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MobileAction
MobileAction Mobile Marketing 4.17 244 reviewer insights

MobileAction: App Store Keyword Tracking and Apple Ads Campaign Automation

Marketing Intelligence platform to increase app's visibility and drive conversion

MobileAction helps marketing teams automate Apple Ads campaigns and track app store keywords. Teams use it to track app store keywords by conducting keyword research and integrating subscriber data. They also focus on app store optimization for mobile games by tracking keywords in real-time and analyzing competitors. For example, a customer used MobileAction’s API to power its AI-driven app store optimization operations. The API helped the team automate competitor analysis and make data-driven marketing decisions.

Is MobileAction right for your team?

Main focus

Reported results

Typical customer

Small and mid-size companies

74% of customer stories; 22% from entertainment.

What teams use MobileAction for

Explore MobileAction use cases grouped by customer job. Click a use case to read the supporting evidence, or open a job to see detailed results.

Job
How widely used
Use cases
Mobile Marketing jobs
Vyro, Vantage, Udo Games, SPARKFUL and others Main focus
Core use
Moneyhub, eSky, Kwalee, Wavve Boating Main focus
Common use
Tim O's Studio, Narcade
Common use
Square
Emerging use
LITE Games
Emerging use
Also used for
Vyro, Moburst Account Based Marketing
Common use
Zoomob Marketing Attribution
Emerging use
Campaign management ism Marketing Automation
Emerging use
Rec Room Marketing Attribution
Emerging use
Maximizer Digital Analytics
Emerging use

Other use cases

"Main focus" marks the two jobs the product is used for most often.

MobileAction capabilities

Explore MobileAction capabilities and related topics most often mentioned in customer evidence. Click a capability to read the supporting evidence.

Who uses MobileAction

IndustriesAggregated usage insights
Computer Software: 50%Entertainment: 11%Marketing and Advertising: 10%Financial Services: 6%Information Technology and Services: 4%Other industries: 19%
  • Other industries19%
Company sizeAggregated usage insights
Small business: 70%Mid-market: 17%Enterprise: 13%
  • Small business70%
  • Mid-market17%
  • Enterprise13%

MobileAction customer stories

Results reported in published case studies.

Vyro

Consumer Electronics · Small
+40% rOAS

MobileAction helped Vyro boost their app marketing results. Vyro used ASO Intelligence and SearchAds.com to improve keyword targeting and campaign automation. They saw a 40% increase in R...

MobileAction helped Vyro boost their app marketing results. Vyro used ASO Intelligence and SearchAds.com to improve keyword targeting and campaign automation. They saw a 40% increase in ROAS and a 30% improvement in ROI within a month. Ranked keywords grew by 150%, from 2,000 to 5,000. Their app's category ranking in the US improved from 51 to 28.

Zoomob

Gaming · Small
+200% ad CTR

Zoomob used MobileAction’s Ad Intelligence to improve its ad campaigns. The company wanted to target the right users and increase ad click-through rates with a limited budget. By analyzin...

Zoomob used MobileAction’s Ad Intelligence to improve its ad campaigns. The company wanted to target the right users and increase ad click-through rates with a limited budget. By analyzing competitor ad creatives and trends, Zoomob refined its strategy. This led to a 200% increase in ad CTR. MobileAction helped Zoomob save time and get better results from its ad spend.

Vantage

Financial Services · Large
−59% cost per goal

MobileAction helped Vantage cut cost per goal by 59% in brand campaigns. Vantage used SearchAds.com and ASO Intelligence to automate campaign management and keyword optimization. They red...

MobileAction helped Vantage cut cost per goal by 59% in brand campaigns. Vantage used SearchAds.com and ASO Intelligence to automate campaign management and keyword optimization. They reduced cost per first-time deposit by 15% in three weeks. Over 50 automations improved campaign ROI and user acquisition. Vantage increased first-ranked keywords by 45% and added 300 new organic keywords. MobileAction's support and ASO Audit services boosted storefront impressions and app visibility.

Udo Games

Entertainment · Small
+55% app visibility score

MobileAction helped Udo Games boost their app visibility score by 55%. Udo Games saw a 48% increase in organic downloads in just three months. The team used MobileAction’s ASO Intelligenc...

MobileAction helped Udo Games boost their app visibility score by 55%. Udo Games saw a 48% increase in organic downloads in just three months. The team used MobileAction’s ASO Intelligence to track keywords and optimize app store listings. They also improved ranked keywords by 135%. MobileAction’s support team provided hands-on help during a critical update, helping Udo Games recover rankings quickly.

Tim O's Studio

Entertainment · Small
−50% research time

MobileAction’s Ad Intelligence helped Tim O’s Studio cut research time by 50%. The team used the platform to track competitor ad strategies and creative performance. They gained real-time...

MobileAction’s Ad Intelligence helped Tim O’s Studio cut research time by 50%. The team used the platform to track competitor ad strategies and creative performance. They gained real-time insights into where rivals spent on user acquisition and which creatives worked best. This allowed them to optimize campaigns and improve ROI. Tim O’s Studio became more agile and competitive in the mobile app market.

SplashLearn

Education · Medium
+160% downloads

SearchAds.com helped SplashLearn boost downloads by 160% in new markets. The team automated Apple Ads optimization, saving days of manual work. They used integrated dashboards to track RO...

SearchAds.com helped SplashLearn boost downloads by 160% in new markets. The team automated Apple Ads optimization, saving days of manual work. They used integrated dashboards to track ROI and keyword performance. SplashLearn also saw a 40% increase in TTR in a major market. The solution enabled fast, data-driven campaign scaling and keyword research.

Get ahead of your competitors with lightning-fast keyword analysis

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MobileAction activities

From 244 reviewer insights.

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MobileAction, Inc News

Product

React to cryptocurrency, Gold, and VIX moves with MobileAction’s automations

MobileAction introduces automation tools for Apple Ads, allowing finance and trading apps to react to market signals like cryptocurrency, gold, and VIX movements. These tools automate bid adjustments, budget changes, and custom product page activations based on predefined market conditions, enhancing ad campaign responsiveness to market dynamics.

M&A

InMobi Acquires MobileAction

InMobi, a global technology company, has acquired MobileAction, an AI-powered platform provider for app developers and marketers. This acquisition enhances InMobi's advertising capabilities, particularly in reaching iOS app users, and strengthens its full-stack offerings. MobileAction will continue to operate independently, with plans for further investment in product innovation and global market expansion.

M&A

InMobi Acquires MobileAction-Big Push for AI-Driven App Marketing

InMobi has acquired MobileAction to enhance its AI-driven app marketing capabilities. The acquisition, announced on May 7, 2026, aims to integrate MobileAction's app growth intelligence, particularly in iOS, with InMobi's global advertising platform. This move is expected to improve app discoverability and campaign performance, offering a more coordinated approach to paid and organic growth strategies for app marketers.

Partnership

MobileAction Joins InMobi to Accelerate AI-Driven Mobile Marketing ...

MobileAction has partnered with InMobi to enhance AI-driven mobile marketing efforts. This collaboration aims to leverage both companies' strengths in mobile marketing technology to deliver improved solutions for app and game developers.

More MobileAction News...

MobileAction, Inc Profile

Company Name

MobileAction, Inc

HQ Location

595 Pacific Avenue, Floor 4 San Francisco, CA 94133

Employees

11-50

Social

Financials

SEED