Piano DMP Overview

Piano DMP enables the combination of first, second, and third-party data for user profiles driving multi-channel campaigns. Users gain insight, own their data, and optimize growth.

Use Cases

Customers recommend Engagement Management, Sending & Publishing Communications, Advertisement, as the business use cases that they have been most satisfied with while using Piano DMP.

Other use cases:

  • Segmentation And Targeting
  • Campaign Management
  • Relationship Marketing
  • Business Development
  • Channel Marketing
  • Competitive Intelligence
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Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using Piano DMP.

Other priorities:

  • Enter New Markets Internationally Or Locally
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Piano DMP Use-Cases and Business Priorities: Customer Satisfaction Data

Piano DMP works with different mediums / channels such as Website. and E-Mail.

Piano DMP's features include Personalization. and Piano DMP support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Piano DMP analytics capabilities include Custom Reports, and Analytics.

Reviews

"...Data management tool for publishers, media, e-commerce, and retailers which helps with client engagement, reporting, personalization, branding and more...." Peer review from Cxense

Peer review evidence (same sources as the product rating summary)

"...Build a loyal, engaged audience, convert site visitors to subscribers, and earn higher prices for premium ad targeting...." DMP Software
"...That s where a retention marketer and a publishing coordinator from the newsroom come together...." Mediahuis shares lessons from reader activation efforts
"...We use cookies to analyze how you use our website and provide you with personalized content and ads...." DMP Software

Piano DMP, belong to a category of solutions that help Data Management Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Piano DMP

Top Industries

  • Management Consulting

Popular in

  • Small Business

Piano DMP is popular in Management Consulting, and is widely used by Small Business,

Piano DMP Customer wins, Customer success stories, Case studies

How efficiently Does Piano DMP manage your Engagement Management?

What Are the key features of Piano DMP for Sending & Publishing Communications?

What makes Piano DMP ideal for Segmentation And Targeting?

11 buyers and buying teams have used Cuspera to assess how well Piano DMP solved their Data Management Platform needs. Cuspera uses 113 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Data Management Platform needs.

 

NHK - Broadcasting - Very Large

Piano Expands in Japan With NHK Analytics Deal

Tokyo, Japan

Piano has secured NHK, Japan's national public broadcaster, as a customer for its analytics platform, enhancing digital audience measurement capabilities. This strategic win strengthens Piano's prese...nce in Japan, offering NHK advanced behavioral data analysis with a focus on privacy and security. The deal highlights Piano's expertise in supporting public broadcasters globally.

Read on →
 

Japan Broadcasting Corporation (NHK) - Media And Broadcasting - Very Large

Piano Delivers Analytics to NHK, Japan's Sole National Public Broadcaster

Tokyo, Japan

NHK, Japan's national public broadcaster, has adopted Piano Analytics to enhance its digital audience engagement and data strategy. This move highlights the growing importance of data-driven insights... in the media industry. Piano's platform offers AI-powered querying and robust data security, meeting NHK's high standards for performance and privacy. This partnership marks a significant step in Piano's expansion in Japan.

Read on →
 

Japan Broadcasting Corporation (NHK) - Media And Broadcasting - Very Large

Piano Delivers Analytics to NHK, Japan's Sole National - GlobeNewswire

Tokyo, Japan

Japan Broadcasting Corporation (NHK) has adopted Piano Analytics to enhance its digital audience engagement and data strategy. NHK selected Piano for its robust data security and AI-powered insights,... which align with NHK's high standards for performance and privacy. This partnership marks a significant step in Piano's expansion in the Japanese market.

Read on →
 

スイス連邦鉄道 (SBB) - Transportation/Trucking/Railroad - Very Large

Bern, Switzerland

Piano helped スイス連邦鉄道 (SBB) unify fragmented data across digital and physical touchpoints. SBB used Piano to track customer journeys on websites, apps, and stations. This integration led to a 29% CAGR... in digital sales from 2021 to 2024. Teams improved data literacy and now analyze customer behavior independently. SBB can now identify key customer needs and optimize digital services for travelers.

 

カシメリニ (Kathimerini) - Publishing - Medium

Athens, Greece

Piano helped Kathimerini, a leading Greek newspaper, transform its newsletter strategy. The company moved from generic emails to personalized content using Piano's analytics and AI tools. Newsletter-...driven sessions grew by 1,400%. Subscribers increased from 10,000 to 250,000, a 2,400% rise. Engagement and loyalty improved with targeted onboarding and premium content for paid members.

 

iNews - Media - Medium

London, UK

Piano's Ad Revenue Insights and dynamic paywall helped iNews boost paywall revenue by 9%. The media company saw a 28% increase in ad impressions per pageview and a 21% rise in ad revenue per page. Re...al-time reporting allowed teams to make fast decisions and align subscription and ad strategies. iNews used data to loosen the paywall for international readers, maximizing ad revenue. The dynamic paywall improved efficiency and helped identify high-conversion content.

lightning

Peers used Piano DMP for engagement management and sending & publishing communications

Piano DMP Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.64/5 ★

Read Reviews (12)
Analytics

4.63/5 ★

Read Reviews (19)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.64/5 ★

Read Reviews (12)
Analytics

4.63/5 ★

Read Reviews (19)

Software Failure Risk Guidance

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for Piano DMP

Top Failure Risks for Piano DMP

Piano Software, Inc. News

Awards

Piano Recognized as a Leader in Snowflake's Modern Marketing Data Stack ...

Piano has been recognized as a Leader in Snowflake's Modern Marketing Data Stack report for its capabilities in marketing analytics and measurement. The report highlights Piano's ability to unify customer data and behavioral analytics on the Snowflake Data Cloud, enabling real-time segmentation and AI-powered insights. This recognition underscores Piano's role in enhancing personalized customer experiences and fostering a data-driven culture.

Executive

Piano Software Names Nick Worth CEO

Nick Worth has been appointed as the new CEO of Piano, succeeding his role as COO. Worth, who has been instrumental in Piano's growth and operational success, aims to leverage strategic partnerships and AI-driven products to expand the company's market presence. His leadership is expected to drive Piano's next phase of growth, focusing on enhancing customer relationships and revenue acceleration.

Executive

Piano Announces Leadership Shifts in Software Management Team 2026

Piano has appointed Nick Worth as its new CEO, marking a leadership shift in its software management team. Worth, who previously served as COO and interim CEO, has been instrumental in driving operational growth and strategic initiatives at Piano. His appointment aligns with the company's focus on expanding its AI-driven analytics platform and strengthening partnerships, including a recent collaboration with Stripe.

Executive

Piano Software Names Nick Worth CEO

Piano has appointed Nick Worth as its new CEO. Worth, previously COO and interim CEO, has been instrumental in driving Piano's growth and operational improvements. He plans to leverage a strategic partnership with Stripe to expand enterprise relationships and explore new subscription verticals. Worth's leadership experience spans various industries, positioning him to guide Piano through its next growth phase.

Piano Software, Inc. Profile

Company Name

Piano Software, Inc.

Company Website

https://piano.io/

HQ Location

NYC, US

Employees

501-1000

Social

Financials

SERIES C