1,400 analytical models and saw a 150% ...improvement. The move brought faster operations and better customer experience. SAS made advanced analytics accessible for Alliant as an SMB.
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SAS helped British Rowing transform its membership analytics. Reports that once took days now take minutes. The new system uses SAS Visual Analytics and Data Management Studio. British Rowing can now... track membership trends and demographics daily. This data-driven approach supports targeted communications and commercial decisions. Membership insights help grow grassroots participation and improve engagement.
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SAS Fraud Management helped HSBC lower fraud across tens of millions of debit and credit card accounts. HSBC used SAS to protect 100% of credit card transactions in real time in the US, Europe, and A...sia. The bank saw strong detection rates and fewer false positives, meeting aggressive anti-fraud goals. HSBC values the stability, speed, and adaptability of SAS for global fraud management. The solution supports ongoing updates to fight evolving fraud threats.
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