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Rapt Product Overview

Rapt Media transforms video content into interactive experiences, allowing businesses to engage audiences through navigable, user-controlled video. This technology enhances viewer engagement, leading to improved ROI by fostering deeper connections with content. Companies can create response-provoking videos that capture attention and drive action, making it a powerful tool in the digital marketing arsenal. An intriguing detail is Rapt Media's acquisition by Kaltura, signaling a commitment to advancing next-gen digital ecosystems. By utilizing Rapt Media, businesses can elevate their digital transformation efforts, creating memorable and impactful audience interactions.

How satisfied the customers are with Rapt use-cases

Rapt Customer Insights, Testimonials and Case Studies

Council for Adult and Experiential Learning (CAEL) - Non Profit Organization Management

Rapt Media's interactive video platform helped CAEL attract and engage top talent for the financial services industry. CAEL needed a tech-forward solution to reach millennials interested in entry-lev...el roles. The interactive video let users make choices, test skills, and connect to job opportunities. The experience worked on mobile and used multi-channel promotion. CAEL used the tool to boost engagement and drive more candidates to apply.

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AARP - Non Profit Organization Management

Rapt Media helped AARP create interactive video learning experiences for people over 50. These videos teach job search skills, family caregiving, and online safety. Users can make choices and see dif...ferent outcomes. AARP wanted to make learning fun and engaging. The interactive platform increased education and awareness in local communities.

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Hays - Human Resources

Rapt Media's interactive video platform helped Hays, a global leader in recruitment, create an engaging day-in-the-life experience for potential hires. The solution let viewers face real recruitment ...scenarios, testing if they fit the Hays team. This approach aimed to boost engagement and inspire action. Hays used the tool to support its own recruitment search and enhance learning for candidates.

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AB InBev - Food & Beverages

Rapt Media's interactive video platform powered 'A Taste of AB InBev,' a recruitment tool for Anheuser-Busch InBev. The video lets job candidates experience AB InBev's culture and see if they fit. Re...cruitment agency Havas People created the experience. The project won a 2015 RAD award for recruitment marketing. The platform helps boost engagement and learning for users.

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Warner Bros. - Entertainment

Rapt Media’s interactive video platform powered a campaign for Warner Bros. to promote the movie 'Focus.' The campaign let users act as con artists in interactive scenarios. This mobile-friendly expe...rience targeted millennials. It aimed to boost ticket sales and increase awareness for the film. The solution gave users a fun, personalized way to engage with the story.

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Symphony Talent - Marketing And Advertising

Symphony Talent used Rapt Media’s interactive video platform to improve NYPD’s recruitment video. The original video was long and had low views. Symphony Talent broke it into short, interactive segme...nts with a menu. Users can now explore the NYPD precinct tour at their own pace. This made the experience more engaging and user-friendly.

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lightning

Peers used Rapt for engagement management and social media analytics

Rapt Features

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FEATURE RATINGS AND REVIEWS
Analytics

4.56/5

Read Reviews (57)
Custom Reports

4.43/5

Read Reviews (40)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.56/5

Read Reviews (57)
Custom Reports

4.43/5

Read Reviews (40)

Software Failure Risk Guidance

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for Rapt

Overall Risk Meter

Low Medium High

Top Failure Risks for Rapt

Rapt Media, Inc. News

Partnership
 

http://www.thevideoink.com/news/cne-partners-rapt-media-interactive-videos/

http://www.thevideoink.com/news/cne-partners-rapt-media-interactive-videos/

Partnership
 

Pitney Bowes Updates Communicate for Personalized Customer Engagement

Pitney Bowes has updated its Communicate customer engagement suite to include new capabilities for interactive personalized videos, integrating with Rapt Media. This enhancement allows for real-time video rendering and personalized engagement using APIs. The update is part of Pitney Bowes' strategy to enhance customer experience through digital offerings.

Rapt Media, Inc. Profile

Company Name

Rapt Media, Inc.

Company Website

http://www.raptmedia.com/

HQ Location

@, Boulder, CO US

Employees

11-50

Social

Financials

M&A