Overcast: Use-Cases, Insights and Reviews | 2025 Cuspera

Overcast built a custom Review & Approvals solution for Avid's MediaCentral | CloudUX platform. Avid needed a cloud partner for collaboration and approvals. Overcast delivered an easy-to-use platform... for editors, producers, and clients. The solution lets users share content and get feedback without leaving the platform. Review and approval times dropped by hours or days. Collaboration data is now searchable metadata linked to each video.
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Overcast Video Hub helped Diageo transform its global video operations. Diageo faced slow, costly workflows and lacked central storage for video assets. Overcast provided a cloud-native platform for ...central control, AI tagging, and easy collaboration. In 6 months, Diageo ingested and tagged over 500,000 videos, saved £1 million, and onboarded 60+ agencies and 1,500+ marketers. The solution made video content easy to find and reuse, cutting costs and supporting ESG goals.
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Overcast’s Video Content-as-a-Service platform helped Edelman PR manage and share video content for social media. The platform made it easy to collaborate, approve, and distribute videos across chann...els like YouTube, Twitter, and Facebook. Secure sharing and user management let Edelman invite clients to review content before final approval. The client services team could automate video transcode and distribution, making content creation faster. All content stayed in one searchable place, helping teams share knowledge and stay on brand.
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Overcast HQ helped Godolphin streamline content management. Godolphin had four storage systems that caused confusion and wasted time. Overcast HQ worked with Godolphin to standardize metadata and bui...ld a unified system using APIs. Now, Godolphin saves time with real-time content ingest and cuts costs by using one platform. Security improved with central access. More people can find images, helping Godolphin plan for better content marketing and higher sales.
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Overcast Enterprise helped the Irish Daily Mail manage video content for editorial and branded projects. The team started with 3 licences and grew to 40 in 3 months. Editors could approve content fro...m their desks, saving time. The platform let non-editors create video versions for web and social, freeing editors for creative work. Mobile ingest let journalists upload content securely from the field. The sales team saved hours on review documents and could sell more branded content.
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