Rollick Overview

Rollick caters to OEMs and dealers in the outdoor vehicle and marine sectors, focusing on enhancing customer experiences through technology. The platform streamlines the shopping journey, making it more accessible and efficient for both buyers and sellers. A key feature is its ability to connect over 150 OEMs with thousands of dealers, fostering a robust network that simplifies the purchasing process. Rollick's consistent recognition on the Inc. 5000 list highlights its impact and reliability in the marketing automation space. This platform is ideal for teams seeking to improve customer engagement and streamline sales processes in the outdoor vehicle and marine industries.

Use Cases

Customers recommend Lead Management, Lead Nurturing, Engaging And Following Up, as the business use cases that they have been most satisfied with while using Rollick.

Other use cases:

  • Proposal & Quote Management
  • Measuring Customer Satisfaction
  • Generation Of New Leads
  • Social Media Analytics
  • Digital Marketing
  • Capturing Leads
  • Lead Tracking
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Business Priorities

Enter New Markets Internationally Or Locally and Grow Market Share are the most popular business priorities that customers and associates have achieved using Rollick.

Other priorities:

  • Increase Sales & Revenue
  • Acquire Customers
  • Build Brand Awareness
  • Improve Digital And Social Presence
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Rollick Use-Cases and Business Priorities: Customer Satisfaction Data

Rollick works with different mediums / channels such as Website. E-Mail. Social Media etc.

Rollick's features include Landing Page. and Rollick support capabilities include 24/7 Support, Email Support, Chat Support, etc. also Rollick analytics capabilities include Analytics, and Custom Reports.

Reviews

"...OEMs utilize Aimbase as their go-to solution to manage and track the entire customer journey from pre-purchase through re-purchase, measure dealer sales and quoting performance and implement customer satisfaction programs...." Peer review

Rollick, belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Aimbase integrates enterprise lead management, marketing automation, and customer lifecycle management into one platform. It is unique to the recreation and industrial equipment industries.

Rollick Customer wins, Customer success stories, Case studies

What benefits does Rollick offer for Lead Management?

How can Rollick enhance your Engaging And Following Up process?

How efficiently Does Rollick manage your Proposal & Quote Management?

Why is Rollick the best choice for Measuring Customer Satisfaction?

11 buyers and buying teams have used Cuspera to assess how well Rollick solved their Marketing Automation needs. Cuspera uses 135 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Southside Harley Davidson - Automotive

Rollick’s Digital Retailing, GoRollick, Lead Nurture, and Lightspeed Lens/Score helped Southside Harley Davidson boost lead generation and sales conversion. The dealership generated over 350 leads, w...ith 30% from GoRollick and 70% from Digital Retailing. Pre-qualification leads had a 13.5% close rate. The overall sales conversion rate reached 10%. Success led to expanding Rollick’s solutions to a new location, Hampton Roads Harley Davidson. Dave Charette praised Rollick for improving lead quality, sales, and customer engagement.

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One RV OEM - Manufacturing

Rollick Dealer Inventory and RollickEngage tools helped one RV OEM boost sales. The OEM added real-time dealer inventory and digital retailing features to its website. Shoppers could find available u...nits, request quotes, and apply for financing online. Leads from these tools closed at a 10.39% rate, 3.1 times higher than other website leads. The OEM saw more sales and better customer engagement with Rollick's solutions.

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Global ski/wake boat manufacturer - Marine

Rollick used the Aimbase Lead Management and Marketing Automation platform to help a global ski/wake boat manufacturer. The company had trouble finding good leads, managing them, and keeping customer...s engaged. Rollick improved the database, ran digital media campaigns, and set up a lead nurture email program. Live factory reps contacted leads and Aimbase CX collected post-purchase feedback. The manufacturer saw a 450% increase in leads over five years, an 8.3% higher close rate, and 29% of concierge-connected prospects bought a boat.

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Global powersports manufacturer

Rollick used the Aimbase Lead Management solution to help a global powersports manufacturer fix slow and inefficient lead management. Rollick analyzed lead capture, trained over 500 dealers, and set ...up a call center for fast follow-up. The new system cut dealer lead response time from 8.5 hours to under 3 hours. Dealers quoted 90% of leads. Sales rate went up by 20%. The manufacturer saw better lead management and more sales.

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A leading RV manufacturer - Manufacturing

USAA Perks RV Savings Program helped a leading RV manufacturer reach new buyers. Rollick, Inc. partnered with USAA to offer exclusive RV discounts to USAA members. The program generated nearly 1,000 ...leads in 6 months, with 95% being new leads. The conversion rate was 14.8%, three times higher than other sources. Sales incrementality reached 98%, showing strong growth for the manufacturer.

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lightning

Peers used Rollick for lead management and lead nurturing

Rollick Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.48/5 ★

Read Reviews (11)
Custom Reports

4.38/5 ★

Read Reviews (15)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.48/5 ★

Read Reviews (11)
Custom Reports

4.38/5 ★

Read Reviews (15)

Software Failure Risk Guidance

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for Rollick

Top Failure Risks for Rollick

Rollick, Inc. News

Product

Rollick Expands Reach into New Industry Segments

Rollick is expanding its reach into new industry segments, including trailer, industrial equipment, and spa, by securing agreements with OEMs like Novae and MAXX-D Trailers. The company is enhancing its Aimbase platform to cater to these segments, offering improved lead management and CRM integrations. This expansion aims to boost Rollick's growth trajectory as it enters 2026.

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Partnership

Dealer Spike and Rollick Partner to Expand Digital Retailing Options for Dealers - PR Newswire

Dealer Spike and Rollick have formed a partnership to enhance digital retailing for dealers in the powersports, marine, and heavy equipment industries. RollickEngage is now a Certified Partner, allowing dealers to streamline lead generation through integrated scripts that ensure data protection and compliance. This collaboration aims to improve customer experience and operational efficiency for dealerships.

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Product

Rollick Unveils Significant Enhancements to RollickNurture - Motorcycle & Powersports News

Rollick announced major upgrades to its RollickNurture platform, enhancing customer engagement and lead management for powersports dealers. The new features aim to streamline communications, improve sales follow-up, and drive higher conversion rates in the motorcycle and powersports industry.

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Partnership

Rollick and Aqua Finance Announce Collaboration to Enhance Digital Retailing in Outdoor Recreation Industry

Rollick and Aqua Finance formed a partnership to integrate Aquas financing prequalification into the RollickEngage digital retail platform. This collaboration targets RV, powersports, and marine dealers, enabling consumers to start financing online and streamlining the digital retail process. Rollick reports that digital prequalification boosts close rates by up to 3.1 times compared to standard leads.

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Rollick, Inc. Profile

Company Name

Rollick, Inc.

Company Website

https://rollick.io/

HQ Location

Austin, Texas

Employees

51-200

Social

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Financials

SERIES A