Latest Product Updates and Feature Enhancements on Pubmatic Cloud
PubMatic Unveils AI-Powered Publisher Platform
PubMatic has launched an AI-powered monetization platform aimed at enhancing publisher control over yield, data, and demand. The platform integrates automated revenue optimization, first-party data m...onetization, and direct access to high-value media budgets. It features PubMatic Assistant for deal management, real-time analytics, and first-party data monetization at scale, empowering publishers to optimize yield and drive innovation.
PubMatic launches AI-powered Live Sports Marketplace
PubMatic has launched an AI-powered Live Sports Marketplace, enabling advertisers to target specific game moments across streaming platforms in real-time. Partnering with FanServ, the marketplace pro...vides access to major sports leagues and exclusive local programming. This launch builds on PubMatic's growing sports advertising business, which has seen significant growth in 2025.
PubMatic Launches AI-Powered Live Sports Marketplace with Real-Time Game Moment Curation, FanServ Joins as Premier Partner
PubMatic has launched an AI-powered Live Sports Marketplace, enabling advertisers to target specific game moments in real-time. This platform, developed in partnership with FanServ, offers access to ...premium sports ad inventory across major leagues and streaming platforms. It addresses challenges in programmatic sports advertising by providing precise targeting and managing live viewership spikes, enhancing engagement and monetization opportunities.
PubMatic has launched an AI-powered media buying platform that enhances transparency and efficiency in digital advertising. The platform, which integrates generative AI, offers features like real-tim...e optimization, privacy-first targeting, and omnichannel inventory access. It aims to streamline media buying processes and improve campaign performance by leveraging AI-driven insights and first-party data.
Strategic Partnerships and Integrations of Pubmatic Cloud
PubMatic and Tubi Partner to Unlock Programmatic CTV in Australia
PubMatic and Tubi have formed a partnership to provide advertisers with programmatic access to Tubi's connected TV inventory in Australia. This collaboration aims to enhance viewer engagement and off...er advertisers real-time transparency and control. Tubi's extensive content library and low ad loads make it an attractive platform for advertisers seeking to reach streaming audiences efficiently.
Nippon TV Partners with PubMatic to Expand Global Access to Premium Japanese Broadcast Inventory
Nippon TV and PubMatic have formed a partnership to enhance global access to Nippon TV's premium broadcast inventory through programmatic advertising. This collaboration allows advertisers to leverag...e PubMatic's expertise in digital media to access Nippon TV's content with advanced targeting and optimization capabilities. The partnership aims to transform TV advertising in Japan by combining the reach of linear TV with the efficiency of digital media.
PubMatic and Overtone Partner to Power the Open Internet with Contextual Intelligence | PubMatic News
PubMatic has partnered with Overtone to enhance digital advertising through contextual intelligence. This collaboration aims to improve media alignment, supporting advertisers' ROI while promoting qu...ality journalism and culture. Overtone's AI technology will be integrated into PubMatic's platform, enabling advertisers to target contextually relevant audiences in high-quality environments. This partnership addresses challenges like brand safety and audience targeting in a cookieless future.
Trainline Expands Programmatic Ads with PubMatic in Europe | PubMatic News
PubMatic and Trainline have expanded their partnership to enhance programmatic advertising across Europe. This collaboration utilizes PubMatic's commerce media solutions, including OpenWrap and Conne...ct, to leverage Trainline's first-party data and premium inventory. The integration supports both onsite and offsite advertising, offering media buyers exclusive access to Trainline's audiences. This partnership marks Trainline's first use of header bidding technology, optimizing monetization and improving advertising delivery.
PubMatic and GroupM Expand Partnership to Boost Latin America Market Impact | PubMatic News
PubMatic and GroupM have expanded their partnership to enhance the GroupM Premium Marketplace in the Latin America region. This collaboration aims to increase transparency and efficiency in media buy...ing, offering GroupM clients direct access to PubMatic's high-quality publisher inventory. The partnership will leverage PubMatic's sell-side targeting and unified interface, aligning with GroupM's commitment to a transparent and efficient programmatic ecosystem.
Sojern Joins Forces with PubMatic to Expand Travel Audience Data Curation - PR Newswire
PubMatic and Sojern have formed a partnership to enhance travel audience data curation. This collaboration allows advertisers to access Sojern's real-time travel data insights through PubMatic's prem...ium inventory, enabling more precise and privacy-compliant targeting. The partnership aims to optimize programmatic advertising by integrating Sojern's travel data with PubMatic's curation and data solution, Connect, improving advertising performance and transparency.
Mantis Partners with PubMatic to Scale AI-Powered Contextual Targeting
PubMatic has partnered with Mantis to enhance AI-powered contextual targeting. This strategic collaboration integrates Mantis's contextual segments into PubMatic's Connect platform, enabling more eff...ective and scalable real-time targeting. The partnership aims to improve brand safety and performance for advertisers by offering nuanced, publisher-approved signals, marking a significant advancement in programmatic advertising.
Sojern Partners With PubMatic To Expand Travel Audience Data Curation
Sojern and PubMatic have formed a partnership to enhance travel audience data curation. This collaboration allows agencies and advertisers to access Sojern's real-time travel data insights through Pu...bMatic's inventory, enabling targeted and privacy-compliant advertising campaigns. The partnership aims to optimize programmatic advertising by combining Sojern's travel data with PubMatic's inventory for more effective and relevant ad targeting.
PubMatic and Classify Revolutionize Contextual Advertising with ContentGraph Integration - GlobeNewswire
PubMatic partnered with Classify to integrate Classify's AI-powered ContentGraph platform into PubMatic's supply-side platform (SSP). This integration enables hyper-precise, URL-level contextual adve...rtising segments and PMP Deal IDs, improving targeting for advertisers across any demand-side platform (DSP). Early results show a 35X increase in click-through rate for agency campaigns, highlighting enhanced contextual targeting and privacy-safe advertising.
Trainline Leverages PubMatic's Commerce Media Technology to Scale ...
PubMatic has expanded its partnership with Trainline to enhance programmatic advertising across Europe. This collaboration integrates PubMatic's OpenWrap and Connect solutions, allowing Trainline to ...leverage its first-party data for targeted advertising. The partnership marks Trainline's entry into header bidding technology, optimizing its ad inventory monetization and expanding its digital advertising capabilities in the UK, France, Italy, and Spain.
PubMatic & Overtone Partner to Power the Open Internet with Contextual ...
PubMatic has partnered with Overtone to enhance digital advertising through contextual intelligence. This collaboration integrates Overtone's AI technology with PubMatic's platform, allowing advertis...ers to target contextually relevant and high-quality environments. The partnership aims to improve ad performance and relevance while supporting a diverse digital content ecosystem.
PubMatic reported strong Q2 2025 financial results, with a 6% revenue increase to $71.1 million and significant growth in omnichannel video and CTV segments. Despite a GAAP net loss of $5.2 million, ...adjusted EBITDA reached $14.2 million. The company repurchased 3.5 million shares and maintained a robust balance sheet. PubMatic is focusing on diversifying its DSP mix and advancing in CTV.
PubMatic's Q2 2025 earnings presentation revealed a 6% revenue growth to $71.1 million, driven by strong performance in Connected TV and emerging revenues. Despite this, the company projects a revenu...e decline for Q3 2025. PubMatic is transitioning to an end-to-end digital advertising platform, focusing on expanding CTV leadership and diversifying demand sources.
PubMatic Announces Second Quarter 2025 Financial Results - Yahoo Finance
PubMatic reported its second quarter 2025 financial results, with revenue reaching $71.1 million, a 6% increase from the previous year. The company saw significant growth in omnichannel video and CTV... revenue, with CTV growing over 50% year-over-year. Despite a GAAP net loss of $5.2 million, PubMatic's adjusted EBITDA was $14.2 million. The company continues to focus on diversifying its DSP mix and expanding its CTV and AI capabilities.
PubMatic Q2 2025 Earnings Call Scheduled: Key Financial Results Coming August 11 at 4:30 PM ET - Stock Titan
PubMatic will announce its Q2 2025 financial results on August 11, 2025, after market close. A webcast to discuss the results will be held at 1:30 PM PT (4:30 PM ET) and will be accessible via PubMat...ic's Investor Relations website.
PubMatic Announces First Quarter 2025 Financial Results;
PubMatic reported its first quarter 2025 financial results, highlighting a revenue of $63.8 million, a 20% year-over-year growth in omnichannel video revenue, and a 50% increase in CTV revenue. The c...ompany also announced a $100 million expansion of its share repurchase program. Despite a GAAP net loss of $9.5 million, PubMatic continues to focus on programmatic and AI-driven solutions to drive future growth.
PubMatic to Announce First Quarter 2025 Financial Results
PubMatic will announce its first quarter 2025 financial results on May 8, 2025, after market close. A webcast to discuss the results will be held at 1:30 p.m. Pacific Time.
PubMatic Announces Fourth Quarter and Fiscal Year Ended
PubMatic reported its financial results for Q4 and FY 2024, with a 9% revenue increase to $291.3 million. Key growth areas included CTV and omnichannel video, which saw significant revenue increases.... The company also highlighted its strategic investments in generative AI and infrastructure optimization, contributing to improved margins and operational efficiency.
Leadership and Executive Team Updates at Pubmatic Cloud
PubMatic Appoints Takeo Hori as Senior Director, Advertiser Solutions, Japan
PubMatic has appointed Takeo Hori as Senior Director of Advertiser Solutions in Japan. Hori, with a background in sales at Teads and Microsoft Japan, will oversee demand-side sales and new business d...evelopment. His role aims to enhance PubMatic's presence and innovation in the Japanese market.
PubMatic Strengthens CTV Momentum in EMEA with Strategic Leadership ...
PubMatic has announced key leadership appointments to strengthen its connected TV (CTV) momentum in the EMEA region. Kavita Veeramah Collins and Silvia Gorra have been appointed as senior director of... advertiser solutions CTV and senior marketing director for EMEA, respectively. These appointments aim to enhance PubMatic's expertise in the CTV market, supporting advertisers' transition to CTV-first strategies and bolstering the company's growth in digital advertising.
