Price Optimization: Use-Cases, Insights and Reviews | 2025 Cuspera

Competera's AI-powered pricing platform helped a major US department store chain improve its online business. The retailer faced challenges with old pricing models and needed to compete with more dyn...amic stores. By using AI price optimization, they set better prices and streamlined pricing processes. The results included a 40% increase in online revenue, 30% more new customers, 50% more reactivated customers, 59% more units sold, 25% higher margins, and 71% more visits with purchases.
Show More..

Competera's AI-powered pricing platform helped NOVUS, a leading Ukrainian supermarket chain, modernize its pricing strategy. NOVUS faced challenges with manual pricing and complex market changes. By ...using Competera's solution, NOVUS automated pricing, integrated with SAP, and used advanced AI for better decisions. After a 6-week pilot, NOVUS saw a 6.7% increase in profits and a 0.3% increase in sales. The solution also removed manual pricing errors and improved operations.
Show More..

Competera's AI Pricing Solution helped a global luxury cruise retailer improve its pricing strategy. The retailer used Competera to automate price adjustments and monitor competitors in real time. Th...is led to a 30% increase in daily profit per passenger in the fragrance category. The pricing team also reduced their workload by 80%. The solution addressed complex ship itineraries and changing market conditions.
Show More..

Flaconi used Competera’s AI-powered Pricing Platform to improve pricing across Europe. The company faced tough competition and manual pricing processes. With Competera, Flaconi automated daily pricin...g and monitored 235,000 SKUs. This led to a 50% reduction in time spent on pricing tasks. Flaconi now enjoys better margin growth and faster pricing updates.
Show More..

Competera's Competitive Data solution helped Lyreco, a top office supplies retailer, improve pricing intelligence in 24 countries. Lyreco needed better market insights and more reliable data. Compete...ra delivered 2.3 million data points monthly with over 95% product matching accuracy. The solution automated data delivery and scaled to monitor 180,000 SKUs across 150 competitors. Lyreco now makes faster, data-driven pricing decisions and continues to expand the solution.
Show More..

Sephora used Competera's Competitive Data solution to improve its market intelligence. The company needed better data to track competitor coupons and pricing across 13 countries. Competera provided c...entralized data, coupon tracking, and analytics. Sephora achieved 98% match quality, 99% data accuracy, and 98% SLA compliance. The solution delivered 10.9 million data points monthly and reduced manual analysis time.
Show More..