Project Agora Overview

Project Agora addresses the challenge of maximizing visitor value for local media owners through its advanced ad tech solutions. By leveraging native and programmatic advertising technologies, Project Agora enhances media monetization strategies. It enables publishers to optimize ad inventory and increase revenue potential. The platform supports seamless integration of diverse ad formats, allowing media owners to target audiences effectively and improve engagement metrics. By focusing on delivering high-value visitor interactions, Project Agora transforms how local media outlets capitalize on their digital presence.

Use Cases

Customers recommend Advertisement, Sending & Publishing Communications, Engagement Management, as the business use cases that they have been most satisfied with while using Project Agora.

Other use cases:

  • Content Publishing
  • Campaign Monitoring
  • Lead Qualification: Technographic
  • Collaboration
  • Promotion Management
  • Training & Onboarding
  • Digital Marketing
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Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Project Agora.

Other priorities:

  • Improve ROI
  • Build Brand Awareness
  • Establish Thought Leadership
  • Grow Market Share
  • Enhance Customer Relationships
  • Improve Stakeholder Relations
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
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Project Agora Use-Cases and Business Priorities: Customer Satisfaction Data

Project Agora works with different mediums / channels such as Video. Website. Social Media etc.

Project Agora's features include SEO, and Personalization. and Project Agora support capabilities include 24/7 Support, Chat Support, AI Powered, etc. also Project Agora analytics capabilities include Analytics, and Custom Reports.

Project Agora, Opteo, TelemetryTV, Cincopa, ScreenCloud Digital Signage, etc., all belong to a category of solutions that help Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Project Agora empowers local media owners with top-tier ad tech solutions. Maximum visitor value is achieved through native and programmatic ads.

Project Agora Customer wins, Customer success stories, Case studies

How does Project Agora address your Sending & Publishing Communications Challenges?

What solutions does Project Agora provide for Engagement Management?

How efficiently Does Project Agora manage your Content Publishing?

11 buyers and buying teams have used Cuspera to assess how well Project Agora solved their Advertising needs. Cuspera uses 533 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Advertising needs.

Gridmidia - Media Production

Project Agora Bidder Adapter helped Gridmidia boost header bidding CPM. Gridmidia wanted to increase bid density and competition without extra effort. Project Agora integrated their Bidder Adapter in...to Gridmidia's prebid header bidding stack. This brought 20+ demand sources and did not affect site performance. Gridmidia saw a 14% eCPM increase on network level and up to 78% CPM uplift on individual sites. In 4 months, Bidder Adapter became a top 3 revenue source for Gridmidia.

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Eurobank & Ogilvy Greece - Banking

Project Agora helped Eurobank & Ogilvy Greece use contextual targeting for their home loan campaign. The goal was to reach people interested in buying or renovating homes in Greece. Project Agora use...d custom targeting and video ads to show messages to the right audience. The campaign ran for one month and used top Greek publishers. Results included a 1.5% CTR, which is 16% higher than the market average, and a 69% completion rate, 13% higher than average.

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Dir.bg - Media Production

Taboola Feed helped Dir.bg increase user engagement on their site. Dir.bg saw three times more sessions per user after adding Taboola Feed. Users viewed 25% more pages per session and spent 50% more ...time on the site. Taboola became one of the top three traffic sources for Dir.bg, driving 22% of total pageviews. The solution helped Dir.bg keep users on their site longer and explore more content.

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Lidl Hellas - Retail

Lidl Hellas used Taboola Image Ads with Project Agora to boost website traffic and engagement. The goal was to drive in-store visits by promoting weekly discount offers online. They ran an always-on ...native ad campaign, updating ads every Monday. The campaign achieved a 3.6x above average CTR and reached 80% of Greece's online population. Lidl Hellas saw a 548% increase in pages per session and a 442% rise in average session duration.

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Greek National Tourism Organization (GNTO) - Government Administration

Taboola Native Ads helped the Greek National Tourism Organization promote Greece as a top travel destination. GNTO used native ads to reach people in 12 countries and drive visitors to their website.... The campaign generated over 2.6 million video views. With Taboola retargeting, GNTO lowered their website bounce rate by 11.5%. The campaign brought more high-quality visitors to the VisitGreece.gr site.

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NoktaCom - Information Technology And Services

Project Agora Bidder Adapter helped NoktaCom increase their eCPM and revenue. NoktaCom wanted to boost eCPM and bid competition in their header bidding solution. Project Agora integrated their Bidder... Adapter, adding 15 new demand sources. After four months, NoktaCom saw a 30% rise in total site eCPM. They also saw an 81% uplift in prebid eCPM across all digital properties.

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Project Agora Platform Intro

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Frequently Asked Questions(FAQ)

for Project Agora

What is Project Agora?

Project Agora is an Advertising Platform that empowers top local publishers and retailers in emerging markets to extract the maximum value out of their visitors and invest back in content and services for their local communities. It increases organic pageviews and match more than 11.5BN advertising impressions per month with thousands of local and international ads. Project Agora also provides advertisers with marketing results via the most impactful ad-formats and sharply defined audiences from handpicked brand-safe top publishers.

Some of its key features include holistic revenue maximization, users and pageviews growth, future proof new advertising service for your partners, risk free solution to overcome scalability limitations, massive reach, sharp targeting options and many more.

What is Project Agora used for?

Project Agora is a Advertising Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Advertisement, Sending & Publishing Communications and Engagement Management .

What are the top features of Project Agora?

SEO, Personalization are some of the top features of Project Agora.

What are Project Agora alternatives?

Opteo, TelemetryTV, Cincopa and ScreenCloud Digital Signage are popular alternatives for Project Agora.

Where is Project Agora located?

Project Agora is headquartered at 7 Taki Kavalieratou str., Building B, Kifissia, Athens, Attiki 14564, GR.
lightning

Peers used Project Agora for advertisement and sending & publishing communications

Project Agora Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.17/5 ★

Read Reviews (2)
Analytics

4.43/5 ★

Read Reviews (34)
Custom Reports

4.34/5 ★

Read Reviews (32)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.17/5 ★

Read Reviews (2)
Analytics

4.43/5 ★

Read Reviews (34)
Custom Reports

4.34/5 ★

Read Reviews (32)

Software Failure Risk Guidance

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for Project Agora

Overall Risk Meter

Low Medium High

Top Failure Risks for Project Agora

Project Agora News

Awards

Three Awards for Project Agora at the First MarTech Awards ...

Project Agora won three awards at the MarTech Awards 2024 for its innovative solutions, including Taboola Maximize Conversions, GenAI Ad Maker, and Off-Retailer, recognized for optimizing native campaigns, generating campaign materials with AI, and targeting consumers beyond retail environments.

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Project Agora Profile

Company Name

Project Agora

Company Website

https://projectagora.com/

Year Founded

2014

HQ Location

7 Taki Kavalieratou str., Building B, Kifissia, Athens, Attiki 14564, GR

Employees

11-50

Social

Facebook Linkedin

Financials

SEED