Radiate B2B: Product updates, Customer stories, and Insights | 2026 Cuspera

Customer stories

Radiate B2B Product Overview

Radiate B2B leverages intent data and account-based advertising to enhance sales pipelines by identifying active market participants. It provides insights on optimal prospect engagement strategies and strengthens brand awareness. The platform enables businesses to target the right companies across display and LinkedIn advertising channels, effectively directing marketing efforts where they are most likely to yield results. Radiate B2B's unique selling point lies in its ability to align advertising strategies with real-time market signals, offering a competitive edge in B2B marketing. This focus on precision targeting ensures resources are utilized efficiently, maximizing the impact of advertising campaigns.

Reviews

"...Radiate B2B allows us to create the impression of a much larger advertising budget without the big ticket spends...." Peer review by Executive Sponsor