Results reported in published case studies.
Unilever
Consumer Goods · Very Large
+44% video completion rate
Unilever used Taboola Video Ads to promote household products online. The goal was to improve video completion rates. With Project Agora and Mindshare, Unilever launched Taboola campaigns...
Unilever used Taboola Video Ads to promote household products online. The goal was to improve video completion rates. With Project Agora and Mindshare, Unilever launched Taboola campaigns across premium sites in Hungary. Taboola's targeting tools helped Unilever reach more people. The campaign led to a 44% higher video completion rate and a 217% increase in clickthrough rate. Unilever continued using Taboola after seeing these strong results.
Unilever Hungary
Consumer Goods
+44% video completion rate
Taboola Video Ads helped Unilever Hungary boost video ad performance. The challenge was to improve video completion rates in programmatic campaigns. Unilever used Taboola's native video a...
Taboola Video Ads helped Unilever Hungary boost video ad performance. The challenge was to improve video completion rates in programmatic campaigns. Unilever used Taboola's native video ads with Project Agora's support. They saw a 44% increase in video completion rate and a 217% rise in clickthrough rate. The campaign outperformed other outstream programmatic campaigns. Unilever continues to use Taboola and Project Agora for future campaigns.
Gridmidia
Media Production
Project Agora Bidder Adapter helped Gridmidia boost header bidding results. Gridmidia wanted more bid competition and higher revenue without extra work or site slowdowns. The Bidder Adapt...
Project Agora Bidder Adapter helped Gridmidia boost header bidding results. Gridmidia wanted more bid competition and higher revenue without extra work or site slowdowns. The Bidder Adapter added 20+ demand sources and fit right into their prebid header bidding setup. In 4 months, Gridmidia saw a 14% eCPM increase on network level and up to 40% on individual sites. CPM uplift reached 16% on network level and up to 78% on individual sites. Gridmidia ranked Project Agora among their top 3 revenue bidders.
Ziwo
Information Technology And Services · Small
+40% leads
Ziwo used Realize Ads with Project Agora to reach more B2B leads. They wanted to engage senior managers and entrepreneurs in the UAE, Saudi Arabia, and Morocco. Realize Ads helped Ziwo re...
Ziwo used Realize Ads with Project Agora to reach more B2B leads. They wanted to engage senior managers and entrepreneurs in the UAE, Saudi Arabia, and Morocco. Realize Ads helped Ziwo reach 33.5 million people and get 40% more leads. The cost per acquisition was 30% lower than other platforms. Project Agora gave Ziwo strong support and monthly reports.
KFC Romania
Restaurants · Very Large
66% video completion
KFC Romania used Project Agora's One Video to promote its SOMETHING product range. The goal was to reach consumers in Romanian cities and make KFC top of mind for indecisive eaters. Proje...
KFC Romania used Project Agora's One Video to promote its SOMETHING product range. The goal was to reach consumers in Romanian cities and make KFC top of mind for indecisive eaters. Project Agora's cross-screen video ads guaranteed completed views and brand safety. The campaign used 10-second videos and targeted key audiences. KFC achieved a 66% video completion rate, showing strong engagement.
NewsAuto.gr
Media Production · Small
+28.2% eCPM
Project Agora Header Bidding helped NewsAuto.gr boost eCPM by 28.2%. The publisher saw inventory leakage drop by 70%. There was no impact on user experience or site speed. NewsAuto.gr ado...
Project Agora Header Bidding helped NewsAuto.gr boost eCPM by 28.2%. The publisher saw inventory leakage drop by 70%. There was no impact on user experience or site speed. NewsAuto.gr adopted the meta-header bidding solution to increase revenue. The support team guided them through onboarding and ongoing optimization.
